5W PR

OCTOBER 31, 2023

Joining student organizations Many student organizations on campus have connections with local businesses and organizations. Preparing for interviews When you have interviews scheduled, it’s important to be well-prepared. Schedule meetings with them to discuss goals and ask for recommendations.

How To 78

How To Local Interviews Resources 78

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. This blogpost was co-authored by Heidi Sullivan.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

PRSay

FEBRUARY 5, 2018

As PR professionals, it’s our job to help executives communicate their ideas, plans and priorities in their own voices. But even the most gifted communicators can’t possibly create all the content demanded today. In this low-trust environment, communication from the C-suite must be authentic. Research and ask questions.

Communications 149

Communications Employee Leadership Writing 149

Cision

OCTOBER 6, 2015

When your company secures an interview with a major media outlet, you may feel the urge to celebrate. Just don’t let your executive or chosen company spokesperson arrive to the interview unprepared! Read below as Brad offers tips that will help anyone who conducts or prepares others for media interviews.

Interviews 120

Interviews How To Healthcare Media Training 120

5W PR

AUGUST 6, 2018

Landing an important interview with a popular industry publication can be an exciting part of a company’s PR strategy. No matter how prepared the spokesperson for a brand feels they are, some interviews can go south very quickly. Good interview subjects will answer the question in a way that draws attention back to their brand.

Interviews 74

Interviews Media Agency Conference 74

Barokas

MARCH 16, 2020

Widespread social distancing and remote work has challenged all of us to pause and evaluate how we communicate, operate and manage projects in the workplace. It’s also caused many companies to refocus their PR, marketing and communications plans. Barokas Communications Team. Stay well, stay safe, stay sane, stay home.

Communications 88

Communications Case Study Conference Resources 88

Communications Conversations

MAY 21, 2020

First, we need more local journalism–whether it’s professional or not. People want to learn more about their communities! I believe both of those experiences shaped me and led me to starting this blog. And, I fell into a career of writing, social media and blogging. This blog is very similar.

Newspapers 78

Newspapers Blogging Groups Print 78

The Hoyt Organization

APRIL 23, 2024

With a robust PR strategy, your nonprofit can easily differentiate its messaging from the competition, and garner support from the community. Additionally, you can easily reach the right audiences and communicate your message effectively. Additionally, respond promptly and professionally to media inquiries and requests for interviews.

Strategy 101

Strategy Nonprofit Social Media Leadership 101

Bianchi Biz Blog

JANUARY 8, 2024

I got to write a story on a local stray cat that had been “adopted” by a bed and breakfast. His name was Pip and he won the hearts of visitors and locals. I began in college with an internship at a newspaper local to my school covering local government as well as random features I came across in the area.

Meeting 99

Meeting Energy Local Media 99

5W PR

OCTOBER 26, 2017

These influencers take their personal brand seriously and like brands, are working to further grow and develop their digital community. To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly.

Interviews 88

Interviews Instagram Video Creativity 88

PRSay

FEBRUARY 8, 2021

We reinforce to stakeholders that our organizations believe Black Lives Matter and they should be represented and included in our workplaces and communities. Placing stories in the media using connections to cultural or health celebrations or observances is a commonly used strategy by communicators. Then, March 1 arrives.

Media 158

Media Policies System Pitching 158

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For the original blog, please visit here.

Radio 64

Radio Pinterest Television Government 64

5W PR

FEBRUARY 19, 2024

Clearly communicate ingredients, sourcing practices, and scientific backing behind any claims the company wants to make. Companies can create informative content in the form of blog posts, webinars, and social media discussions in an effort to share valuable knowledge from credible experts. Consumers are savvy and demand honesty.

Consumer 78

Consumer Industry Brand Branding 78

5W PR

OCTOBER 26, 2017

These influencers take their personal brand seriously and like brands, are working to further grow and develop their digital community. To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly.

Interviews 60

Interviews Instagram Video Creativity 60

Stern + Associates

JANUARY 29, 2024

Local media has been eviscerated, and now many iconic national and global outlets are hurting badly. This is a still-evolving trend as most media interviews outside cable networks are still in print, but it’s conceivable that in the future there will be more video content around topics beyond breaking news.

Strategy 96

Strategy Publicity Media Video 96

Cision

JUNE 21, 2016

There’s a backstory that communicates how a company or product came to be, and there’s often a mission, vision or purpose statement attached to that brand. Are you effectively communicating all of these in your online presence and real-world interactions on a daily basis? Figure out how to best communicate your story at any time.

Brand 189

Brand Branding Real Estate Tourism 189

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. I remember sitting with a college student at a local Starbucks. I use my blog, PR Expanded , for video book reviews. You can show your appreciation. Industry Associations.

