Solo PR Pro

MAY 16, 2023

Kristen Elworthy of Seven Hills Communications suggests bringing on whoever will be handling your work as far in advance as you can afford to and introducing them to clients so they're both comfortable. Short term disability insurance Another option for self-employed people is to purchase short term disability insurance.

Insurance 52

Insurance Insurance Policies Local 52

Shift Communications

NOVEMBER 5, 2014

For example, if I get a small mention in the local newspaper about SHIFT Communications that doesn’t have attribution, a clickstream, or a call to action, it would take an extensive research project to find out the true impact of that article. Think about what you spend on car insurance or homeowner’s insurance.

Measurement 159

Measurement Insurance Insurance Newspapers 159

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2017

million to local customers. It was part of a summer 15th anniversary promotion to challenge the local baseball team into winning 15 straight games. Local Author Stages Book-Signing at Favorite Retailer… 7-Eleven? Local Author Stages Book-Signing at Favorite Retailer… 7-Eleven? It’s quirky, but inspired.

Brand 136

Brand Branding Local Hotels 136

Communications Conversations

MAY 1, 2017

Or, if not in the same locale, have a virtual coffee with a solo professional then send them a gift card for Starbucks. — Jennifer Freeberg Frighetto, Frighetto Communications. Get good insurance-health and disability for example.” ” — Terri Thornton, Lampe-Farley Marketing Communications.

Insurance 90

Insurance Insurance Groups Meeting 90

ImPRessions - Crenshaw Communications

OCTOBER 7, 2016

Recently, a client who met with staff in a remote office heard about a first-of-its-kind study being conducted by the local team in collaboration with a nearby university. This led to a story pitch unlike anything the client had done before, ultimately resulting in interest from the major paper in the community.

Publicity 149

Publicity Insurance Insurance Interviews 149

Reputation Us

SEPTEMBER 11, 2019

Your health insurance provider. A small, local business. The firm partners with organizations across the United States to closely assess reputations, deliver supportive communications strategies and provide collaborative communication support to improve reputations and mitigate crises. Your credit card company.

Survey 74

Survey Reputation Corporate Banking 74

Communications Conversations

MARCH 6, 2020

That’s usually met with “why don’t you find a local event instead?” On the other side, here are the top benefits companies ARE providing employees in 2020: Medical insurance – 98%. Dental insurance – 95%. ” It’s time to start taking professional development seriously.

Employee 78

Employee Insurance Insurance Real Estate 78

ImPRessions - Crenshaw Communications

JANUARY 23, 2018

The insurance industry is a perfect case for this differentiation, as a recent New York Times piece points out. Social media output can also lead to traditional media coverage, like this response by the New York Mets to a prom request from a local student.

Consumer 168

Consumer Brand Branding How To 168

Solo PR Pro

JANUARY 7, 2020

You can specialize in a single area, such as media relations, crisis communications or social media, or offer a broader range of services. Writing this in your plan will help you clarify and clearly communicate this to potential clients. Will your clients be local, national or international? Who will you serve?

Insurance 53

Insurance Insurance Resources Crisis Communications 53

Solo PR Pro

JANUARY 14, 2020

. – Terri Thornton , Owner, Thornton Communications. – Anne Isenhower , Principal, Anne Isenhower Communications, LLC. My advice would be that the fastest and least expensive way to generate leads is to speak locally through workshops.Chamber of Commerce. Local colleges partnerships. Stay True to Who You Are.

Insurance 110

Insurance Insurance Banking Groups 110

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. She has a proven track record of success with global, entrepreneurial and local brands that engage government, B2C and B2B audiences. Casey Boggs.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Scott Public Relations

SEPTEMBER 26, 2018

CAPP points out that when patients access their own doctors via telehealth, it’s possible to integrate the digital communications with the patient’s medical team and their electronic health record. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

PRSay

OCTOBER 29, 2020

Communications challenges ahead. The “next big lie” is that any vaccine will be dangerous, signaling “an enormous communications challenge ahead.”. Further complicating the communications challenge, Americans no longer have a unified sense of which news sources are trustworthy. It’s not enough to just say this is true.

