Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20. We’ll follow up after the conference in this blog with answers to your questions.

Communications 64

Communications Conference Policies Internal 64

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences.

Strategy 59

Strategy Company Communications Construction 59

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20. We’ll follow up after the conference in this blog with answers to your questions.

Communications 52

Communications Conference Policies Internal 52

Doctor Spin

DECEMBER 15, 2023

The intranet is the unsung hero amongst PR channels. In digital PR, where flashy social media platforms and sophisticated external communication tools often steal the spotlight, the humble intranet remains an essential organisational platform. In other words: The intranet is the organisation’s central nervous system.

System 52

System Employee Meeting Internal 52

Buzzstream

OCTOBER 21, 2021

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. Could you learn something from them in terms of methods or solutions?

Software 151

Software How To SEO System 151

Doctor Spin

FEBRUARY 22, 2024

Improve internal communications. Develop the PR strategy and keep the PR plan updated. Learn more: Digital PR Public Affairs (PA) “Integrating corporate planning and public affairs perspectives is crucial for organizations to effectively respond to environmental change and adapt to social and political turbulence.”

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Doctor Spin

DECEMBER 4, 2023

In this blog post, social media logic refers to the media effects that social media platforms have on communication and content dissemination. Source: The International Encyclopedia of Political Communication 1 Altheide, D. The International Encyclopedia of Political Communication, 1–6. Doctor Spin | the PR Blog.

Social Media 52

Social Media Media eBook Technology 52

5W PR

FEBRUARY 1, 2021

The previous year was an ideal time for a leap into digital PR strategies and tactics for brands and corporations, such as search engine optimization, social media platforms, and automation, among the many available tools. One big opportunity with written content that many B2B brands overlook is strategic internal linking.

B2B 88

B2B Trends Publicity Engineering 88

Doctor Spin

FEBRUARY 14, 2024

In this blog post, let’s look at the differences between public relations and marketing. However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. In public relations, we call this: Lobbying ( blog posts ) Most organisations have employees.

Publicity 52

Publicity Marketing eBook Public Affairs 52

The Proactive Report

DECEMBER 2, 2022

That applies to everything from your branding look and feel, all the way to seemingly insignificant things like an image that accompanies a blog post. Nearly half of Gen Z is using TikTok and Instagram for search instead of Google, according to Google’s own internal data. Design and video.

Trends 147

Trends Instagram Creativity Small Business 147

Doctor Spin

MARCH 1, 2024

Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Digital marketing- and social media agencies. With the rise of digital PR and social media marketing, agencies specializing in these areas often hire entry-level PR professionals.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Rock the Status Quo

DECEMBER 29, 2014

As we all continue to grow in sophistication and learning related to digital PR and marketing, the ability to tell the difference between a vanity metric and one that is truly valuable is growing in importance. So what do you do if you’re boxed in, with no way to track deeper, more meaningful metrics due to internal limitations?

Measurement 173

Measurement Digital PR Strategy Agency 173

ImPRessions - Crenshaw Communications

OCTOBER 31, 2017

Whether for a brand or an individual, most good PR people spend their time helping internal or external clients create a positive perception among key audiences or building a specific kind of reputation in the marketplace. The best way to do this is to maintain a blog. just ask Justine Sacco. Tell your story.

Reputation 185

Reputation SEO Web Community 185

Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. So what’s a PR pro to do? Plus, it’s a great launch point into digital PR tactics, if online visibility is something new to you.

Corporate 100

Corporate Leadership Brand Branding 100

The Proactive Report

JUNE 17, 2018

You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. Don’t slap a stock image on a blog post just because you know you need an image. Get the Digital PR Tips Newsletter. This kind of content definitely rises above the flood of ‘content for content’s sake.’ Call 888 243 3470.

B2C 157

B2C Study Exercises Sports 157

The Proactive Report

MARCH 1, 2016

Our guest today on the #Digital PR Twitter chat is Katie Paine. Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. A1: Almost all the dashboards I design these days integrate internal and external, traditional and digital PR numbers. What role does PR play?

Twitter 100

Twitter Measurement Digital PR Hotels 100

The Proactive Report

MARCH 1, 2016

Our guest today on the #Digital PR Twitter chat is Katie Paine. Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. A1: Almost all the dashboards I design these days integrate internal and external, traditional and digital PR numbers. What role does PR play?

Twitter 100

Twitter Measurement Digital PR Hotels 100

wiredPRworks

JANUARY 13, 2022

Barbara Rozgonyi is a recognized international digital thought leader and sales performance expert whose crush your sales quota training programs accelerate success for companies and customers. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006.

Strategy 52

Strategy Training Insurance Insurance 52

The Proactive Report

MAY 2, 2015

Podcasts: Digital and mobile developments have also broadened the world of audio. NPR’s podcast downloads alone grew 41% year over year, according to the company’s internal data. Even a large blog like GigaOm was not able to sustain their operation. Follow me on Twitter for daily Digital PR tips.

