Bianchi Biz Blog

JULY 10, 2023

What advice do you have for PR people that want to pitch you? A great PR pitch needs to tell me why I care so I can help tell readers why they care, too. To my point above: a pitch really has to drive home why this thing matters to people. I get a lot of “Write about this startup!” Any pet peeves with PR people?

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Meeting Report Automotive Media 83

Bianchi Biz Blog

OCTOBER 9, 2023

In the coming years and decades, fleet operators will be able to choose from a much broader menu of powertrain options to meet the requirements of their operations and comply with emissions regulations. What advice do you have for PR people that want to pitch you? Know your audience. That works both ways. Any pet peeves with PR people?

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Transportation Meeting Newspapers Media 99

Bianchi Biz Blog

OCTOBER 23, 2023

What advice do you have for PR people that want to pitch you? The post Meet the Media: Madeleine Winer, Editor of AftermarketNews appeared first on Bianchi PR. Finish this sentence: If I am not reporting, I am … Working on house projects. Have any advice for building a paver patio? Tell me how the story is relevant to my audience.

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Meeting Automotive Media Journalism 95

Deirdre Breakenridge

JULY 23, 2014

This post is Part I of a two-part series on Treating Every Meeting Like a First Interview. A lot of emphasis is placed on preparation, which includes doing your homework on the company and the interviewer prior to your meeting. Even if you’re not the organizer of the meeting, you still need to do your part.

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Interviews Meeting Exercises Social Media 402

Bianchi Biz Blog

NOVEMBER 6, 2023

What advice do you have for PR people who want to pitch you? You might also be interested in: How to Avoid Press Event No-Shows Meet the Media: Madeleine Winer, Editor of AftermarketNews 7 Facts Auto Suppliers Need to Win PR At CES 2024 The post Meet the Media: Emma Lutjen, Associate Editor at EE World Online appeared first on Bianchi PR.

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Meeting Engineering Journalism Media 92

OnePitch

JANUARY 11, 2024

Standing out from the crowd is vital in a consumer media landscape that is flooded with product pitches. To capture a journalist's attention, your pitch should have five elements: accuracy, relevancy, transparency, efficiency, and credibility. So even though it's surprising to me that I have to say this, know who you're pitching.

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Pitching Consumer Trends Viral 94

Bianchi Biz Blog

JUNE 19, 2023

What advice do you have for PR people that want to pitch you? Get to know the editors you pitch to. At Transport Topics, the sweet spot to send your pitch email is about a month before the actual editorial calendar date. It is disappointing to get a pitch for a story that you already assigned. Know your industry.

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Transportation Meeting Media Newspapers 93

Bianchi Biz Blog

JUNE 5, 2023

What advice do you have for PR people that want to pitch you? If you are pitching me, focus on commercial trucking (Class 4-8). Also, please do not take this profile as license to pitch me indiscriminately. Do your research on FreightWaves and what we cover. I do not typically write about cars or passenger vehicle trends.

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Meeting Automotive Media Transportation 75

ImPRessions - Crenshaw Communications

AUGUST 14, 2019

Hardly anyone thinks it’s useful to follow up, or worse, actually pitch a story by phone. In my experience, more than 90% of the time when I do connect with someone by phone, they end the call requesting the email pitch. Mind you, it’s the same email pitch I already sent. The email pitch they never read.

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Pitching Meeting Training Communications 149

Bianchi Biz Blog

FEBRUARY 6, 2023

Finish this sentence: If I am not reporting, I am spending time with family, taking the dog to the beach, going on a long bicycle ride or going for a walk, What advice do you have for PR people that want to pitch you? Don’t pitch things outside of my interest area. Don’t pitch stories we have already written. Stay on point.

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Automotive Technology Meeting Transportation 75

Bianchi Biz Blog

APRIL 3, 2023

My editor often reminds me to ask myself when sorting through so many pitches: what problem does this solve? What advice do you have for PR people that want to pitch you? Look up our coverage before you pitch to ensure Automotive News is a good fit and personalize the pitches. I don’t want the same story as everyone else.

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Automotive Meeting Report Insurance 77

OnePitch

JULY 6, 2022

Pitches That Placed (PtP) is a brand new blog series where our OnePitch besties and PR fans share their most successful pitches and bring greater transparency to our murky industry. T his week’s pitch resulted in a feature in The Wall Street Journal (WSJ) , and we are going in-depth with the reasons why it placed. Thanks a lot!

