Deirdre Breakenridge

MARCH 12, 2015

PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me. The colors you use on the web are not the same colors you use for print. Tip #5: Read Creative Blogs. There are tools and resources to learn more about color.

Creativity 150

Creativity Web Social Media Data 150

Stephen Waddington

JULY 11, 2017

Most organisations use more elements like online videos, infographics and instant photos in their messaging. 4 Channel shift from print to social exaggerated. Media relations with print newspapers/magazines are still stronger than expected. #5 . #1 Visualisation in communication. But only 4.6% 5 Hypermodernity.

Communications 115

Communications Publicity Survey Newspapers 115

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2017

This person is also well-versed on the inner workings of broadcast, print and online media and on how to sell a brand’s story to an outlet. But, like many agencies, we create so much written content – bylines, blog posts, op-ed pieces, etc., Creative, fearless, assertive and on top of the news and pop culture.

Agency 136

Agency Analytics Creativity Social Media 136

Burrelles Fresh Ideas

JUNE 13, 2023

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Managing interactions through social media effectively builds brand credibility with minimal advertising costs.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Presspage

NOVEMBER 6, 2017

An in-depth interview with your CEO on her vision and goals for 2017 is picked up by several blogs and is widely read by your target audience. You may consider tracking some or all of the following: Detailed reach of media coverage: circulation for print media, number of visitors or specific page views for online media.

Measurement 97

Measurement Comparison Advertising Advertising 97

Cision

AUGUST 26, 2015

We meet every Sunday night to discuss a different blogging topic, we welcome anyone that wants to learn or help others. Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. . — Ted Coiné (@tedcoine) August 20, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

Buzzstream

FEBRUARY 15, 2024

A user clicks into our blog home and then the featured quality links post. Could you see this content in a printed magazine, encyclopedia, or book? Maps, “re-imagined as” concepts, and traditional infographics all fall under that shareable graphic bucket. For example, this post is two clicks from the homepage.

How To 71

How To SEO Google Examples 71

Contently - Strategy

DECEMBER 4, 2018

You shouldn’t immediately start sending one-sheeters and demo request forms one day after someone signs up for your blog’s newsletter. This space is typically reserved for blog posts, infographics, social posts, and e-books. Everyone has a finite number of minutes to spend looking at a screen each day.

Case Study 101

Case Study Marketing Study Content Marketing 101

Critical Mention

SEPTEMBER 21, 2018

In an article on its website, MarketingProfs shared an infographic by US Presort that debunks direct mail myths, one of them being that millennials don’t even look through their mail. Integrating both print and digital marketing into is critical to your modern PR campaigns.

Advertising 84

Advertising Advertising Privacy Analytics 84

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. The founder of Moneywehave.com, a personal finance and travel site, simply doesn’t have the time or the resources to shoot video or create infographics himself.

Infographics 54

Infographics Print Video Real Estate 54

Contently - Strategy

DECEMBER 5, 2019

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. Create social videos and infographics. Create social-friendly videos and infographics. But brands that rely on churning out generic blog posts are failing to give people what they want: visual content.

Financial 83

Financial Industry Report Insurance 83

Sword and the Script

MAY 24, 2016

Know a sales or marketing leader in the Atlanta with compelling ideas fit for print? This PR blog is now a PR firm based near Atlanta – how’s that for practicing what we preach? If you enjoyed this post, you might also like: Infographic: Nurturing the Gap between Marketing and Sales. Send us a note through the contact us page.

System 0

System Training Infographics Print 0

Beyond PR

MARCH 23, 2016

Digesting a page in print is nothing like experiencing content digitally. Yet, we can get so focused on what the words in our message will be that we give little consideration to the broader experience someone will have with our blog post, article, press release or white paper. Words are essential to any online content experience.

Video 40

Video eBook Viral Infographics 40

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Pin all your landing page URLs and blog posts to encourage sharing of them!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR 20/20

AUGUST 9, 2016

An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. A blog post: Your team has written an engaging blog post, featuring key takeaways and a call-to-action (CTA) to download your eBook.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Journalistics

MARCH 2, 2013

If you’ve developed your own presence in social media throughout college – writing a blog, or building a following on Facebook, Instagram, or any other social media, this experience is particularly relevant for getting your first job. Here is a couple that stands out: You have a blog you’re managing that generates revenue (e.g.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Waxing UnLyrical

SEPTEMBER 23, 2015

A quick crisp e-mail with images or infographic has a better chance of catching the media’s fancy than long pitch notes or press releases. While print media still has a wide reach in India, the audience is glued online, and frequently seek feedback about product and services from the online/blogger community. Twitter chats.

Google 40

Google Trends Community Twitter 40

Norton's Notes

JULY 17, 2014

Digital journalism can mean many things according to Wikipedia: Digital journalism also known as online journalism is a contemporary form of journalism where editorial content is distributed via the Internet as opposed to publishing via print or broadcast. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

MaccaPR

NOVEMBER 10, 2015

Marketers know that social media is as revolutionary to our culture as the printing press was in Gutenberg’s day, turning mobile phones and PCs into access points for endless connectivity. As always, I learned a lot more at the MIMA Summit than you could possibly fit into this blog post. Social media feeds off of emotions.

