wiredPRworks

APRIL 20, 2022

Have you ever read a book that completely changed your life? In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. Facebook [link]. Instagram [link].

Marketing 118

Marketing Social Media Trends Instagram 118

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Maxim Behar

FEBRUARY 20, 2024

An admittedly arbitrary but still plausibly precise date pinpointing the press release’s death might be November 6, 2007 — the day when Facebook launched its then vastly obscure, and today vastly dominant, Facebook Pages. You get on Twitter and Facebook and learn the latest. After all, press releases are still in circulation.

Social Media 59

Social Media Facebook Airlines Web 59

PR Conversations

NOVEMBER 27, 2015

Toni Muzi Falconi details his equal parts fascinating and frustrating visit to Tehran to participate in the International Conference on Public Relations. He also reviews Imam Fesial Abdul Rauf’s recent book, Defining Islamic Statehood. The individuals and experiences encountered at this PeRsian conference bazaar.

Conference 40

Conference Hotels Internal International 40

Sword and the Script

APRIL 2, 2024

The founding HARO was founded by Peter Shankman in 2008 as a Facebook group for journalists in need of sources. At the time, I was the Director of PR for Vocus – we put the announcement out at the Vocus customer conference – and hosted Shankman as a keynote speaker. The change will take effect on April 2, 2024.

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Reddit Software B2B Technology 179

Stephen Waddington

MAY 9, 2017

Fake news, social media speculation, the Croatian Public Relations Association conference and support for students, are all among the topics discussed on the latest #FuturePRoof podcast. The Book of Joy is a conversation between Archbishop Desmond Tutu and His Holiness the Dali Lama. Here’s what you’ll learn. UK General Election.

Ethics 108

Ethics Conference Advertising Advertising 108

PR Conversations

JULY 4, 2016

Martin Luther King’s call to be a “transformed nonconformist” (in the book From Strength to Love written in 1963) is history, but it is a call that remains valid in our modern world. As well as a physical museum, there is a great website and the PR Museum Facebook site is a constant source of new information.

Advertising 40

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PR Conversations

JULY 4, 2016

Martin Luther King’s call to be a “transformed nonconformist” (in the book From Strength to Love written in 1963) is history, but it is a call that remains valid in our modern world. As well as a physical museum, there is a great website and the PR Museum Facebook site is a constant source of new information.

Advertising 40

Advertising Advertising Resources Course 40

Deirdre Breakenridge

APRIL 10, 2017

No one telling you it’s better to just do what the client asks instead of creating an integrated communications plan. Not to mention all the conferences and travel you can write off! Each year brings new technology and new table stakes skills for communications professionals. How will you keep your PR skills up-to-date?

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Travel Technology Conference LinkedIn 281

Stephen Waddington

MAY 2, 2020

It turns out that video conference fatigue is a thing. We’ve all had a rapid onboarding on FaceTime, Facebook Messenger, Google Hangout, Teams and Zoom during lockdown. I won’t be learning Mandarin or writing a book during lockdown. Day 46 in lockdown. This is my sixth letter. It’s become a form of weekly therapy.

Transportation 84

Transportation Government Community Facebook 84

The Proactive Report

JUNE 18, 2021

It was like “Old Home Week” with panelists I’ve known for many years and shared a stage with at many conferences. In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” PR is a communication function.

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ImPRessions - Crenshaw Communications

JUNE 2, 2016

Conferences and events are an important part of a PR program, whether it’s an opportunity for thought leadership, media exposure, networking, or all of the above. Are they paying for conference keynotes? Then it might be time to launch a “guerrilla” promotion at the same conference.

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Conference Comparison Leadership Instagram 120

Critical Mention

JANUARY 22, 2019

I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL). Q: Between writing two books, speaking at conferences and managing MarketingProfs, you’ve really made your mark over the years. What inspired you to write the book? And communicator. Full report.

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Interviews Content Marketing Writing Journalism 104

Maxim Behar

SEPTEMBER 5, 2021

I happen to meet you right after the World Communication Forum in Davos, Switzerland, where you had discussions with the best PR specialists from around the world. - Our industry has undergone huge changes, but it should be noted that the changes were not the result of a pandemic, but of the growing influence of social media over the years.