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Pitching Journalism How To Energy 75

Bianchi Biz Blog

AUGUST 8, 2022

I regularly receive pitches for SME interviews, and the first thing I tell the PR reps is “Does [name of SME]’s company have any customer stories?” What advice do you have for PR people that want to pitch you? Read some of my stories to get an idea as to what I might be interested in before you pitch me.

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Technology Meeting Media Analytics 93

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. And many of these reporters have shared insights and tips for more productive relationships and story pitches.

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Meeting Automotive Media Transportation 82

Landis PR

MARCH 27, 2023

As Major League Baseball opens the season this week, we invited award-winning journalist, Susan Slusser to be interviewed for “Meet the Media.” Covering baseball, it’s all about the new rules right now, especially adding the pitch clock to a sport that is famous for having no clock. Susan Slusser Happy Opening Day!

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Meeting Sports Media Pitching 52

Bianchi Biz Blog

AUGUST 21, 2023

I assign articles to our in-house and freelance staff, work with our graphic artist for our print layout and designs, and work with our sales and management team to ensure our content meets our editorial mission and help with sales. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Engineering Journalism 72

PRSay

APRIL 16, 2020

However, PR pros can still pitch relevant stories to travel media, according to an April 14 webinar hosted by Kellie Jelencovich , PR manager at Travel Leaders Group and president of PRSA’s New York Chapter. Like many parts of the American economy, the travel and tourism sector has been hit hard by the coronavirus shutdown.

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Travel Pitching Airlines Media 202

Cision

JUNE 8, 2017

Pitching is an integral part of the PR process and communicators are always looking for ways to build meaningful media relationships for themselves and their clients. It’s important that communicators meet the needs of both their clients, who are looking for coverage, and those in the media who want to receive the right kind of content.

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Pitching Print Conference Data 225

Cision

JANUARY 17, 2018

Part of making that product, of course, comes not only through brainstorming in editorial meetings but working constructively with PR professionals who bring them interesting story ideas with their audiences in mind. Developing just the right pitch has never been easy, however. S/he is reading 100 PR pitches a day.

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Pitching Journalism Construction Writing 215

Bianchi Biz Blog

FEBRUARY 20, 2023

What advice do you have for PR people that want to pitch you? Blind pitches on a subject I don’t cover. Work life balance is essential to keep doing what I’m doing. Know what I’m covering and have covered. Help me do my job and be specific. Any pet peeves with PR people?

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Automotive Meeting Media Mobile 85

Bianchi Biz Blog

AUGUST 9, 2021

What advice do you have for PR people that want to pitch you? There are some pitches that may be interesting, but simply don’t fit my audience or my focus area at Insider. Pitch features with good people within companies, not just products. You might also be interested in: Bianchi PR’s Meet the Media Recap.

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Transportation Meeting Automotive Report 96

Sword and the Script

MAY 2, 2023

Short PR pitches – 150 words or less – had a better response rate (5.89%) than long pitches (1.46%) – 500 pitches or more, according to data analyzed by Propel. Short pitches – 150 words or less – had a better response rate (5.89%) than long pitches (1.46%) – 500 pitches or more. We might be all AI-ed out.

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Pitching Study Technology Report 122

OnePitch

JULY 27, 2022

On this week’s Pitches That Placed (PtP), we are spotlighting a product announcement pitch that not only landed a feature in TechCrunch , but was also included in a roundup piece three days later. ” Let’s dive into this pitch and see why it worked. Let’s take a look at the actual pitch that placed: .

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Pitching How To Energy Resources 52

Bianchi Biz Blog

APRIL 18, 2022

managing social media channels, attending meetings, checking in with editors, coordinating coverage of big issues with editors of different publications within our parent company or hosting webinars — digital-first media takes a lot of planning. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

MAY 3, 2021

What advice do you have for PR people that want to pitch you? Pitch anything even remotely automotive. I’m pretty open to things that are outside the norm, so if you’re not sure it’s really in my wheelhouse or if I’ll be willing to try something a little crazy, pitch it anyway. Any pet peeves with PR people?

