Remove Blogging Remove Construction Remove Creativity Remove Trends
article thumbnail

Top PR Insights From 2023 – It’s More Than AI!

ImPRessions - Crenshaw Communications

This year, our PR team published dozens of blog posts, sharing PR insights and unpacking trends from a variety of perspectives. Here’s a countdown of the five Crenshaw blog posts that have attracted the most attention throughout 2023. Here’s to putting the knowledge to good and constructive use!

article thumbnail

7 Skills PR Teams Can’t Do Without

ImPRessions - Crenshaw Communications

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. A talent for spotting trends A sense of what’s emerging and what might be yesterday’s news is an attribute that’s hard to quantify, but few things are as important in PR.

Analytics 170
article thumbnail

How CEOs Should Use Data In A PR Crisis

Onclusive

In those five days, the hashtag #DeleteFacebook circulated the Internet and a recent study from Creative Strategies showed that thirty-five percent of Facebook users surveyed said they are using Facebook less than they did before hearing about data privacy concerns. on May 29 to conduct a racial-bias education program.

Crisis 191
article thumbnail

The Impact of Google’s Helpful Content System on Link Building

Buzzstream

Google Search Central blog just posted a new update titled “What web creators should know about our March 2024 core update and new spam policies” The post outlines several changes that could impact the future of link building, content creation, and upend strategies that many sites rely on. So, we need a new placeholder metric.

System 62
article thumbnail

4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

At our recent Cleveland HubSpot User Group (HUG) meeting, we partnered with video production company Pritt Entertainment Group (PEG) to discuss how to creatively layer video into marketing. Drones can be used to capture aerial footage for: Construction (planning, building or progress). Sweeping landscape shots.

Video 78
article thumbnail

How COVID-19 will impact PR practice and skills

Stephen Waddington

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. The virus has accelerated trends that were already underway not just in our industry but across every sector. Here are four macro trends that I’ve identified. Sneeze guards top the list.

Crisis 151
article thumbnail

Letter from Darlington: In praise of editors

Stephen Waddington

My wife edits almost every word published on my blog. Constructive scrutiny of your work will always make it stronger. It’s a critical part of the creative process. Carol Blymire shared a thread on Twitter this week that trended. Carol says the story highlights a challenge of giving constructive criticism.