Marketing 48

Marketing Social Media Video Mobile 48

Onclusive

DECEMBER 22, 2017

I was a print journalist for a dozen years, then made the leap into digital in the late 90s. It’s all about quality- quality writing, well-produced videos and infographics, and, more than ever, creating immersive, multimedia content experiences. How have you seen it evolve? In terms of getting noticed?

Interviews 294

Interviews Strategy Content Marketing Advertising 294

MaccaPR

MAY 3, 2019

Many podcasts combine the audio interview with text – so your audience can consume your messages in both print and audio form. Podcasts give clients the opportunity to express their personality in a way that infographics, e-books and print interviews seldom do. The podcast is eminently shareable on social media channels.

Company 113

Company Interviews Print Pitching 113

Contently - Strategy

SEPTEMBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Contently - Strategy

JUNE 11, 2020

However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites. Over the last decade, GE Reports has become arguably the best brand blog there is.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Sword and the Script

DECEMBER 16, 2014

The organization published its list in a blog post yesterday titled 60 Content Marketing Predictions for 2015. It’ll take just a few minutes of scrolling through the posts on his agency’s blog the Online Marketing Blog to see examples. Infographic: The State of Content Marketing; Rich Getting Richer.

Content Marketing 117

Content Marketing Marketing Writing Infographics 117

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Another good idea: draft a simple byline or blog post on “Scary Customer Stories” or “Nightmare Product Launches.” We do an annual Halloween PR blog post that’s always well-received. ” These can be fun, tongue-in-cheek thought pieces that position a client as a hero or highlight a B2B customer.

Film 180

Film Small Business Pitching Comparison 180

MaccaPR

MARCH 7, 2016

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Which leads us to why it’s important to….

How To 48

How To Media Print Real Estate 48

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts? Read more about FINN’s journey to becoming a lean PR agency in founder Raf Weverbergh’s 3-part blog post. Writing a blog post? Answering an email inquiry about the status of the blog post?

How To 60

How To Software System Employee 60

Bad Pitch Blog

AUGUST 18, 2011

Normally, I dislike cross-posting between Bad Pitch and "my other blog." Then I remembered, you don''t read my other blog. It’s a printed piece (thick stock with an even thicker cover stock). To be clear, I don’t begrudge anyone from creating, and mailing, a printed piece. maybe my Mom reads both?) Reflex Marketing.

Marketing 42

Marketing Print Guidelines Wikipedia 42

MaccaPR

OCTOBER 17, 2016

Today’s corporate sustainability reports have moved beyond a single print-based reporting tool to a multi-media showcase of an organization’s sustainability performance. General Mills also produces a video overview and blog each year, with an audio interview this year as well. It’s easy to cast too wide a net and lose focus.”.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Waxing UnLyrical

MARCH 26, 2014

Note, this is different than images for print, which are CMYK (cyan, magenta, yellow, black). While printed photos need a high dpi, this isn’t the case for the web. Flat icons also make infographics or mini graphics easy to create. RGB: RGB (red, green, blue) is the color model you’ll need for web images. Screenshot.

Web 77

Web Pinterest Creativity Print 77

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. At the same time, the ability to print fast and cheaply bought about a concurrent revolution.

Media Relations 115

Media Relations Media Print Newspapers 115

MaccaPR

FEBRUARY 10, 2015

As far as I know, Swift could have a stadium full of publicists and social media specialists frantically tweeting, Tumblring, Instagramming, YouTubing, Facebooking and blogging on her behalf. Have you enabled comments on your company blog and YouTube channel? Lessons #8 - Let Others Celebrate Your Brand.

Social Media 48

Social Media Marketing Media YouTube 48

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example).

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example).

Media Relations 40

Media Relations Media Mobile Pitching 40

Solo PR Pro

OCTOBER 4, 2022

There are enough project management tools out there to fill up their own blog post — and then some! But sometimes a visual asset — a photo, an illustration or an infographic — can help drive home the point. ✅ Tools to manage your tasks. Popular options include Trello , Asana , Monday and ClickUp.

Tools 71

Tools Infographics Pitching Google 71

Shift Communications

SEPTEMBER 18, 2017

Let’s take the organic traffic from my personal blog as an example. Suppose I extract five years’ data from my blog of traffic from search: This traffic data tells me when my audience is searching for topics of interest that my blog answers. What Would PR Do? What would a data-driven PR agency like SHIFT do with it?

Analytics 132

Analytics Data-Driven PR Data Software 132

Contently - Strategy

JULY 31, 2019

You can also use this dictionary as a lead tool, if you’re a marketing exec who wants to hire a team of Pulitzer Prize-winning writers for your brand’s blog. A call to action (CTA) is a bit of language in a blog post or piece of content that prompts the audience to do something specific. So let’s get started!

Content Marketing 85

Content Marketing Marketing Media SEO 85