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Automotive Meeting Media Pitching 86

Bianchi Biz Blog

MARCH 6, 2023

What advice do you have for PR people that want to pitch you? My advice to PR professionals is think before emailing pitches. Finish this sentence: If I am not reporting, I am … If I am not reporting, I am likely in the garage working on one of my classic cars or out in the vegetable garden tending to my plants.

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Meeting Automotive Media YouTube 77

Remote PR Jobs

SEPTEMBER 25, 2023

These editors have daily meetings to discuss the news, ideas, and which writers might be best suited to which subjects. Written by anyone from experts to everyday people, the Op-Ed section often gives readers fresh perspectives on current events and can solidify your client’s position as a thought leader.

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Pitching How To Guidelines Newspapers 100

Bianchi Biz Blog

FEBRUARY 21, 2022

What advice do you have for PR people that want to pitch you? You might also be interested in: Meet the Media: Audrey LaForest, Washington, D.C. Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News. The post Meet the Media: Josh Fisher, Executive Editor or FleetOwner appeared first on Bianchi PR.

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Meeting Transportation Media Sports 94

Bianchi Biz Blog

AUGUST 23, 2021

What advice do you have for PR people that want to pitch you? To me it feels like the pitch process has gotten so focused on being able to draw a direct line between reach-outs and posts published. To me it feels like the pitch process has gotten so focused on being able to draw a direct line between reach-outs and posts published.

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Meeting Report Transportation Media 98

Business Wire

DECEMBER 17, 2019

At our most recent Business Wire Meet the Media event, we brought together Fast Company and Inc. CNET, Digital Trends, Tom’s Guide and Laptop Mag, and Refinery29 to share their recommendations on best ways to get their attention, schedule meetings, provide assets and conduct follow-ups during an event as big as CES.

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Trade Shows Pitching How To Meeting 196

Bianchi Biz Blog

JANUARY 10, 2022

What advice do you have for PR people that want to pitch you? I’m happy to chat about story ideas and pitches of all sorts. You might also be interested in: Meet the Media: John Irwin, Reporter at Automotive News. Meet the Media: David Sickels, Editor of The Buzz & Senior Editor of Tire Review & Fleet Equipment.

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Meeting Report Automotive Media 74

Bianchi Biz Blog

OCTOBER 18, 2021

We’re living in one of the most exciting times for that change, and I greatly enjoy meeting the people making it happen—both in products and behind the scenes in infrastructure and the supply chain. Davis allowed me to span continents, meet legends, and gain a perspective beyond my years. Spending time with my five-year-old daughter.

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Meeting Report Automotive Media 75

Bianchi Biz Blog

MARCH 7, 2022

What advice do you have for PR people that want to pitch you? I really appreciate when pitches include a line about why it’s important that your client presents that story. What is the motive behind this pitch? If you can’t help me answer these questions, likely your pitch is not for me. Have a reason. Provide assets.

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Meeting Automotive Media Newspapers 81

Bianchi Biz Blog

JULY 25, 2022

What advice do you have for PR people that want to pitch you? We get a LOT of email and tons of articles, news, and other pitches. Bianchi PR’s Meet the Media Recap. Meet the Media: Jim Park, Freelance Editor at Heavy Duty Trucking & TruckNews. Keep it relevant! Keep your subject lines descriptive!

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Meeting Media Journalism Education 93

Wadds Inc.

JANUARY 16, 2023

We are eager to learn and absorb all we can about and from our new employer, make new friends, meet new people, visit new places, exercise our creative muscles, and demonstrate our talents and skills. Most of us want to start our PR careers on the “right foot.” We desire to perform our work excellently with plenty of zest and zeal.

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Meeting Ethics Storytelling Publicity 98

Bianchi Biz Blog

JUNE 6, 2022

What advice do you have for PR people that want to pitch you? I’m always open to pitches. It’s about overcoming industry challenges, not just your client’s sales pitch. The post Meet the Media: Jason Morgan, Content Director for Fleet Equipment appeared first on Bianchi PR. Be a good partner.

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Meeting Media Interviews B2B 79

Bianchi Biz Blog

MAY 2, 2022

What advice do you have for PR people that want to pitch you? You might also be interested in: Meet the Media: Robert Schoenberger, Editor-in-Chief at IndustryWeek. Meet the Media: Chad Kirchner, VP of Content at Wrecked Media Group. Give us solid, meat-and-taters info about your product or service. Oh, I could go on and on!

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Meeting Media Travel Interviews 81