ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Organic content uses free social media tools to share posts, photos, videos, and stories with the people who already follow a given brand or individual. Builds brand awareness. Helps build a community around common topics or interests . Paid social connects brands with audiences that would not have discovered its content .

Social Media 344

Social Media Media B2B Leadership 344

Sword and the Script

JULY 11, 2023

Reputation Revolution by Trevor Young I only recently discovered Trevor Young , but he talks about a topic that is close to my heart: thought leadership and “reputation marketing.” You can find all of these wherever you listen to podcasts – happy habit stacking! * * * Kathy Casciani is the principal of Azul PR + Communications.

Publicity 127

Publicity Small Business Trends Leadership 127

Deirdre Breakenridge

FEBRUARY 15, 2017

ET, the #PRStudChat community will gather to discuss the different opportunities in PR from owning your own business to agency PR and in-house communications for an organization. 8. What’s the best way to build your professional brand? What is most gratifying about a career in communications? See” you on the 22nd!

Twitter 281

Twitter System Community Healthcare 281

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. BRAVE BRANDING GUIDE.

Training 45

Training LinkedIn Marketing Pinterest 45

Communications Conversations

OCTOBER 12, 2021

And one trend I continue to see in many of those audits is brands attempting to drive organic traffic to their web sites or blogs from social media. In some cases, it works–specifically with Facebook and LinkedIn. In fact, one blog post could result in 2-3 different LinkedIn posts. Driving traffic isn’t working.

Social Media 87

Social Media LinkedIn Media Analytics 87

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

For the past few years, video marketing has become a dominant tool for captivating audiences and expanding brand awareness. In this case, PR strategies can help your brand use a broader method to communicate your messages to specific audiences effectively. Let’s start with the basics!

Video 108

Video Marketing SEO Social Media 108

NewsWhip

OCTOBER 28, 2022

Somewhere in Adidas headquarters in Herzogenaurach, Germany, there’s a team of PR and Communications professionals who have just been through the toughest week of their careers. It was their job to try and crash-land the Adidas brand after Kanye West’s partnership sent their reputation into a tailspin. . Now what?” .

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. Most valuable of all, inclusion in an analyst report can build brand consideration for months or years. Earned media drives brand differentiation.

Company 120

Company Banking Education B2C 120

Newsfile

FEBRUARY 28, 2024

Media monitoring involves systematically tracking and analyzing media content (such as news articles, social media posts, and broadcast segments) related to a specific brand, industry, or topic. It helps organizations stay informed about their reputation, competitors, and industry trends. What are Brand Mentions?

Viral 52

Viral Crisis Communications SEO Reputation 52

Melissa Agnes

MARCH 15, 2018

I recently had the opportunity to sit down with Jordan Redshaw, one of the communications managers with the recovery task force at the Regional Municipality of Wood Buffalo (a.k.a. The after effects that this crisis had on both those who were part of the emergency management, and the community at large. Connect with Jordan on LinkedIn.

Crisis 145

Crisis Crisis Communications Crisis Management Community 145

Waxing UnLyrical

FEBRUARY 17, 2015

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. So this week’s roundup features seven posts from around the web that focus on building a great reputation online and beyond.

Reputation 40

Reputation Web Corporate Community 40

Prohibition

APRIL 7, 2022

It’s vitally important to keep on top of these trends, no matter how often they might change, if you want your brand to stay relevant and ensure your content resonates with your target audience. For the finance community, conversations around finance, crypto and DeFi have really picked up on Twitter.

Instagram 62

Instagram Social Media Trends Media 62

Prohibition

APRIL 7, 2022

It’s vitally important to keep on top of these trends, no matter how often they might change, if you want your brand to stay relevant and ensure your content resonates with your target audience. For the finance community, conversations around finance, crypto and DeFi have really picked up on Twitter.

Social Media 62

Social Media Trends Media Instagram 62

wiredPRworks

OCTOBER 9, 2015

Thanks to IMEX America for inviting me to present digital marketing, LinkedIn, and PR trends for the meetings, destinations, and events industries. How cool that the Deep Dive: LinkedIn MBA session is sponsored by Visit Mexico ! Smart Monday Deep Dive: LinkedIn MBA (Meetings and Business Accelerator) School. 10:00 am - 12:15 pm.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49

wiredPRworks

SEPTEMBER 30, 2020

Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. Brand: based on personality, driven by reputation. PR: Personality and Reputation. PR: Personality and Reputation.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

Stephen Waddington

MAY 20, 2019

In 2010 Antony Mayfield wrote a book called Me and My Web Shadow: How to Manage Your Reputation Online. Ten years later I’d urge everyone to have a personal plan for managing their online reputation. Google, LinkedIn and Twitter are routinely used by recruitment and HR teams to verify an individual’s career history and expertise.

Web 68

Web Energy Reputation Community 68

Buchanan PR

AUGUST 28, 2023

C U T on Unsplash In the dynamic world of social media, trends have become powerful drivers of engagement, brand awareness and community interaction. Here are some things to consider: Brand Alignment and Relevance It’s a common misconception that social trends are exclusively for consumer brands and companies. Jonathan W.

Social Media 84

Social Media Trends Viral Media 84

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! Barbara Rozgonyi to Present LinkedIn Marketing Strategies for Insurance Pros at MDRT Conference. It's almost here! Here's my press release. On Wednesday June 15 from 11:30 a.m.-12:30

Insurance 40

Insurance Insurance Financial LinkedIn 40

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. What the mindset of today’s top communicators reveals about the profession. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. What we covered.

