NewsWhip

APRIL 27, 2023

The communications and public relations industry is constantly evolving, especially in the digital age. Communications professionals are now creating a suite of best class tools to help them successfully do their job. The post Top 10 must-have PR and communications tools: 2023 Guide appeared first on Newswhip.

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Tools Communications Pinterest Analytics 78

Melissa Agnes

AUGUST 6, 2014

” When I talk, train and write about crisis communications, I always say that your audiences want (and expect) to communicate with the people behind the brand, not with your logo. Cut jargon out of your crisis communication vocabulary. It widens the gap between who we really are and the systems that we have become.

Crisis Communications 273

Crisis Communications Crisis Communications Training 273

5W PR

MARCH 27, 2017

Here are some tips on why a strong Public Relations campaign is needed for your Consumer Electronics brand. Consumers electronics are particularly popular with the younger generation. Therefore, a strong presence on social media is essential for any consumer electronics business. Social Media. Evolving electronics. Reputation.

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Consumer Reputation System Community 102

ImPRessions - Crenshaw Communications

JANUARY 31, 2022

If our goal is to create a collaborative environment whereby brands, agencies, publishers, and data partners can ultimately reach consumers with positive ad experiences, why have we made it so complicated? . However, due to privacy regulations, PII has become increasingly hard to obtain unless a consumer gives permission. Is ATV CTV?

Privacy 182

Privacy Advertising Advertising Google 182

Onclusive

MAY 4, 2020

We have seen this during other periods of economic uncertainty: Businesses and consumers react, and those reactions have ripple effects. Consumers have reacted by shifting their focus more toward information than commercialism. There is simply no better instrument during a widespread crisis than communications.

Crisis 464

Crisis Publicity Exercises Trends 464

Sword and the Script

OCTOBER 25, 2022

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. Those who said communications work has “changed very significantly,” wrote: 1. Proven business value.

Communications 122

Communications Crisis Internal International 122

5W PR

OCTOBER 18, 2023

Effective communication is crucial in the health and wellness industry. Miscommunications can cause misunderstandings, erode trust, and even put consumer health at risk. Health and wellness communication In the health and wellness sector , communication plays a crucial role in promoting well-being and safety.

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Brand Branding Crisis Communications Healthcare 78

Onclusive

DECEMBER 19, 2019

As a lifelong marketer currently leading a communications technology company, that phrase and concept really stuck with me. So many of us in marketing and advertising specialize in talking at our prospects, customers and consumers. We target our consumers with historically unimaginable precision.

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5W PR

MARCH 5, 2023

They can also stand out from their competitors and reach consumers. Communication One way for brands to stand out is to clearly communicate the health benefits of their health drinks. Healthy beverage brands should be educating consumers about sugars as well as the benefits of their drinks.

Marketing 88

Marketing Consumer Education System 88

ImPRessions - Crenshaw Communications

MAY 15, 2019

Had Muilenberg and his communications team been more accustomed to handling consumer pushback, more sensitive to the impact of anonymous (pilot) comments in news reports and to the social media furor, it might have framed its situation differently. Today’s news ratchets up the pressure on Boeing.

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Reputation Airlines Automotive Software 245

Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. We’ve invited a few special guests to join our discussion who will share their expertise on healthcare issues and the many advancements that we’ve seen in communications. Susan Young ( @SueYoungMedia ).

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Healthcare Community Twitter Communications 150

Presspage

JUNE 23, 2021

We work in an amazing field, but there are some tough challenges that communications departments face regularly. Internal communication flows It’s important to set up transparent information flows between team members. As time-consuming as it may seem, it might end up saving you some headaches down the line.

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Communications Measurement Tools Enterprise 78

PRSay

OCTOBER 4, 2021

With PRSA’s Media Relations Certificate Program , senior-level PR and communication professionals will learn to develop media relations campaigns that evoke emotion, inspire change and position organizations as market leaders. Furthermore, a well-rounded media relations campaign needs to utilize multiple communications channels.

Media Relations 202

Media Relations Media Pitching Case Study 202

Stern + Associates

OCTOBER 17, 2023

Quantum technologies are about to shift the paradigm of the entire computing world, ushering in a new era of communication and possibility. In our lab, we’re hopeful that these quantum systems will provide the scientific community with new insights that will accelerate discovery and help us solve problems to improve the human condition.”

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Technology System Government Groups 120

Shift Communications

APRIL 11, 2018

Crisis communications is the opposite of traditional public relations and involves putting out a “ fire ” of some sort. Most recently, Facebook just experienced the classic example of a crisis communications case study. Take a multimedia approach – Communication and being informative is important.

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Crisis Communications Facebook Crisis Communications 95

Onclusive

APRIL 9, 2019

The acquisition brings together AirPR’s industry-leading communications measurement solution with Ozmotik’s content marketing and analytics offering, creating a unified platform for companies to discover their most valuable earned media and to deliver it to its intended audience at scale. Measuring Reader Engagement and Brand Impact.

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Analytics Content Marketing Corporate Company 284

Sword and the Script

FEBRUARY 20, 2024

The company’s measures are based on the pitches sent through their systems. Top metrics for marcom and PR vary The top metric for marketing communication (marcom) leaders is leads generated while the top metric for PR is stories placed. Sword and the Script is a boutique B2B marketing, PR and communications consultancy.

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PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. More than ever, companies will look to the communications function to help them thrive in this disinformation age,” he said. Turn off commenting systems. Shaw asked.

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Conference Communications Storytelling Social Media 113

ImPRessions - Crenshaw Communications

JULY 13, 2022

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Taking time to maintain an organized system of scheduling and information-sharing will make a good impression. Consider The Impact on Local Communities.