Insurance 86

Insurance Insurance Conference Technology 86

Solo PR Pro

JANUARY 17, 2023

If you're considering leaving a traditional agency or in-house communications gig to go out on your own, you probably have a lot on your mind. Learn from the experiences of: Kathy Casciani, Azul Communications. Elisa Smith, senior communications consultant. In-person, local networking groups are helpful too.

Agency 108

Agency Travel Groups Community 108

MaccaPR

OCTOBER 2, 2017

When companies from 3M, Coca-Cola and Toro to General Mills, American Family Insurance, Hormel and Olive Garden restaurants wanted help connecting with Hispanic consumers, they’ve called upon a friend of our agency’s – multicultural marketer Rico Vallejos of the marketing consultancy RicoLatino. Many of us are bilingual.

Insurance 74

Insurance Insurance Interviews Marketing 74

PR Job Coach

MARCH 29, 2012

Insure that the content of the “Work and Education” section is consistent with your resume and your LinkedIn profile. And again, pick only those subjects and topics that are critical in communicating your “brand” and “character.” If there is coverage in your local newspaper, post the web link in your feed.

Facebook 160

Facebook How To Construction Insurance 160

Communications Conversations

JUNE 15, 2020

.” Target donated “$10 million commitment and ongoing resources to advance social justice and support rebuilding and recovery efforts in local communities.” Jack Salzwedel with American Family Insurance. ” We saw more CEOs come forward with messages of support for Black Lives Matter.

Company 88

Company Insurance Insurance Local 88

Mora Communications

AUGUST 31, 2015

Remember everyone who is quoted in Time magazine, or interviewed on the Today show lives and works in some local town or city. Why would you want to garner any national, if you only have a local business? Most people will tell you to stay local, because that’s where your bread and butter is. Maybe, but probably not.

Media 49

Media Local Insurance Insurance 49

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Pines wrote his in 1985.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Solo PR Pro

JULY 26, 2022

After school, Jennifer made her home in San Francisco and cultivated a successful 25-year career in PR and communications. In 2013, she opened her solo firm Nova Communications, where she consults with companies of all sizes — from startup consumer apps to billion-dollar global tech giants — on their social media and communications programs.

How To 52

How To Travel Insurance Insurance 52

The Hoffman Agency

JULY 23, 2019

The framework starts, as is logical, with defining organisational objectives and, beneath these, communications objectives. If PR clients (and, believe me, it’s a big ‘if’) can clearly articulate a set of business objectives that communications can then support, we’re off to a strong start. But it can do. Still obsessing about earned.

Measurement 28

Measurement Insurance Insurance Reputation 28

Cision

NOVEMBER 16, 2015

I thought of this process in the context of communication professionals. Are there opportunities to simplify that will allow you to communicate more effectively at a larger scale? Segmentation is an important aspect of any communication or marketing plan, but it is equally important that segmentation is measured and refined.

Measurement 120

Measurement Resources Technology Examples 120

Beyond PR

APRIL 5, 2018

With technology at the level that it is at now, ignorance is no excuse for any communications team. The ability to identify a crisis before it takes place is the equivalent of having home insurance before an earthquake. Alerts that you can configure will help communications teams avoid and quickly diffuse crisis situations.

Company 73

Company Media Crisis Insurance 73

PR Job Coach

OCTOBER 24, 2009

Check the professional development sites of PRSA, IABC and/or other professional communications organization Web sites. You can do this by attending meetings and workshops by your local PRSA, IABC, or publicity club chapters. That said, do not quit your day job until you have done some preparation. Here are some steps to consider: 1.

Digg 100

Digg Publicity Journalism Insurance 100

PR Job Coach

MAY 28, 2011

In this age when knowledge and information are king and social infrastructure platforms are proliferating, professional membership organizations are becoming even more essential to the progress and professional development of public relations and communications professionals. There is significant wisdom in that axiom. Go pro bono.