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Meeting Advertising Advertising Agency 98

NewsWhip

FEBRUARY 19, 2021

If everyone believes a company is cooking their books, ruining the environment, abusing their staff, burning their suppliers, they’ll soon lose customers, staff, and, in regulated industries, their literal license to operate. So, how are communications professionals stepping up to the challenges of this new, wider media ecosystem?

Reputation 88

Reputation Social Media Reddit Media 88

Konnect Agency

FEBRUARY 1, 2021

With immerging platforms like Clubhouse, expanding apps like Fortnite, Cameo, and Twitch, and, of course, the reigning kings, Instagram and Facebook, consumers were looking for ways to still find human connection in what was becoming a very lonely and siloed world. Will this replace the need for multi-day marketing conferences?

Marketing 52

Marketing Instagram Facebook Consumer 52

Cision

JULY 18, 2016

And while the urge to go hunt and battle Pokémons may not have overcome you (and this probably is reflective of your age or the age of the people who live with you), there are some immediate and short-term things that communication and marketing professionals should know about this augmented-reality juggernaut.

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Case Study Mobile Google Facebook 120

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. PR can also involve managing events, speaking at conferences, and developing social media campaigns. It’s not a bad take. How is public relations defined?

Interviews 106

Interviews Publicity Technology Social Media 106

wiredPRworks

FEBRUARY 14, 2022

Panelists include: B2B Nicholas Love of G&S Communications, B2C Elly Deutch Moody of McDonald’s, NFP Jennifer Goodsmith of Anti-Cruelty Society, and Startups Danielle Mullen of Semicolon Bookstore. With a love of books that began in early childhood, Danielle always knew that she wanted to build a career where she’d be surrounded by them.

Social Media 52

Social Media Trends B2C Media 52

Karen Freberg

AUGUST 15, 2017

From how to approach Facebook Live to creating Snapchat ads for students and many more. Specifically, more of these ideas are shared in a designated Facebook group called Social Media Professors Community , and on Twitter (@SMprofessors). Lots of books to choose from that focus on social media today.

Social Media 69

Social Media Media Resources Education 69

Melissa Agnes

APRIL 4, 2016

This doesn’t account for any other tweets using different hashtags, tweets that didn’t use any hashtags, Facebook posts, news articles, blog posts, Instagram posts – or anything else that was published and shared online in the hours and days following the terrorist attack.

Crisis 100

Crisis Crisis Management Video Conference 100

Karen Freberg

AUGUST 11, 2019

I have just returned from the AEJMC conference, marking my last official trip before the fall semester and my sabbatical. AEJMC has been a conference many of my colleagues, friends, and fellow cohort members would go to and present their research. I had a TON of conversations about this with educators throughout the conference.

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Conference Education Groups Journalism 48

Waxing UnLyrical

MARCH 31, 2019

Like, for example, that script that suggests the best time to post on Facebook or send your email. Others can alert you to when you may have a communications issue, such as an emerging groundswell of negative comments. I see the ability to screen the huckster influencer as perhaps the greatest impact on communicators.

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Analytics Data Pinterest System 65

Polaris

JULY 2, 2014

Those of us who work in digital marketing and communications instinctively ‘know’ what the word means. But, take a poll (even a non-scientific Facebook poll!) Connect with Lindsay on Google+ , Facebook , Twitter and LinkedIn. and you will find that content means many different things to many different people.

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Wikipedia Television Content Marketing Facebook 100

Waxing UnLyrical

DECEMBER 17, 2012

I don’t do a lot of book reviews. Because I don’t like to skim books, I really read them, and that takes time. However, one book I couldn’t put down was Lee Odden ‘s Optimize , which he graciously sent me earlier this year (disclosure: I received a free copy of the book but was not even asked to write a review).

