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How to Use Public Relations as a Lead Generating Tool

PR for Anyone

If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them? Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Use media to land more media.

Tools 130
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How to Create Great Content – FAST

PR for Anyone

Here is a great way to create great content fast: Most Realtors struggle with what content to post on social media and in blogs. Interview your favorite loan officer about various credit topics – What does good credit mean for a loan? How can you fix your credit quickly? You can do a tip a day or a tip a week.

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The Media Blackout: Why PR Declines Media Interviews

Doctor Spin

Let’s discuss the Media Blackout and its origins. What compels organisations to decline media interview requests, and what implications does this have for the future of investigative journalism ? Moreover, how do these tactics reflect on the changing nature of trust, transparency, and truth for journalism in the long-term?

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How To Capture Social Media Video Content Using Your Phone Without Looking Like An Amateur

Prohibition

Social media platforms like TikTok and Instagram have become powerful tools for content creators to showcase their video skills and engage with an online audience. Plan Your Content Plan content, stratetgise, video for social Before you hit record on your phone and start capturing visual content, take the time to plan and strategise.

Video 62
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How to Deal with Biased Reporters – Missy Hurley

Ethical Voices

The inaccuracies that the reporter had published were spreading like wildfire on social media. and really seeing in real time, particularly with, I had seen it with Gen Z and was looking at Pew numbers before we jumped on the call of trust in news versus trust in social media. I’ve had an exciting new title change.

Report 90
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Why Contributed Content Is Key To PR For Consulting Firms (And How To Land More Of It)

Stern + Associates

If anything, the rise of social platforms and enhanced competition within media makes engaging, relevant (and sometimes counterintuitive) content essential to any executive communications strategy designed to leverage a firm’s experts. But what makes contributed content – as in byline articles, guest blog posts, etc.

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What is SXSW and How to Prepare Your Brand to Attend

5W PR

Content goldmine Capture unique experiences, insightful interviews, and captivating footage, fueling both social media and marketing channels. Tracking and learning Measure the social media engagement, website traffic, and leads generated during and after the event.

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