Waxing UnLyrical

JUNE 14, 2012

” It occurred to me that some people treat infographics like my three-year old treats “Starships.” One recent infographic illustrated this point quite well. It was a generated by Boticca.com , describing the buying behaviors of customers referred from Pinterest and Facebook.

Infographics 77

Infographics Pinterest Case Study Facebook 77

Critical Mention

FEBRUARY 28, 2019

It’s no easy task for marketers to create Facebook ad designs. We have 11 tricks up our sleeve for you to create awesome Facebook ad designs that will wow your customers and target audience alike! According to Statista , in the fourth quarter of 2018 for Facebook, in particular, it was found that 1.52 But not to fear!

Facebook 62

Facebook Infographics Financial Writing 62

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Muck Rack, January 2024 ) In fact, it cuts down on the need for human content creation, reducing costs. Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

Cision

DECEMBER 20, 2017

Exciting content people want to share is all around them — all they must do is write it down or film it. A company blog might, for example, contain a story about how working in the industry helped one of their employees turn their life around. Flo has even become a bit of a celebrity with almost five million likes on Facebook.

Industry 222

Industry How To Insurance Insurance 222

Cision

SEPTEMBER 26, 2017

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). Write stories that readers will not only relate to but also use as a valuable source for their future business endeavors.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Buzzstream

DECEMBER 5, 2023

You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

You might find it helpful to write a sentence or two about the different types of opportunities you’re looking for. BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Sword and the Script

OCTOBER 21, 2014

I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now. Infographic: Millennials and Social Commerce. Blogs as a tool of corporate influence is flat to declining. . No surprises here every brand has a Facebook page and is on “the Twitter.”

Social Media 117

Social Media Study Blogging Company 117

Cision

JUNE 16, 2017

The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. You should try to communicate your rebrand on as many marketing channels as possible like email, blog and social media to ensure users are well informed and can find your business. Key objectives.

Communications 250

Communications How To Telecommunications Employee 250

Critical Mention

JANUARY 3, 2018

Improve your writing: While writing never goes out of style for a PR pro, it’s a skill that’s more vital than ever in all that we do. If your writing could use some work, don’t wait. Read a book (“ Everybody Writes ” by Ann Handley is a great one) or take a class ( Udemy offers some) but most importantly, WRITE.

Measurement 119

Measurement Content Marketing Writing Infographics 119

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Data, storytelling and blogging of grow in importance.

Survey 176

Survey Marketing B2B Study 176

Communications Conversations

JULY 20, 2015

And I read blogs. I use Feedly to aggregate all the blogs I read. I organize them by categories: MN blogs, advertising blogs, PR blogs, content blogs. And social media blogs. But, over the last number of months, I’ve grown increasingly frustrated with the landscape of social media blogs.

Social Media 60

Social Media Blogging How To Media 60

The Proactive Report

JULY 23, 2018

Every Google update to their algorithm, and all their rules about how to write content, have one aim in mind: to improve the results they give their users. The Google blog gave these questions as a guideline for creating trustworthy content: Would you trust the information presented in this article? The Google Algorithm. Owned Links.

Google 113

Google Guidelines Web B2C 113

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” We meet every Sunday night to discuss a different blogging topic, we welcome anyone that wants to learn or help others. Interesting test of Facebook content shows longer form content may win.

Social Media 120

Social Media Twitter Media Nonprofit 120

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. For example, the people coming to your website through search engine result pages (SERPs) or Facebook posts would be considered organic traffic. Content marketing involves much more than just writing blogs.

Infographics 120

Infographics eBook Content Marketing Video 120

Critical Mention

NOVEMBER 6, 2018

Write for your target audience. As a business, you sell your products or services to various demographics, but when it comes to your brand’s story, you’ll want to make sure you’re writing it in a way that’s going to resonate with your customer base in addition to your target audience. Write to a high standard.

Social Media 65

Social Media Media Writing Infographics 65

Buzzstream

DECEMBER 20, 2023

Try operators like: Guest post Write for us/me Become a contributor Contribute to Tip: Plug your searches into BuzzStream during Prospecting Searches. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Here are some of the go-to tools for creating linkable content.

Tools 71

Tools SEO Analysis Google 71

The Proactive Report

AUGUST 5, 2016

It should be taught along with writing, in all PR classes. They dig through LinkedIn and blogs for experts and sources. Twitter news consumers are significantly younger than news consumers on Facebook, Google Plus and LinkedIn. Social sites like Facebook and Twitter have updated their design to be more visual.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

PR Fuel

APRIL 2, 2021

Blog About It. A great way to boost the exposure of your press release posts is to blog about them. Adding a blog to your website is great for many reasons. For one, blogging can help you improve your search engine rankings, and it can also provide your customers with informative information about your company or your industry.

