Shift Communications

DECEMBER 20, 2016

Crisis communications in the public relations world can have many different interpretations depending on who you ask, but here’s the fundamental definition: you’re trying to mitigate damage to your company’s reputation by third party sources. Crisis communications turns that on its head by dealing with negative earned media.

Crisis Communications 60

Crisis Communications Crisis Communications Energy 60

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

That means cybersecurity PR pros must be savvy, creative and tactical to ensure their companies are noticed by target audiences. . These sectors may range from education, government and energy to financial services, healthcare and insurance. Global spending on cybersecurity products and services will exceed $1 trillion by 2021.

Enterprise 261

Enterprise Privacy Government Software 261

ImPRessions - Crenshaw Communications

JUNE 12, 2018

the concept of two-way internal communications to improve the company’s image after a mine strike massacre. In his 1906 manifesto, “Declaration of Principles,” he articulated his recommendation for honest, open, and accurate communications between companies and the public. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Bianchi Biz Blog

NOVEMBER 20, 2023

For the 30 years I have been publishing Green Car Journal , the mission has always been to assess what’s ‘real’ and what is not, whether talking high efficiency/advanced technology vehicles or alternative fuels like hydrogen, ethanol, natural gas, electricity, or other fuels du jour. Then I share it on the pages of my magazine or website.

Journalism 115

Journalism Automotive Interviews Writing 115

Cision

APRIL 26, 2016

New tools and technology are always accessible, but if you don’t have a plan for how you will use them, you won’t benefit from them. Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. In the public sector, communicators have never been busier, as energy is directed to public education and information. Here are the areas in which I think we need to focus our energy in skills and learning and development.

Crisis 151

Crisis Government Energy Community 151

Barokas

FEBRUARY 4, 2019

We have roots in two of the country’s hottest technology hubs, surrounded by mountain ranges and outdoor paradise. Our staff is smart, gritty and creative. We give back to our communities with passion and energy. You’ve seen the bulldogs, motorcycles and music that we love. So yeah, we keep things pretty cool around here.

Leadership 114

Leadership Energy Agency Local 114

Stephen Waddington

DECEMBER 17, 2018

Don’t over complicate it, save your energy for clients. Community – the era of command and control is over, especially in networked agencies. Energy – agencies should be high energy environments. Eliminate bureaucracy and communicate openly, transparency, and quickly. This A to Z has been inspired by his wisdom.

Agency 114

Agency Marketing Energy Financial 114

Cision

JUNE 22, 2017

MCS has been a driving force in healthcare communications over the past 30+ years, so I’m most excited for the opportunity to build on that legacy by steering us in the direction of success for the next 30 years. I believe our future success will be accomplished by expanding our capabilities through investment in people and technologies.

Healthcare 266

Healthcare Analytics Agency Trends 266

PR in High Definition

NOVEMBER 30, 2023

It could be a new piece of technology that we’ve read about in the news, a new way of working that we’ve learnt from a podcast or a new way of thinking we’ve learnt from our friends. A quiet environment where you become lost in your own thoughts is important to let creative thinking flow.

Exercises 71

Exercises Employee Energy Communications 71

Waxing UnLyrical

NOVEMBER 30, 2012

As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com. Opportunity : The doctor-patient relationship (and quite frankly any relationship) relies on communication. News Health article. Benefits v.

Social Media 111

Social Media Communications Healthcare Insurance 111

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Whether you’re seeking a firm that excels in B2B technology PR, or an agency with international capabilities for consumer brands, consider these tips to help find the right agency for your needs. The post 6 Tips For Picking The Right PR Firm For You appeared first on Crenshaw Communications. Look for relevant experience.

Energy 136

Energy Agency B2B Leadership 136

Waxing UnLyrical

JULY 24, 2013

As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com. Opportunity : The doctor-patient relationship (and quite frankly any relationship) relies on communication. News Health article. Benefits v.

Social Media 76

Social Media Communications Healthcare Insurance 76

Prohibition

JANUARY 17, 2022

In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan. A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Stern + Associates

SEPTEMBER 22, 2022

His evidence-based exercises and vivid stories illustrate essential confidence-boosting strategies and principles that sharpen focus, increase energy and altogether bring a sense of purpose to work. Put People First to Unlock Innovation, Creativity – and Higher Profits. Striking a Balance Between Independence and Loyalty.

Employee 62

Employee Leadership Exercises Mobile 62

OnePitch

MAY 12, 2022

His career has spanned the intersection of business, technology, and communications. Energy and enthusiasm are contagious. Do that in high-energy, short and impactful soundbites. It lives at the intersection of business, technology and communications. Call them tips, or a way of life in the world of media!

Strategy 52

Strategy Interviews Pitching Energy 52

PR in High Definition

MARCH 12, 2019

We’ve also seen the web used for ill purposes; our friends at SafeToNet and the Internet Watch Foundation have both committed substantial time and energy to combating issues of online abuse. The first ever web page was a communications document ; a guide on how to use the web.

Web 54

Web Energy Software Instagram 54

Stern + Associates

AUGUST 3, 2022

In a world changing at lightning speed, our organization remains forward thinking, embracing new technologies and approaches to get our clients’ messages heard by the audiences that matter most to them. I have seen many individuals who are highly motivated to learn, develop and strengthen the skills required to succeed in agency life.

Groups 104

Groups Employee Strategy Ethics 104

PR in High Definition

SEPTEMBER 26, 2018

It not just demands new skill sets, new technologies and dynamic plans, but there are new markets, new players, and endless disruption to understand and conquer. For sure you need to manage your work-life balance to keep your energy levels as high as possible and your stress levels as low as possible. RELEASE your creative energy.

