Business Wire

DECEMBER 7, 2023

Staying ahead of the media relations curve is strategic and necessary for effective communication. See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more.

Media Relations 418

Media Relations Trends Privacy Blogging 418

Bianchi Biz Blog

NOVEMBER 20, 2023

I am the editor, publisher, and writer at Green Car Journal and GreenCarJournal.com. I also write for other publications and business clients as time allows. Honestly, there are plenty of stories I’m proud of, but what stands out now is my piece in the current issue of Green Car Journal , “Caution Signs Ahead for Electric Vehicles.”

Journalism 114

Journalism Automotive Interviews Writing 114

Axia PR

OCTOBER 25, 2018

How do we ensure that communication pros abide by their codes of ethics? Both the journalism and public relations industries have always struggled with negative reputations. People have been calling PR practitioners “spin doctors” for decades, and, as the era of fake news fell upon us, it changed the face of journalism.

Ethics 104

Ethics Journalism Publicity Reputation 104

Doctor Spin

FEBRUARY 22, 2024

What are some typical public relations objectives? PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Agility PR Solutions

JANUARY 9, 2023

New trend predictions from Boston-based FRESH Communications offer a FRESH perspective on how journalism focused on health, food, and lifestyle will evolve in 2023. The predictions for wellness media come from the media experts (and registered dietitians) at the woman-owned public relations firm for better-for-you brands.

Journalism 86

Journalism Trends Brand Branding 86

Institute for Public Relations

APRIL 25, 2023

This blog is based on the original study in the Public Relations Journal. For example, when a crisis strikes (and even before), executives seek out communication leaders for advice on how to navigate tricky situations. What qualifications differentiate … Continue reading Should Public Relations Be Considered A Profession?

Publicity 138

Publicity Journalism Crisis Study 138

PRSay

MARCH 6, 2023

The following post is based on research published in the latest issue of PR Journal , the quarterly academic journal presented by PRSA and the Institute for Public Relations. As PR Daily reports , commenting on social media about a public tragedy can appear tasteless. Illustration credit: lightly stranded]

Social Media 162

Social Media Publicity Media Journalism 162

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2023

Crenshaw Communications, an award-winning B2B PR firm representing leading ad tech brands, recently welcomed Patrice Gamble as PR account director and Anna Julow Roolf as chief of staff.

B2B 156

B2B Leadership Communications Agency 156

ImPRessions - Crenshaw Communications

FEBRUARY 13, 2024

This means evaluating whether brand mentions in the media and in social chatter are positive, negative, or neutral, and how this affects public perception. PR teams should consider how to evaluate the prestige and relevance of the publication to the brand’s target audience. Does it reinforce the brand story?

Measurement 334

Measurement How To Retail Analysis 334

PRSay

DECEMBER 3, 2021

The public needs credible information, guidance and clarity on emotional topics such as the spread of COVID-19, police brutality and the Black Lives Matter movement. Even as public faith in the news media has fallen, falsehoods continue to spread across social media and the internet, perhaps giving reporters an opportunity to reclaim trust.

Journalism 131

Journalism Survey Ethics Report 131

PRSay

MAY 25, 2022

Regaining public trust in the news media is a “challenge for journalism and ultimately for society,” said Marie Hardin , dean of the Donald P. Bellisario College of Communications at Penn State University. Public trust has eroded in all major institutions, including higher education. Serving the greater good.

Publicity 145

Publicity Journalism Media Education 145

PRSay

NOVEMBER 12, 2020

But one of the most important things for communicators to analyze right now is the way the pandemic has affected journalists, who are our most important relationships in the PR profession. The remote nature of O’Connor’s job means that he and others are approaching journalism in different ways. So we’re just adapting.”.

Journalism 211

Journalism Report Interviews Meeting 211

Remote PR Jobs

SEPTEMBER 25, 2023

Many startups make the mistake of not considering public relations in their strategies as they move out of the blustery launch period and start the long grind toward profitability. Public relations, press outreach and earned media coverage don’t stop the week after the launch. Originally seen on Forbes. Aim for the grand slam.

Publicity 100

Publicity Marketing Pitching Google 100

Communications Conversations

SEPTEMBER 29, 2020

But, that doesn’t mean journalism is thriving again. From recent reports, reporters still like to communicate via email with PRs, but maybe you sprinkle in a phone call once in a while, or a Zoom call. As in, limited to paying readers of the publication. As a fan of journalism, I’m all for paywalls.

Journalism 195

Journalism Trends Industry Newspapers 195

Institute for Public Relations

FEBRUARY 24, 2023

This blog is based on the original study in the Public Relations Journal. One of the things we who work as communicators desire is to bring expert skills, value, and insights to our clients.

Public Affairs 105

Public Affairs Communications Journalism Study 105

PRSay

DECEMBER 7, 2023

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

Journalism 177

Journalism Real Estate Survey Report 177

Stephen Waddington

FEBRUARY 15, 2022

The integration of marketing and public relations within an organisation is situational. Jean-Baptiste Alphonse Karr 1949 Over the past three months I’ve investigated trends in the integration of marketing and public relations for Vuelio. These impacts corporate and consumer public relations. That doesn’t make sense.

Trends 157

Trends Publicity Marketing Case Study 157

Cision

JANUARY 21, 2016

What is brand journalism? Brand journalism is no different than content marketing. However, brand journalism is different. It’s just hard to tell the difference at times because some communicators try to differentiate between the two by their outputs. Brand journalism starts people on a journey with your brand.

