Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I’m also a contributing writer for EVannex – I write a weekly blog post. What advice do you have for PR people that want to pitch you? Offer us an interview with someone with technical expertise.

Meeting 81

Meeting Media Travel Interviews 81

Bianchi Biz Blog

JULY 25, 2022

I have a blog series called Chatty Chassis, and I try to focus on professional advocacy, building yourself up, setting achievable goals, and so much more. What advice do you have for PR people that want to pitch you? We get a LOT of email and tons of articles, news, and other pitches. Bianchi PR’s Meet the Media Recap.

Meeting 93

Meeting Media Journalism Education 93

Solo PR Pro

JANUARY 3, 2023

Top 10 blog posts published on Solo PR Pro in 2022. Here are 10 of our favorite blog posts published on the Solo PR Pro blog in 2022. Here's a five-step process to gather information to craft stories that stand out in internal communications and media pitches. How To Handle — and Avoid — Late Payments as a Solo PR Pro.

Blogging 91

Blogging Small Business Tools Journalism 91

Rock the Status Quo

DECEMBER 23, 2014

To celebrate the end of another year for Rock The Status Quo, I’ve put together a quick eBook for you with my top seven most popular blog posts on pitching media. You’ll help guide content that will be included in the book, meet some very smart people, and learn a lot! Public Relations Rock The Pitch'

eBook 172

eBook Pitching How To Media 172

Wadds Inc.

JANUARY 16, 2023

We are eager to learn and absorb all we can about and from our new employer, make new friends, meet new people, visit new places, exercise our creative muscles, and demonstrate our talents and skills. Most of us want to start our PR careers on the “right foot.” We desire to perform our work excellently with plenty of zest and zeal.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Landis PR

MAY 17, 2021

Blog courtesy of Robin Carr, LCI. What advice do you have for PR people who want to pitch you? The post Meet the Media – Warren Thayer appeared first on Landis PR. Warren Thayer is the editorial director and co-founder of Frozen & Refrigerated Buyer. He has been on CNN and national public radio multiple times.

Meeting 92

Meeting Media Retail Radio 92

Rock the Status Quo

AUGUST 1, 2014

PITCH submission comes from Lindsay Bell, the fabuloso content director over at Spin Sucks. There is a certain irony that, as PR professionals who earn a living based on our pitching skills, our own industry blogs are smothered with a constant deluge of bad pitches. We also run a popular eCommerce marketing blog.

Pitching 173

Pitching Guidelines Facebook Advertising 173

Cision

JANUARY 20, 2016

Change may be constant in the PR world, but traditional pitching methods are alive and well. In fact, while reporters’ presence on social media platforms has risen over the past few years, email still remains their preferred pitching method. Revisit traditional PR tactics to build a better, tighter email pitch.

Pitching 120

Pitching Policies Guidelines Report 120

Sword and the Script

FEBRUARY 20, 2024

PR pitches earn a 45% open rate and a 3% response rate; the top metrics for marcom and PR by segment; Europe is more satisfied with PR agencies than the U.S. What: PR pitching amidst the continuing media layoffs When: February 22, 2024, at 12:00 p.m. The company’s measures are based on the pitches sent through their systems.

Report 106

Report Publicity Marketing Pitching 106

OnePitch

JUNE 16, 2022

However, a typical day for me often consists of crafting content – from traditional media materials such as press releases and pitches, to sponsored articles, newsletters and even social media calendars. What’s the best pitch of yours that resulted in coverage and what elements made it successful? It depends on the pitch.

Pitching 63

Pitching Consumer How To Meeting 63

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

From understanding the sector or project, to organizing onboardings, media lists and pitches, startup can be a whirlwind. Prep for the startup meeting. In advance of this meeting, study the landscape, key competitors, the plan or proposal (if it exists), and key assets for the client. Pay attention to details.

How To 203

How To Case Study Meeting Pitching 203

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

From understanding the sector or project, to organizing onboardings, media lists and pitches, startup can be a whirlwind. Prep for the startup meeting. In advance of this meeting, study the landscape, key competitors, the plan or proposal (if it exists), and key assets for the client. Pay attention to details.