Video 79

Video SEO Skype B2C 79

Critical Mention

JANUARY 22, 2019

I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL). Q: Between writing two books, speaking at conferences and managing MarketingProfs, you’ve really made your mark over the years. What inspired you to write the book? And communicator. Full report.

Interviews 60

Interviews Content Marketing Writing Journalism 60

Karen Freberg

DECEMBER 30, 2019

This decade allowed me to fine tune, evaluate, and creatively execute assignments and opportunities for my students over the years with some amazing clients, such as The Louisville Bats, The Breeders’ Cup, and most recently Facebook. This class also was the foundation for my social media book. Facebook (2019 – Present).

Social Media 56

Social Media Conference Travel Internal 56

Stephen Waddington

JANUARY 17, 2019

Gini Dietrich first described the relationship between different forms of media as four overlapping circles in 2014 in her book Spin Sucks: Communication and Reputation Management in the Digital Age. It reflects the innovation in digital media over the last 20 years driven by Facebook and Google. Its simplicity is compelling.

Media 103

Media How To Advertising Advertising 103

Stuart Bruce

MARCH 18, 2015

I already have a good understanding of how to use paid media strategically and tactically, but don’t know enough about the practical nuts and bolts of actually setting up and running paid Facebook, Twitter, Google/Bing search and LinkedIn adverts. World Communication Forum Association. A book on using Instragram video?

Training 60

Training Ethics Course Analytics 60

PR Conversations

JULY 5, 2016

A mix of first and second year students studying BA Public Relations at London College of Communication, University of the Arts London recently visited with Adrian Crookes, senior lecturer/course leader, who reports. more than 600 significant books (many first editions and signed). dozens of physical artefacts. correspondence.

Publicity 53

Publicity Education Video Film 53

PR in High Definition

APRIL 23, 2020

Who could have foreseen that this seemingly insignificant sentence in an old book would be so inspiring today? Old friends checking in, LinkedIn connections being more vocal and supporting each other, older generations engaging more in WhatsApp, email, and conference calls – we may not physically be interacting, but we’re more connected.

Government 77

Government Technology Conference Energy 77

Solo PR Pro

NOVEMBER 4, 2014

Ongoing education is critical to success in our business, but with so many “gurus” online – from individuals to big name trade publications – peddling conferences, advice and information products, how can you be selective and avoid falling victim to mediocre professional development offerings? Free ebook: “Get It in Writing!”. PR Updates'

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Conference eBook Course Education 69

Maxim Behar

MAY 31, 2021

I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show. They gave me a big book about advertising and public relations and said there was no other public relations company in my country, so I shall do my best to learn the business. So, what made you write this book?

Newspapers 52

Newspapers Social Media Ethics Travel 52

Communications Conversations

APRIL 25, 2016

It’s the same question I ask of people like Nora Purmort, who has a book coming out, writes for every publication now from Elle to HuffPo. Leading a monthly Corporate Communicator Mastermind Group. I Facebooked. I organized social media conferences. Attempting to raise two small children. I blogged routinely.

Social Media 60

Social Media Travel Meeting Groups 60

MB Blog

MARCH 20, 2020

The TV, the kids, the partner, Facebook friends, the neighbors… there is always someone who will distract our attention, and in the end, overcoming this risk is fundamental for our iron self-discipline. With that app we make daily conferences with the various departments or sectors in my company.

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Skype Crisis Transportation Video 52

wiredPRworks

OCTOBER 9, 2015

This is will be my third IMEX conference. Thanks, also, to MPI [Meeting Professionals International] for booking me as a Smart Monday speaker. Meet the Expert on Meetings, Destinations and Events Marketing and Communication. Track: Marketing and Communication. At IMEX America 2014 , I presented on Panoramic PR.

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LinkedIn Trends Marketing Meeting 49

Waxing UnLyrical

NOVEMBER 22, 2010

Connecting with and supporting your Open Community is really important, because if you don’t, someone else will. Why is Open Community important for public relations? Maddie : I think PR professionals are pretty savvy to the usefulness of tools like Facebook, Twitter, and LinkedIn to raise awareness when the conditions are right.

Community 82

Community Publicity Web Social Media 82