Journalism 120

Journalism Branding Brand Content Marketing 120

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. While everyone has their own methods of communication, it’s advantageous to expand communication skills by finding inspiration in the advice of other notable communicators.

Communications 158

Communications Radio Sports Social Media 158

Doctor Spin

OCTOBER 9, 2023

Professor Kirk Hallahan suggests five types of publics. There are aware publics , active publics, inactive publics, aroused publics, and non-publics. Inactive publics: The forgotten publics in public relations. Public Relations Review , 26 (4), 499–515. Aware publics: Education.

Publicity 52

Publicity Wikipedia eBook Journalism 52

Cision

SEPTEMBER 15, 2016

Building an effective communication strategy is the key difference between companies that are successful and those that aren’t. Kevin Turpin, president at the National Journal, details his vision for the company with a focus on innovation and creativity. In this interview, Kevin discusses his career with National Journal.

Journalism 0

Journalism Policies Strategy Survey 0

Doctor Spin

FEBRUARY 14, 2024

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Ishmael's Corner

MAY 1, 2019

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post Bloomberg Joins the Flawed Dot-connecting Discourse Between Journalism and PR appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Journalism 102

Journalism Newspapers Storytelling Twitter 102

PRSay

FEBRUARY 15, 2022

But who are Black Americans in our profession of public relations, communications, and journalism that came before us and our pioneers? More awareness around this topic is being chronicled and generated through the Museum of Public Relations. Lance Frank — senior vice president, communications, ViacomCBS.

Communications 177

Communications Sports Corporate Government 177

Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

Beyond PR

OCTOBER 10, 2017

How do insights on social journalism highlight a new opportunity for communicators and PR professionals? Cision, CMO, Chris Lynch tackles this question while discussing important key findings from the 2017 Global Social Journalism Study. What Can Journalists And Communicators do About Fake News?

Journalism 69

Journalism Communications Survey Social Media 69

PRSay

DECEMBER 22, 2021

In an Op-Ed for The Wall Street Journal , Swift wrote that “valuable things should be paid for,” emphasizing the value of her music — and that of others. The album that followed, reputation , showed she was moving beyond the public feud with Kim Kardashian and Kanye West that had surrounded her the year before.

Communications 147

Communications Film Radio Reputation 147

Stern + Associates

JANUARY 29, 2024

But what does all this mean for the media relations component of public relations strategy? And this also means that industry or practice area trade publications are more crucial for public relations strategy, since it’s less about volume these days than it is about hitting the right audience.

Strategy 95

Strategy Publicity Media Video 95

Deirdre Breakenridge

JANUARY 13, 2020

A big congratulations goes to Nicole Morin, a UMASS at Amherst student, for creating her video on “Why PR Professionals Should Practice Strategic Communications.” Nicole, our 2nd winner, is a junior who is pursuing a communication and journalism double major at UMass Amherst. Nicole Morin, UMASS at Amherst Student.

Video 339

Video Sports Journalism Education 339

Stephen Waddington

JULY 3, 2022

Public relations academics and practitioners explored a diverse range of societal and communication issues at BledCom. The public health emergency has provided researchers with a unique set of circumstances and wealth of data to investigate. We need an environmental-type standard for communication,” he said.

Communications 129

Communications Software Internal International 129

PRSay

NOVEMBER 5, 2021

PR professionals pride themselves on relationships with reporters and specialized knowledge about the publications that cover their clients’ sectors. Knowing more about the nature of these publications can help you navigate the risks and rewards of the current media landscape. Understanding earned but unwanted media.

Communications 186

Communications Journalism Advertising Advertising 186

Sword and the Script

MAY 18, 2021

One study shows communicators are faced with growing workloads, but their relationship with business has strengthened; two studies offer a look at media relations insights. For communicators, there’s have been a handful of studies published that will help you think it through. The Wall Street Journal 80%. TechCrunch 85%.

Study 165

Study Communications Survey Pitching 165

Doctor Spin

OCTOBER 9, 2023

Ethos, pathos, and logos are three powerful modes of persuasion in public relations. Here goes: Quicklinks Ethos, Pathos, and Logos in Public Relations PR Resource: Perception Management Ethos, Pathos, and Logos in Public Relations Classical persuasion. Public Opinion (1922). Organization Development Journal.

Publicity 52

Publicity Wikipedia eBook Journalism 52

Landis PR

MARCH 20, 2023

Photo courtesy of Pixabay The highly anticipated Muck Rack 2023 State of Journalism Report , which the company released at SXSW on March 15, 2023, provides valuable insight into the ever-changing media landscape and how journalists perceive their work. Conducted with over 2,200 journalists worldwide, the survey results are fascinating.

Journalism 52

Journalism Newspapers YouTube LinkedIn 52

Ishmael's Corner

OCTOBER 4, 2016

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post How Does a B2B Customer Story Crack The Wall Street Journal? appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Often,more.

B2B 128

B2B Journalism Storytelling Communications 128

Stephen Waddington

APRIL 6, 2022

A new report suggests that public relations practitioners are supporting organisations in addressing activist concerns and social discord. The public relations function has an opportunity to help navigate these issues with activist groups and other internal and external stakeholders. It’s an idealistic viewpoint.

Publicity 105

Publicity Corporate Employee Energy 105

PRSay

MAY 3, 2019

On April 27, Bloomberg published an inaccurate, one-sided piece titled “Public Relations Jobs Boom as Buffet Sees Newspapers Dying.”. And in an ideal world, journalism and public relations have a balanced relationship benefitting both parties. It’s imperative that public relations and journalism remain equal and accountable.

Publicity 146

Publicity Newspapers Journalism Energy 146