Burrelles Fresh Ideas

JULY 11, 2023

Social media has provided dadfluencers a platform to connect with fellow dads, creating a supportive community that celebrates and encourages fatherhood. These communities offer a space for dads to share advice, seek support, and learn from one another’s experiences.

Brand 55

Brand Branding Instagram Community 55

NewsWhip

APRIL 28, 2021

How has the consumer changed the news cycle and impacted PR measurement? Communications methods & measurement standards. The consumer-driven news cycle & PR measurement. And it’s no longer about that measurement piece at the end. APRIL 22, 2021 4pm Singapore / 12pm UAE / 9am Ireland.

Consumer 78

Consumer Measurement Local Data 78

MaccaPR

NOVEMBER 24, 2014

Jean-Claude Van Damme’s “Epic Split” video had 76 million views on YouTube. million views on YouTube. Listen folks: It''s not all about the community size and fan counts! Consumer, business or trade media relationships. Consider that as of last week: Taylor Swift had 46.5 million Twitter followers. Brand engagement.

Social Media 82

Social Media Media YouTube Film 82

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 97

Social Media Conference Media Corporate 97

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. Public service media is failing the public Thank you My thanks to the following communities and individuals. The #FuturePRoof community goes from strength-to-strength.

Government 103

Government Education Print Ethics 103

NewsWhip

OCTOBER 21, 2020

They’re right to do so: In 2020, one in two consumers globally say that lockdown has made them more likely to buy from brands they trust. Today’s communications professionals are tasked with the delicate work of anticipating, managing, and responding to reputation crises, often all at the same time — and with very little time for analysis.

Crisis 158

Crisis Reddit Reputation Tools 158

Stephen Waddington

JANUARY 17, 2019

Select Instagram in the ad placement options Google Google Keyword Planner LinkedIn LinkedIn Campaign Manager Pinterest Pinterest Promoted Pins Snap Snap Ad Manager Twitter Twitter Ads YouTube Google Reach Planner Table: Planning tools for technology platforms Audience identification for a campaign is based on demographics and behaviours.

Media 103

Media How To Advertising Advertising 103

Burrelles Fresh Ideas

JUNE 20, 2023

How the industry benefits from user-generated content Brands in the food and beverage industry also leverage user-generated content (UGC) to enhance brand visibility, engage with their audience, and build trust among consumers. Their knowledge, personality and skills have an impact on consumer purchase behavior.

Brand 40

Brand Branding Local Instagram 40

Cision

SEPTEMBER 10, 2015

The FCC is investing in providing access to communities that do not have broadband. Approximately 60 percent of YouTube video viewers are not from the same country as the content creator , and as more countries expand internet usage, that proportion is certain to increase. As of 2013, 3 percent of the U.S. Of the approximately 3.2

Trends 120

Trends Mobile Web System 120

MaccaPR

JUNE 21, 2017

When consumer brands, such as Adidas, Estée Lauder and Starbucks opt to include original video content in their marketing plans, an increasingly popular route is to partner with a blogger or digital influencer. Of course, influencer marketing is not the only way to create highly engaging, consumer-targeted video content.

Video 54

Video Brand Branding Fashion 54

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 187

Marketing Content Marketing Data Social Media 187

Waxing UnLyrical

SEPTEMBER 5, 2010

How to be happy in business , from What Consumes Me. Why: how many countries measure their success in terms of happiness? Happy dog, big tongue, from mcira on YouTube. Why: IMHO, if we can switch our focus from what we “should&# have, instead of accepting what we don’t, we’ll all be happier.

Measurement 71

Measurement Facebook Tourism Twitter 71

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. TaJinYo, formed in May, harassed Tablo’s family and ex-girlfriend , and contacted Tablo himself with death threats.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Cision

DECEMBER 21, 2015

Multiple studies have concluded that video engagement is higher on Facebook than on any other platform (including YouTube and Instagram), so this is something to pay attention to in the coming months. This could have ramifications for measurement and monetization for branded content. Take PR to the next level.

Facebook 48

Facebook Nonprofit Enterprise Google 48

Newsfile

JANUARY 30, 2024

Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide. Meta’s Reels are viewed 200 billion times a day and YouTube Shorts are the trend to watch in 2024. Reach and Impressions : Measures the potential audience size for your posts.

Trends 105

Trends YouTube Video Social Media 105

Onclusive

OCTOBER 3, 2017

Marketers and communicators are now competing for consumer attention amid Facebook posts, Buzzfeed memes, blog posts, articles, texts and more. Create a webinar, YouTube video, Facebook video blog post, SlideShare, eBook and a podcast, building an on-demand library all from one initiative. That’s participation marketing.”.

Brand 246

Brand Branding eBook Leadership 246

Sword and the Script

MAY 26, 2020

Answered: unsure , brands should take a stand) Interestingly, the results mirror a 2018 survey that asked consumers if they wanted brands to take a stand on politics. >>> LinkedIn, YouTube and Instagram all ranked in the top three social networks by weighted average. PR measurement. That is, yes. PR technology.

Survey 117

Survey Measurement Public Affairs Storytelling 117

Deirdre Breakenridge

SEPTEMBER 3, 2014

I’ve also recently received information on being a Skim’bassador, which is a great way to enjoy the theSkimm and get involved in their fun contests and giveaways and to become a part of a dynamic community. What’s also great is theSkimm appears in my inbox bright in early in the morning, so I can get a jumpstart on the days’ news.