Social Media 52

Social Media Corporate Communications Media 52

Sword and the Script

JUNE 6, 2023

PR has a reputation for being notoriously slow to adopt technology – so if you want an easy way to get ahead of your peers – try experimenting with this stuff a little bit. The article reports that “the layoffs caught the internet’s attention when former employee Chris Callahan took his frustrations to LinkedIn this week.

Survey 144

Survey Software B2B Pitching 144

The Proactive Report

OCTOBER 12, 2015

Authentic, Organic, Inbound Linking : Content marketing is an essential part of developing a strong organic search reputation online. Influencer Outreach: Google wants to know that you, the site owners and employees, and your community, your prospects, current, and past customers, are engaged in the success of the business.

SEO 100

SEO Google Pinterest LinkedIn 100

Stern + Associates

JULY 28, 2023

Research conducted by Edelman and LinkedIn revealed that 88% of executives view thought leadership as a potent tool for enhancing a company’s reputation , with 48% acknowledging its potential to positively sway purchasing decisions. It’s about tapping into the brand’s community, employees, and industry.

Leadership 62

Leadership Strategy How To Groups 62

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL). And communicator.

Interviews 104

Interviews Content Marketing Writing Journalism 104

Prohibition

AUGUST 13, 2019

Enabling brands to connect with consumers, drive sales, and raise their profile locally, nationally and potentially globally, these platforms are driving the way we think, and that influence extends to users research into brand reliability. Build a dedicated University community. Improved brand awareness of your University.

Education 48

Education Social Media Media Community 48

Contently - Strategy

SEPTEMBER 20, 2022

The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. What is social media plagiarism?

Social Media 73

Social Media Ethics Trends Viral 73

Sword and the Script

FEBRUARY 2, 2022

Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. Semrush is focusing on building up their marketing education,” wrote Backlinko founder Brian Dean in a LinkedIn post. Notified said it can now monitor brand mentions on TikTok. Further the transactions create buzz and coverage.

SEO 130

SEO Content Marketing Marketing Software 130

Stephen Waddington

JANUARY 17, 2019

Gini Dietrich first described the relationship between different forms of media as four overlapping circles in 2014 in her book Spin Sucks: Communication and Reputation Management in the Digital Age. Brands bid against peers targeting the same behaviour, demographic or keywords. Its simplicity is compelling.

Media 103

Media How To Advertising Advertising 103

ImPRessions - Crenshaw Communications

JULY 15, 2020

The foundation of a good public relations campaign is reputation management, and it’s important now. But the shutdown also threatens brand health, and not only due to lost business. Our new all-digital workstyle can impact brand and personal reputation, and not always in a good way. Link your brand with ideas.

Reputation 221

Reputation How To SEO Guidelines 221

PR 20/20

JANUARY 16, 2023

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. LinkedIn Official Blog ( @LinkedIn ): Tips to rock your LinkedIn presence, plus solid insight into personal branding and career advice. a free marketing course).

Blogging 52

Blogging Marketing Pinterest SEO 52

Cision

JULY 8, 2015

What about brands? A: The first – surprisingly common – mistake that individuals and brands make is never even trying to stand out. If you have an idea, you can blog about it and post it on your LinkedIn profile immediately. Q: What’s one major mistake people make that prevents them from standing out?

Skype 120

Skype Conference Leadership Big Data 120

The Proactive Report

FEBRUARY 24, 2017

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat. Used correctly, Twitter can have a huge impact on customer service, perception and reputation. Back in November 2016 the shares were $18.

Twitter 235

Twitter Customer Service Web Facebook 235

Prakkypedia

SEPTEMBER 19, 2016

A good PR practitioner looks after their clients’ reputation and that includes not just media relations, sponsorships and events, but helping clients to develop the professional relationships for their businesses to thrive. Provide your client with advice to boost their LinkedIn presence. But is your client using it actively?

LinkedIn 60

LinkedIn Reputation Local Advertising 60

Konnect Agency

NOVEMBER 24, 2020

There are unique advantages in being a guest speaker and it’s definitely worth your time to explore as you begin to plan your brand strategy. These intimate stories and interactions with your audiences help foster stronger connections and ultimately boosting your reputation with the media, community, and your own industry.

SEO 52

SEO YouTube Instagram Reputation 52

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 97

Social Media Conference Media Corporate 97

Communications Conversations

SEPTEMBER 14, 2017

” Because, really, there’s not a solid, reputable place to send these folks. But, as reputable as those institutions are (and I love them both), those types of classes are often taught by tenured professors who are a bit disconnected from the workforce (with the notable exception of people like Betsy Anderson at the U of M).

Media Training 0

Media Training Training Social Media Media 0

Karen Freberg

JUNE 6, 2017

If you have not missed the ongoing conversation that is evolving on social media about personal branding, you are missing out. Carlos has established himself in the field as well with corporate jobs at LinkedIn and now BMCSoftware while doing speaking engagements around the world. Okay, hold my coffee.

Social Media 40

Social Media Brand Branding Media 40

Communications Conversations

DECEMBER 5, 2019

Tell us about your new role and what being an “Employment Brand Manager” means? role in marketing and communications. In basic terms, employer brand is the reputation a company has as an employer. As Employment Brand Manager, I’m responsible for Room & Board’s employment brand strategy.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88