Energy 48

Energy Course Creativity Web 48

Buzzstream

MARCH 26, 2020

Get creative and create a timeline graphic using a tool like Venngage. Remember that you are spending time and energy to find and reach out to these influencers, and all efforts will be in vain if you don’t do it strategically. Step 10: Leave Room For Creativity. This will help you set concrete goals, targets, etc.

YouTube 116

YouTube Brand Branding Video 116

PR 20/20

JUNE 25, 2019

Technology and data have supercharged consumer expectations for a personalized, connected experience. But technology isn’t the whole story. Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Communicate your purpose to build trust and loyalty. Change management.

Marketing 52

Marketing Storytelling Technology Community 52

Cision

JUNE 1, 2016

In this interview, Susannah discusses the importance of listening carefully to those around you, why you can’t rely on guesswork when developing a communication strategy and how learning about your audience will improve your communication. Listening carefully takes energy, but it pays off in spades. What else is involved?

Public Affairs 120

Public Affairs Community Strategy Energy 120

Polaris

NOVEMBER 17, 2015

Initial interviews with their communications team revealed the Centre was up to some interesting things: • How researchers are making plants more tolerant to drought. • Why technologies developed for space exploration impact growing practices on earth. The power of sensory traits to affect consumer choice. • Consider Crayola.

Agency 100

Agency Newspapers Interviews Radio 100

Solo PR Pro

AUGUST 2, 2022

“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. DePaul University College of Communications, 2011 – 2022. I've taught at NU since 2011.

Education 107

Education Course Nonprofit Resources 107

Stephen Waddington

MAY 23, 2018

A new report published by the CIPR examines how much of what we do in public relations is threatened by technology. It examines the impact of technology and specifically AI on public relations practice. Technology is impacting PR in a variety of ways, including the simplification of tasks; listening and monitoring; and automation.

Analysis 60

Analysis Technology Tools Exercises 60

PR 20/20

SEPTEMBER 17, 2019

“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics.

Conference 97

Conference Marketing Case Study Content Marketing 97

Solo PR Pro

DECEMBER 22, 2020

Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. *Be In 2020, PRSA held the ICON conference virtually for the first time and explored social injustice, strategic communications, misinformation, the pandemic and more — stay tuned for details about what 2021 has to offer!

Conference 58

Conference Content Marketing Community Education 58

PR in High Definition

DECEMBER 16, 2019

It could be a new piece of technology that we’ve read about in the news, a new way of working that we’ve learnt from a podcast or a new way of thinking we’ve learnt from our friends. A quiet environment where you become lost in your own thoughts is important to let creative thinking flow. More face-to-face time.

Exercises 62

Exercises Energy Social Media Resources 62

Sword and the Script

MARCH 19, 2019

She got her start as an entry-level marketing associate for SBC Communications, which is now AT&T. In the past, it was more about using creative approaches to break through the clutter to reach someone in a broad audience. It has gotten easier due to the proliferation of marketing technology and the availability of data.

Marketing 71

Marketing Measurement Analysis Data 71

Shift Communications

MARCH 3, 2016

SHIFT: After 27 years, how do you (and your team) recharge the creative process and come back even stronger year-over-year? . I think it is the connection to the digital creative community that keeps our creative process fresh. Before the event, the community shares some incredible speaking ideas via the SXSW PanelPicker.

Interviews 60

Interviews Conference Creativity Community 60

Shift Communications

JANUARY 28, 2015

Nevertheless, I have been able to assist with internal processes like onboarding, creative brainstorming practices and management development that make adjusting to growth like ours a little easier. What’s it been like to work with 135 PR, marketing and creative professionals day in and day out? Zach Burrus. Marketing Analyst.

Agency 60

Agency Real Estate Creativity Training 60

Maxim Behar

MAY 31, 2021

I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show. I spent many years in the Top Management of ICCO, which is the International Communications Consultancy Organization, and this is an Australian PR organization. This is the largest PR community in the world.

Newspapers 52

Newspapers Social Media Ethics Travel 52

PR 20/20

MAY 12, 2016

As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals. Communicate project statuses, campaign successes and setbacks, shifts in priorities, real-time opportunities, and more.

Agency 40

Agency Marketing Financial System 40

PRSay

JANUARY 11, 2021

Throughout her accomplished career, Linda Thomas Brooks has worked at the intersection of technology, consumer behavior, data analysis and the media, a combination of experience that led to her new role as CEO of PRSA. I’ve worked at agencies, in technology, in broader communication strategy and a more-narrow media focus.

Energy 182

Energy Journalism Leadership Meeting 182

Stephen Waddington

AUGUST 12, 2020

It’s too early to understand the impact of the crisis but each entrepreneur tells a story of grit, energy, innovation and a distinctive proposition. My thanks to the founders of Authentic Comms, Boldspace, Coldr , Hard Numbers, Made by Giants, Priestley, Second Mountain Communications and SHOOK. I wish them all good luck. Adam Driver.

Agency 161

Agency Meeting Crisis Energy 161

The Hoffman Agency

JUNE 21, 2018

Upon arriving to Hong Kong and being assigned a number of cryptocurrency clients, I gave myself a crash course on crypto and blockchain technology. While working in the high energy Central district of Hong Kong was invigorating, it was always nice to get some fresh air over the weekends to recharge in nature.

Travel 28

Travel Local Case Study Energy 28

PRSay

OCTOBER 14, 2021

Any single week can be filled with meetings, coaching, planning, evening events, creative work, crisis management and volunteering with PRSA and in the community. I get energy from that. I get energy from that. While I’ve missed in-person PRSA events, technology has removed geographic barriers to engagement.

Meeting 148

Meeting Crisis Management Energy Resources 148