How To 203

How To Case Study Meeting Pitching 203

Remote PR Jobs

FEBRUARY 27, 2022

You can do a prep call, but what really helps executives or other spokespeople get ready for these important meetings is a briefing document, aka a briefing sheet. If the meeting is in person, then listing the specific place it will occur is imperative. Why the meeting is taking place. Your recommendations for the meeting.

Writing 130

Writing How To Interviews Pitching 130

Communications Conversations

DECEMBER 13, 2019

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. Since, 2003, to be exact.

Blogging 78

Blogging Agency Community Local 78

Remote PR Jobs

SEPTEMBER 25, 2023

Do you meet all the journalist’s criteria? We generally suggest you pitch your expertise or story within an hour of the query going out, as that is the typical time frame journalists make up their minds about sources. However, if that is not feasible, you must still pitch within the published deadline. If yes, respond.

How To 100

How To Media Pitching Reputation 100

ImPRessions - Crenshaw Communications

MARCH 23, 2022

This includes material like past PR coverage, product spec sheets, blog posts, preferred talk tracks, conference and award wins, executive bios, and marketing calendars, just to name a few. This not only shows that we are keen to meet clients where they are, but that we also take process seriously. Use the RFP process as research .

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Agency Meeting B2B Conference 310

5W PR

OCTOBER 11, 2023

Pitching and placements Building rapport with journalists and media professionals can make the difference between a successful pitch and a rejection. These networking events are fertile ground for meeting like-minded professionals and expanding a PR network. These insights can be invaluable for refining PR strategies.

Publicity 103

Publicity Internal International Resources 103

Bianchi Biz Blog

SEPTEMBER 1, 2022

We’ve found many PR professionals are making simple but crucial mistakes that are causing their pitches to be tossed or ignored based on a review of the input Bianchi PR has been collecting from journalists through our “Meet the Media” blog series. Pitches not related to what they cover.

Automotive 87

Automotive Pitching Meeting Healthcare 87

Onclusive

JUNE 9, 2021

Welcome back to our blog series about data-driven PR campaign planning! A solid media list is a foundation of any PR strategy and program, and media outreach in the form of pitching journalists and placing articles is one of communications pro’s main responsibilities. Set your messaging, write the story.

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Data-Driven PR Data Measurement Trends 370

Bianchi Biz Blog

FEBRUARY 22, 2021

For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops. I created a blog, In the Driver’s Seat, to document my entire experience ( [link] – scroll to the bottom for the beginning of the series). Or, riding my bike.

Groups 55

Groups Meeting Transportation Media 55

Critical Mention

JUNE 14, 2018

In business, there’re amazing, good, bad and terrible product and service pitches. We’re here to show you how you can learn from the best pitches so you can seal the deal with an excellent media placement. The best pitches are simple: they tell a unique story or add a new twist to a familiar one. Choose your publications wisely.

Pitching 70

Pitching Media Employee Privacy 70

Stephen Waddington

AUGUST 29, 2019

What’s your pitch to CIPR members? I’ve talked about how to make training more accessible through structured online learning and more regional events in my blog. I’ve been a CIPR member since 2002 and a volunteer since 2010 as group Chair, Council and Board member I have a long track record of giving my time.

Meeting 96

Meeting Training Ethics Government 96

Sword and the Script

JUNE 13, 2023

When you pitch a story, you need to be credible too. Make it clear who or what you are pitching. Draw a correlation between your pitch and their prior coverage. Simple advice for PR pitches from journalists Reporters get a lot of pitches. The results found 61% of journalists get 100 pitches a week or more.

Journalism 134

Journalism Media Relations Report Media 134

Cision

APRIL 24, 2015

However, blogging is one of the leading tools in any brand’s content marketing strategy. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience.

Community 120

Community Mobile Blogging Publicity 120

Waxing UnLyrical

JULY 10, 2013

We love following up with them after pitching an interview/story idea. I said, “Often PR professionals are heard talking about the ‘elevator pitch’ – a short summary of the story we are trying to sell the media that we can describe in a span of a few seconds. No longer a matter of choice.