Communications 383

Communications Tools Google Resources 383

Konnect Agency

JANUARY 19, 2021

While it may seem counterintuitive, this convergence and the exponential demand for consumers’ already fractured attention spans further splintered the path to reaching shoppers. market share by 2025 – and online marketing will need to meet consumers in the new channels where they are making purchase decisions. You’re not alone.

Marketing 52

Marketing Mobile Social Media Comparison 52

Stuart Bruce

OCTOBER 17, 2015

Impressive viewing figures for YouTube videos. If you’re entering general awards that cover a lot of different sectors you’ll often find that most judges understand mainstream consumer campaigns better than more specialist B2B or public sector ones. On that measure I’d say the online engagement was a huge success.

Social Media 60

Social Media How To Media YouTube 60

PR 20/20

MAY 16, 2023

Whether your association represents professionals in a specific industry or aims to foster a sense of community among like-minded individuals, streamlining your marketing and sales processes can lead to significant time savings and increased productivity. How do they consume information? What are their most common FAQs? Here's how.

Marketing 69

Marketing eBook Resources Tools 69

PRSay

JUNE 26, 2016

Rolling up your sleeves to “listen” more actively and to monitor conversations closely will help you to identify your audience’s pain points, areas of passion, ideas that spark action, and trending topics in different communities. However, it’s not just your communication goals (exposure, message retention, engagement, etc.)

Social Media 113

Social Media Media Infographics Community 113

Flatiron Communications

APRIL 13, 2021

Still, there are myriad communities on Slack and other private sub-channels and again soon physical gatherings that newsletter proprietors offer to their paid subscribers. How one measures PR success also has evolved with the changing media landscape. This, of course, includes Twitter and Clubhouse. Something’s gotta give.

Media 41

Media Journalism Reddit Local 41

Sword and the Script

JANUARY 1, 2019

Here are the posts readers read the most in 2018 – as measured by readers clicks. I had a chance to team up with IABC Fellow Ned Lundquist to survey PR and communications professionals that subscribe to his “ Job of the Week ” (JOTW) email newsletter. The 2018 JOTW Communications Survey from Frank Strong.

Content Marketing 60

Content Marketing Survey B2B Google 60

Prohibition

DECEMBER 17, 2021

This response to a crisis is the stage at which an organisation responds to public outcry and tries to gain favour back from the community. Where necessary, connect with victims, their family members, potential victims and even community members to determine the role of the organisation in the recovery process.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

5W PR

FEBRUARY 22, 2024

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Movies, TV shows, and even YouTube videos offer moving experiences, immersing the public in fictional worlds or showcasing the beauty of reality.

Media 78

Media YouTube Transportation eBook 78

PR Fuel

MARCH 17, 2020

You may have heard experienced business owners talking about the power of PR to bring a business into the light of consumers’ attention. First, it feeds the need for consumable content. Research where your potential customers like to spend their time online, what media they consume, who they listen to, and who they avoid.

Publicity 64

Publicity Small Business Advertising Advertising 64

Konnect Agency

JANUARY 17, 2020

As consumers grow increasingly wary, they’re seeking reviews from people they trust when making purchasing decisions. When measuring social success, marketers define and evaluate engagement by analyzing a variety of metrics including likes, comments, shares, saves, retweets, customer interaction, sentiment and more.

Social Media 87

Social Media Trends Media Instagram 87

ZudePR

JUNE 6, 2016

You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. They are not only difficult to avoid they can consume significant time. No, there was no shining light moment for me.

Writing 114

Writing Social Media SEO Blogging 114

Stephen Waddington

FEBRUARY 12, 2019

This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location.

Publicity 79

Publicity Community Pinterest Reputation 79

Cision

FEBRUARY 18, 2016

We are sticklers for measuring all outcomes. Measurable. We find that when you combine measured results with demonstrated, unwavering commitment to understanding the industry ecosystem of each of our clients, we earn their respect and appreciation, and our clients see what their investment yields. Report (Specific. Achievable.

Storytelling 120

Storytelling Local Video Measurement 120

ImPRessions - Crenshaw Communications

OCTOBER 11, 2016

What works best is demonstrating the measurable benefits and ROI to the organization. It extended the life of this Facebook contest through all manner of permutations on YouTube , Twitter (#Mybeautymysay ) and of course, through traditional media relations. Odds are no.

Publicity 120

Publicity Fashion Twitter Advertising 120

MaccaPR

MARCH 18, 2015

In this brave new world, marketers are creating their own content – infographics, podcasts, webinars, YouTube videos and more – that are distributed for free via their digital channels. We know consumers don’t want to be bombarded with “Buy this!” Now, brands from Red Bull to Google are becoming publishers and broadcasters themselves.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Konnect Agency

MAY 15, 2020

As such, sound is a crucial part of any brand’s TikTok social media strategy as people from different communities all over the world converge to discover videos through this feature. Unlike YouTube and Instagram, TikTok is not yet dominated by micro-celebrities, though they do exist.

Viral 52

Viral Video Social Media Creativity 52

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. It’s an issue that she’s sought to promote over the past two years through the #FuturePRoof community.

Publicity 164

Publicity Ethics Data Community 164