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Small Business Public Relations

5W PR

In today’s competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses. As a result, more and more small business owners are turning to public relations to help raise brand awareness and to achieve their growth objectives.

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PR Tips and Hacks for a Small Business

The Proactive Report

I was invited to be a panelist on the DesignHill webinar about PR for small businesses today. Every small business owner is concerned about the bottom line. That, after all, is what business is all about – profit. It does this with great content, brand stories and by building trust. And we had fun.

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Why Small Businesses Need a Media Database

Cision

First off, what constitutes a small business? According to this handy chart (page 32), the Small Business Administration considers those in the PR industry to be a small business if they earn an annual revenue of $15M or less. Because public relations equals trust in brands.

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The Top PR Tips and Tricks for Small Businesses

PR Fuel

Are you a small business owner that wants to create buzz, spread the word and get people hyped up about your business and the services you offer? Just because you own a small business doesn’t mean you can’t create some big waves in the public relations world. The Best PR Tips for Your Small Business.

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Pitch Ideas

PR for Anyone

PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. That being said, isn’t it worth it to have millions of people learn about your product service or brand? topic that relates to you and your business, move that publication to the top of your list.

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Pitching Multiple Media Outlets

PR for Anyone

Here are 5 stories you could pitch to various media publications, all highlighting your expertise but tailored to the unique media outlet. You can see how I used stress as a topic for every pitch, but it works specifically for that media outlet. Last week I gave you ideas to pitch for the rest of the year. Here’s an example.

Pitching 130
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Back to School Media Pitches

PR for Anyone

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Think outside of the box on what value you can provide related to back-to-school and pitch those stories starting today and for about the next 30 days. What can you pitch? I could go on and on.

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