Media 294

Media Trade Shows Travel Interviews 294

5W PR

JULY 21, 2023

These traditional brick-and-mortar retailers, known for their wide product selection and affordable prices, have had to adapt to changing consumer preferences and shopping behaviors. Engaging with customers through social media, email newsletters, and other communication channels can help maintain regular contact and provide exclusive offers.

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Retail Local Consumer Community 78

Presspage

JULY 25, 2023

Additionally, you should avoid spamming, and deliver transparent and timely communication consistently. Presspage's new CRM is a comprehensive contact relationship management system that streamlines the management, targeting, and engagement of your press and investor relations. With access to our database of over 1.2

Media 78

Media System Analytics Privacy 78

Deirdre Breakenridge

FEBRUARY 15, 2017

ET, the #PRStudChat community will gather to discuss the different opportunities in PR from owning your own business to agency PR and in-house communications for an organization. What is most gratifying about a career in communications? Laura has spearheaded communications and development programs for U.S. And much more!

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Twitter System Community Healthcare 281

Reputation Us

AUGUST 28, 2023

MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” Pinto “We need to get communities involved and tell better stories.” ” David London “Clear, concise communication will lead to further understanding of innovation.”

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System Technology Banking Community 78

Sword and the Script

SEPTEMBER 12, 2023

People saw how easy consumer technology was to use – the iPhone is the quintessential example – and wanted the same in technology designed for business. The top finding really stands out: “The elevation of digital natives into decision-making roles is leading to a systemic change in buying behavior. This shouldn’t be a surprise.

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B2B Leadership Marketing Software 162

Onclusive

JUNE 15, 2022

While many consider communications to be part of marketing, PR has fallen behind in being able to measure and prove its value to key stakeholders. Director, Global Corporate Communications, Mimecast What’s the secret to success? However, the integration process can be challenging.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

While many consider communications to be part of marketing, PR has fallen behind in being able to measure and prove its value to key stakeholders. Director, Global Corporate Communications, Mimecast. This perspective can be helpful for communicators as they articulate the benefits of working together to their marketing colleagues.

Marketing 195

Marketing Measurement Advertising Advertising 195

Stephen Waddington

JULY 1, 2021

It sets out the urgent need for organisations to act on issues related to CDR and provides a framework to support leaders with planning and communication. Communications professionals often get involved when a crisis arises, but this is too late!

Corporate 141

Corporate Report Privacy Government 141

Cision

NOVEMBER 27, 2017

In our ongoing series, Jay Baer, founder of Convince & Convert and New York Times bestselling author discusses important questions facing the communications industry. Cision uses the Cision ID – their in-house tracking system – and combines it with similar systems owned and managed by a bevy of AdTech partners.

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Video Media Measurement System 231

Reputation Us

JANUARY 11, 2016

The health care PR professionals at LT Public Relations considered the latest insights from industry conferences and the company’s health care clients to identify the top trends affecting health care communications in 2016. Depending on your organizations’ systems, consider being upfront and clear about your cost structures.

Communications 60

Communications Insurance Insurance Privacy 60

Stern + Associates

SEPTEMBER 26, 2023

Principal Research Scientist at MIT’s Center for Information Systems Research (CISR) and one of the world’s leading data thought leaders, becoming great at AI requires a deep understanding of data monetization so AI investments contribute to the right value creating initiatives, with the right capabilities – and generate desired outcomes.

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Data Strategy System Enterprise 77

Cision

APRIL 28, 2017

This data will give organizations a clearer picture of the net measurable business impact of their earned media activities, while also allowing communicators to adapt strategies based on insights. Together, these capabilities help communicators deliver more relevant and higher quality experiences for audiences. Why did I do that?

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Measurement Media Data System 185

Masters in Communications

MAY 28, 2019

Here we will discuss the effects of stress, how it can affect communication, and best methods to overcome stress. Your digestive system can also be affected and can cause irritable bowel syndrome, peptic ulcers, or gastroesophageal reflux disease. How Does Stress Affect Communication?

Communications 49

Communications System Energy Study 49

Masters in Communications

JUNE 25, 2019

These communication disorders can include social impairment, repetitive behaviors, and difficulty communicating. Learn more about masters in communication disorders programs. Arguably, the most distinctive characteristic of ASD is how it affects an individual’s means of communication.

Communications 106

Communications Analysis System Examples 106

Solo PR Pro

FEBRUARY 7, 2023

In a recent episode of That Solo Life: The Solo PR Pro Podcast , hosts Karen Swim and Michelle Kane discuss the nightmare that was Southwest Airlines’ system failure over the holidays. Pay attention to your system of tools Michelle says it best: “Don’t shortchange investing in your company’s infrastructure.” Not Southwest.

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Airlines System Reputation Travel 58

Communications Conversations

JUNE 2, 2021

But, that doesn’t mean your customers aren’t seeing and consuming your content. In fact, when I create weighted scoring systems for clients, we score it this way: Share-10 points, Comment-5 points, Like-1 point. 2 – Consider adopting a content scoring system, like the one I mentioned above. They may be!

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Reputation Us

OCTOBER 2, 2015

Why should consumers choose your clinic or practice over Zoom+ or a Walgreens retail clinic? The proliferation of retail health clinics and services mean consumers have more choice than ever when it comes to their healthcare. New models of care will help drive consumer tastes and preferences, which will continue to evolve.

Healthcare 60

Healthcare Communications Retail Survey 60

Maxim Behar

MARCH 6, 2023

To Bulgaria's Green Economy", organized by the Solar Academy Bulgaria Association, Standard Media and M3 Communications Group, Inc. The PR expert Maxim Behar participates in the first of a series of events to be held as part of the "Yes! The event presented current issues in the energy sector. Among the participants were also Eng.

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Energy Internal International Policies 52