Insurance 111

Insurance Insurance Crisis Management Meeting 111

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. Is High-Deductible Health Insurance Worth the Risk? , This Business Insider article was a matter of that. I mean, how many companies offer this? The story was begging to be told. New York Times.

Strategy 60

Strategy Print Insurance Insurance 60

Ethical Voices

AUGUST 29, 2022

Joining me in this week’s episode is Greg Bailey, APR, Fellow PRSA, the founder of Finley + Bailey Strategic Communications. I was the managing editor of the local business journal here in Nashville before joining a local PR firm. It all comes back to respect and fairness, transparency, fact-based communication.

Ethics 91

Ethics Groups Handbook Education 91

Maxim Behar

JULY 26, 2021

And although I am not a doctor, I communicate with doctors and I know that prevention should start from the earliest childhood. Behar and you are paying attention to this, but if we want to work in tourism in the distant future, we must have standards, we need the right staff retention policy and we need to work with local products.

Tourism 52

Tourism Hotels Brand Branding 52

Solo PR Pro

AUGUST 4, 2015

There’s no better time to be an independent communications consultant! Consider your health insurance options. if you’re unmarried, the selection is undesirable, or your spouse is also self-employed, you can usually obtain temporary insurance coverage through your employer’s COBRA plan. and growing). Important first steps.

Insurance 40

Insurance Insurance Financial eBook 40

Communications Conversations

JANUARY 13, 2017

She’s an active networker (I saw her once at a local coffee shop meeting with a mentor she arranged all on her own). It’s all growing and changing so fast, but the biggest driver for us (and I’d argue for anyone doing health care, or at least health insurance) is focusing more on the consumer. Let’s meet Laura!

Insurance 60

Insurance Insurance Social Media Corporate 60

PR Job Coach

NOVEMBER 27, 2009

Go to your local library and even the web sites of organizations that focus on the the public relations and communications fields - like PRSA, IABC, NIRI, WIC, Arthur Page Society, and Social Media Club, etc. Look up books and white papers about the field. Start reading about the industry. Learn the tools.

Training 106

Training Publicity Insurance Insurance 106

Communications Conversations

JANUARY 12, 2021

Brian Grace, Nationwide Insurance. You might recognize the name–Kelsey used to be a media personality with FOX-9 locally. Here’s my people-I’d-like-to-have-coffee-with-in-2021 list! Kristina Wright, Thrivent. New Job for Kristina! And, I’m excited to hear all about it! Time to change that!

Banking 78

Banking Sports Meeting Insurance 78

The Stalwart Blog

APRIL 26, 2020

If you’ve been watching any of the local media, you know that PR crises can take place. In addition to that, I’m helping some retailers who are having to lay off staff and convert a lot of their business online, even more so than they had before and communicating that to the public. Steve Smith: All right.

Crisis 78

Crisis Local Facebook Social Media 78

David PR Group

JUNE 27, 2014

How much insurance should the drivers carry? Local police in South Florida started citing ridesharing drivers and in some cases impounding their cars. Neither Uber nor Lyft joined any of the local chambers of commerce or made any visible connections to charities or other community groups. And then came the citations.

Technology 40

Technology Local Crisis Management Crisis Communications 40

Stuart Bruce

MARCH 16, 2015

Several, but not all of these organisations, also offer benefits such as template contracts, discounted business and professional indemnity insurance, limited free legal advice and discounts on a range of other services. I’m an honorary founder member of the Davos World Communication Forum Association. Annual fee £197.

Publicity 60

Publicity Ethics Insurance Insurance 60

Waxing UnLyrical

NOVEMBER 14, 2016

The insurance company in the contest gives $1 million dollars to a group of lucky winners, whose task is to simply retweet Esurance’s page on Twitter. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Insurance 40

Insurance Insurance Course Television 40