Pitching 88

Pitching Twitter Social Media Agency 88

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

During my time at Edelman, founder Dan Edelman came to the New York office for a meeting he’d called to update us on new hires in other offices. Some of us laughed, but I blogged about this after Dan died, because, as self-evident as it was, that simple mantra has stayed with me.

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Internal International Meeting Leadership 310

Bianchi Biz Blog

FEBRUARY 29, 2024

In this blog – the first of two parts – we’ll share these findings and what implications they have for PR practitioners as we strive to secure earned media hits for our clients. Whereas national media outlets tend to have a larger bandwidth to take on pitched topics.” Instead, they’ll focus on crime and breaking news.”

Report 101

Report Automotive Media Local 101

Cision

OCTOBER 3, 2017

” Meet the Architects. Journalists falling within the social archetype are likely the most involved in creating and publishing digital content to include blogs. Of all social archetypes, Architects most prefer social PR pitches (40 percent of respondents). Meet the Hunters.

Social Media 202

Social Media How To Media Journalism 202

5W PR

OCTOBER 31, 2023

Schedule meetings with them to discuss goals and ask for recommendations. Students can also attend club meetings and events to expand their network. These events offer an excellent chance to meet recruiters, learn about internship openings, and make a positive impression. Attend workshops and informational sessions.

How To 78

How To Local Interviews Resources 78

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

So, even if you assume fully half of the professional PR population isn’t engaged in active media pitching, it’s a large number and an unhealthy ratio. Sometimes it feels like there are simply not enough media outlets to meet the goals of those PR team members trying to fill their client reports with good news.

SEO 227

SEO Agency Reputation Policies 227

Barokas

JUNE 15, 2017

It was a whirlwind of meeting new companies, hanging with media, and getting to watch Pharrell perform with a new startup he’s supporting. By the end of day one, our ‘pitch’ had evolved. It got me thinking about startups and their pitches. Walking the show floor, I heard a lot of pitches. I pretty much have it down.

Pitching 68

Pitching Examples Conference Education 68

The Proactive Report

OCTOBER 30, 2023

Get smart and strategic, so you still meet your goals. Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? The current economic climate is still in flux and the possibility of a recession remains a possibility.

Trends 182

Trends Marketing Wikipedia Reddit 182

Stephen Waddington

OCTOBER 22, 2018

How to pitch Do your research. Read articles, books, blogs and social media feeds. Your pitch should be succinct and to the point. How to get the best from a meeting If you’re successful in landing a call or meeting arrive promptly and be well prepared. Ask for ten minutes.

How To 113

How To Meeting Pitching Social Media 113

Sword and the Script

AUGUST 8, 2023

This was followed by social (84%), sales presentations (84%), nurture emails (75%) teasers from other places on the website (73%) and newsletters 61% Two uses for case studies that aren’t on the list but have value are media relations and blog posts. Case studies make for excellent blog posts too.

Case Study 130

Case Study Study Company B2B 130

5W PR

MAY 26, 2023

It includes responding to inquiries in a timely manner and providing accurate and compelling information that meets the needs of the media outlet and its audience. That way, they’ll be able to provide relevant and compelling information that meets those needs.

Media Relations 88

Media Relations Media Crisis Meeting 88

PR in High Definition

APRIL 30, 2024

On the pitch then, there is no denying their success. The series followed all the trials and tribulations of the new owners trying to navigate the “soccer” world – from business deals, to interactions with the fans, and of course performance on the pitch.

Storytelling 62

Storytelling Sports Travel Pitching 62

Solo PR Pro

JULY 5, 2022

I try not to schedule any calls or meetings after 3 p.m. I write or pitch media in the mornings, so I am only available beginning at noon daily. Two lessons here: First, my writing mornings are protected and, second, I see an increase in meetings with prospective clients and networking contacts. if I can help it. Bottom line?

Meeting 98

Meeting Writing Pitching Case Study 98