Social Media 63

Social Media Media Mobile Infographics 63

Critical Mention

APRIL 24, 2020

This can either be a website, blog or any of today’s top social media platforms. Include your logo in infographics, social media posts or any other content that has the potential to be shared by others. . Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Infographics 103

Infographics Radio Instagram Sports 103

Buzzstream

DECEMBER 20, 2023

Try operators like: Guest post Write for us/me Become a contributor Contribute to Tip: Plug your searches into BuzzStream during Prospecting Searches. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Here are some of the go-to tools for creating linkable content.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Try operators like: Guest post Write for us/me Become a contributor Contribute to Tip: Plug your searches into BuzzStream during Prospecting Searches. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. Here are some of the go-to tools for creating linkable content.

Tools 62

Tools SEO Analysis Google 62

Cision

OCTOBER 28, 2015

A 2014 study of more than 72,000 Facebook pages shows that visuals, including video and photos, generate the highest levels of engagement among users. Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics.

Communications 120

Communications Telecommunications Infographics Video 120

Contently - Strategy

DECEMBER 5, 2019

Create social videos and infographics. Invest in paid distribution on Facebook. Create social-friendly videos and infographics. But brands that rely on churning out generic blog posts are failing to give people what they want: visual content. Infographics, meanwhile, saw twice as many shares as articles.

Financial 83

Financial Industry Report Insurance 83

Presspage

AUGUST 15, 2017

The PR world will also see this change - machines will be able to understand public sentiment in real time by leveraging millions of gigabytes of data, write natural and insightful copy, and tailor it to audiences in a highly targeted way, all without human intervention. This graph shows the rise of data in the past decade.

Technology 115

Technology Big Data Video Data 115

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. Rethink writing: Michelle Messenger Garrett. When you can, offer high resolution photos, videos or infographics. Sometimes, an image can even spark an idea for a story. So if imagery inspires you, start there.

Creativity 100

Creativity Pitching Writing Conference 100

5W PR

JUNE 25, 2018

Aside from writing content, PR groups can reach out to audiences through social media marketing, video content, and images too. To make content stand out in a world where everyone is using blogs and articles, PR pros need to make sure that they’re optimizing everything they produce. Optimize PR Content. Show Expertise.

Content Marketing 60

Content Marketing Infographics Google SEO 60

Critical Mention

SEPTEMBER 21, 2018

In an article on its website, MarketingProfs shared an infographic by US Presort that debunks direct mail myths, one of them being that millennials don’t even look through their mail. A couple of hours later you’re scrolling through Facebook see an ad for a wedding gift registry. SCHEDULE A DEMO.

Advertising 84

Advertising Advertising Privacy Analytics 84

Journalistics

MARCH 2, 2013

First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Shift Communications

DECEMBER 10, 2015

This way, you don’t have to go to design school to make a simple blog image or email newsletter header. You know how branding works in writing – promoting unity across a brand’s messaging creates a coherent identity. Imagine this: an arts & crafts lover scrolls through their Facebook feed, until the word “craft” catches their eye.

Infographics 60

Infographics Tools Guidelines Writing 60

Buzzstream

JANUARY 17, 2018

Now, imagine how awful it’d seem if after spending so much time and resources on a blog post, you let it waste away in some archive folder—It doesn’t make sense. The truth is that your best articles and blog posts can find a new life in an entirely different form. Assemble your Popular Blog Posts into an Informative Ebook.

eBook 108

eBook Infographics Pinterest How To 108

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Again, the aim is to think like a journalist and understand the craft of writing an article. Infographics. Once you understand they need: Quotes from experts.

Digital PR 170

Digital PR Industry Strategy Film 170

Beyond PR

JUNE 19, 2017

The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. You should try to communicate your rebrand on as many marketing channels as possible like email, blog and social media to ensure users are well informed and can find your business. Key objectives.

Communications 69

Communications How To Telecommunications Employee 69

Sword and the Script

AUGUST 16, 2016

It’s easy for a consumer to solicit instant opinions friends on Facebook the micro-moment before a purchase. Here are some easy ways to get involved and make a significant impact: Break sections from existing white papers into guest blog posts. Re-write white papers as long form contributed articles.

Content Marketing 60

Content Marketing Marketing Infographics Pitching 60

PR 20/20

MARCH 30, 2016

In a recent blog post , Paul Roetzer articulates the challenge: “There have never been more choices for marketers. Check out more information about PR 20/20’s Marketing Growth Hackathon model in this blog post or this free webinar. 15 Free Infographic Templates in PowerPoint. How to Write an Ebook From Start to Finish.

Resources 40

Resources Marketing Pinterest eBook 40

The Stalwart Blog

DECEMBER 18, 2015

That content varies from writing to photos to video and can be shared on a blog, e-newsletter and social media channel. Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. It means putting out quality content on a continuous basis.

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

PR 20/20

JULY 11, 2017

As a simple example, take into account the amount of time it takes to produce a blog post. According to HubSpot, about 30% of marketers spend two to three hours writing blog posts. Consider the platform your audience is most active on (ex: Facebook, LinkedIn, Instagram, Twitter, Pinterest, etc.), Paid Audiences.

eBook 43

eBook How To Pinterest Examples 43