Report 100

Report Mobile Newspapers Media 100

Buzzstream

APRIL 25, 2024

For the Result type, choose “News” and “Blogs.” The only outgoing link from the page was to an internal page. I clicked through a few other pages to confirm, and it looks like Digital Hill doesn’t like to link externally when mentioning other brands. If I saw more link building or digital PR terms, this would be even better.

Brand 62

Brand Branding How To SEO 62

Sword and the Script

NOVEMBER 9, 2021

Fraudulent press releases go out on two major wire services; IR comms platform Q4 has $100M IPO; internal comms tech strives to overcome email deluge; Innodata CEO talks up AI in Agility PR on an earnings call. This month, as I perused through the vendor websites and blogs, I noticed a lot more of it. “In

Software 92

Software Banking Technology Data 92

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Sword and the Script

OCTOBER 6, 2020

At a time when businesses are struggling to break through the noise and in-person meetings are rarely possible, digital PR platforms like Prowly bring more value than ever.” Picks from the trade pubs and vendor blogs Here are a few posts that stood out for me in pursuing the PR tech vendor blogs: a.

Software 175

Software SEO Company Tools 175

Presspage

DECEMBER 5, 2017

Improved search ranking For those of you new to digital PR, SEO (search engine optimization) has been an important factor in making your news easy to find, easy to crawl, and easy to categorize. How to Optimize your Newsroom for International Audiences Part 3 of 6.

Local 89

Local SEO Engineering Web 89

5W PR

JUNE 6, 2022

And as all of those elements are changing, so should the PR strategies that companies are using so they can adapt and cater to everyone’s needs. Digital PR. The main point about digital PR is that it’s able to help companies increase their exposure and visibility.

Trends 88

Trends Data SEO Consumer 88

Buzzstream

DECEMBER 20, 2023

Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list. Their feature set is excellent for optimizing internal linking, finding external link opportunities, and repairing broken outbound links.

Tools 71

Tools SEO Analysis Google 71

Presspage

SEPTEMBER 21, 2017

Our pro-active Customer Success team ensures our clients get the best results from their digital PR efforts. Our Development team leaves no stone unturned in making sure the platform is second to none and is future proofs the workflow and ROI of many PR teams. Speaking of clients, they are our true main focus.

Automotive 108

Automotive Software Healthcare Construction 108

Buzzstream

JANUARY 16, 2024

It offers an extensive range of features for analyzing content across virtually all platforms, including blogs, social media sites like Instagram, YouTube, Twitter, Facebook, and even TikTok. You can find detailed insights into meta tags, structured data, internal links, hidden content, and more.

SEO 83

SEO Web Tools Analysis 83

Cision

MAY 29, 2017

With a number of content discovery platforms available to the marketers, publishers and advertisers, they need not worry about a user leaving their site/blog to find further information on their preferred topics. Content silos form when you group content by date or type (blog posts, videos, etc.). Who does not love instant success?

How To 129

How To Content Marketing Engineering Advertising 129

Doctor Spin

MAY 21, 2023

Key Services Provided by PR Agencies PR agencies typically provide services following the stakeholder model: Corporate communications. Digital PR. Internal communications. Marketing PR. Industry PR (B2B). Yet another agency I worked at ( Whispr Group ) provided specialised services for digital PR.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Critical Mention

NOVEMBER 18, 2018

Laying the groundwork early led me to focus solely on digital PR. Additionally, Sarah is a digital correspondent for several companies including Paypal, Cox Communications, MGM International, Walmart, Shorty Awards and more. Sarah got her start by helping small to midsize businesses build their digital PR efforts.

Interviews 80

Interviews Strategy Social Media Digital PR 80

ZudePR

JULY 20, 2016

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. As well as blogs.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Scott Public Relations

JANUARY 24, 2019

But that is changing in the modern era of digital PR. Several key metrics to keep track of were highlighted by Ilana Plumer in her article “ 6 metrics to track when measuring digital PR.”. Technology is giving us ways to track the success—or failure—of campaigns and activities like never before.

Publicity 45

Publicity Insurance Insurance Healthcare 45

ZudePR

MAY 17, 2016

What to Do It’s never too late to learn new tricks and there’s plenty of useful advice for journalists and PRs. You won’t find all the answers in this 750-word blog post. Studies have shown that the most widely shared international news items have headlines that tap into emotions. But it’s a start. Here are three top tips. #1:

How To 60

How To Tools Writing Viral 60

Rock the Status Quo

JUNE 18, 2015

We expect something amateur in appearance from an intern or student – but in business, it separates entry level providers from those we trust to be effective. Even if it’s just a simple image with a quote or a 500-word blog post, there’s no excuse for poor quality. Poor quality.

Banking 100

Banking Small Business Reputation Social Media 100