Skype 150

Skype Industry Storytelling Interviews 150

Stern + Associates

MARCH 17, 2023

By now the big changes that have occurred since the days of Walter Cronkite – a 24/7 news cycle, a global and interconnected focus rather than a local one, the reduction of reporting staff by many media organizations in the rush to remain profitable (accelerated in the era of social media platforms) – are well known.

Media Relations 106

Media Relations Media Storytelling Report 106

Sword and the Script

AUGUST 24, 2021

I’m a fan of using sponsored content strategically – I often recommend taking a high-performing blog post and repurposing it for paid content – and suggested a blog post we had published earlier that might land well with the audience. Most communicators (60%) say their organization doesn’t use it (rarely or never).

Pitching 112

Pitching Media Relations Survey Advertising 112

Stephen Waddington

MARCH 17, 2021

Three years ago I published an anonymous blog from a senior practitioner about the gap between his organisation’s policy on mental health and the reality of its culture. I don’t usually normally post anonymous blogs but it was an important story. That is not to mention the 10,000 local people who are employed there today.

Storytelling 147

Storytelling Local Case Study Television 147

Prohibition

AUGUST 29, 2023

Food public relations is a strategic communication process that builds and maintains positive relationships between a company and its target audience. By effectively communicating the key selling points and value proposition, businesses can capture the attention and interest of potential customers. This is where food PR comes in.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. Star Tribune , and.

Interviews 48

Interviews Radio Journalism Newspapers 48

ImPRessions - Crenshaw Communications

AUGUST 11, 2016

A brand story may be interesting, authentic, and even compelling, but that doesn’t mean it’s easily transformed into a feature story or interview. Trade publications, professional blogs, local-market news sources, and other types of media are solid targets for a new campaign. . He’s right.

Energy 168

Energy Measurement Media Relations Local 168

Cision

JUNE 25, 2015

This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. Blog about the coverage. Explain more in a blog post and post to your site. If it was a major interview, consider a behind-the-scenes look about how the coverage came to be. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Polaris

DECEMBER 11, 2014

dpms is a local London business that sells branded apparel, jewelry and products by local artisans. The win inspired Metro News , a local tabloid, to profile dpms in a feature story. Effective media relations is based on building relationships with journalists at legacy media outlets and writers at independent blogs.

Apparel 123

Apparel Media Ethics Interviews 123

Deirdre Breakenridge

NOVEMBER 3, 2016

Although internships are the most common way that students try to gain professional experience, there are both industry- and interest-specific student organizations and groups on campus where public relations and communication are essential functions. Are you helping the organization seek media coverage for their events and local fundraisers?

Trade Shows 150

Trade Shows Community Social Media Resources 150

Victorious PR

JUNE 8, 2023

In this comprehensive blog post, we will explore why crypto projects need PR, the role of blockchain PR agencies, and how strategic PR efforts can elevate a project’s visibility, credibility, and community engagement. To establish trust and credibility, working with a reputable crypto PR agency becomes imperative.

Education 52

Education Community Agency Crisis 52

Cision

MARCH 17, 2017

Crosby Noricks is the founder and director of PR Couture , the leading source for fashion and lifestyle communicators and the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR. I discovered public relations while pursuing my master’s degree in Communication (spurred by my undergrad focus in Media Studies).

Fashion 227

Fashion Travel Interviews Instagram 227

PR in High Definition

DECEMBER 1, 2022

You pop into the local off licence for a paper. Fighting the urge to look behind you, you arrive at your local station. The post Pitching lessons from the Christmas build up appeared first on Firefly Communications. You’re just seeing things! That email your Mum sent you about which dates you’re coming home has spooked you.

Pitching 62

Pitching Local Radio Interviews 62

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. This is my first in series of interviews on the topic. The counter-trend to increased digital communications is the growing desire to meet in person. Drew Neisser, Founder & CEO of Renegade. You can read those posts to learn more.

Social Media 149

Social Media Marketing Media B2B 149

Ethical Voices

APRIL 22, 2024

I’m now the CEO of B2 Communications. Before starting B2 Communications, I’ve always been in the agency world. At B2 Communications, we focus almost exclusively on business-to-business communications. I’ve done 170-plus interviews and it’s the first one like this I’ve heard.

Report 91

Report How To Ethics Nonprofit 91

Cision

SEPTEMBER 1, 2015

In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? That’s not a bad answer, per se, because it communicates real information. Oftentimes, they encounter such objections during media interviews, panel discussions, and contentious client meetings.

Media Training 120

Media Training Media Training Interviews 120

wiredPRworks

APRIL 13, 2022

Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. Currently, Chris serves as secretary of the local school council at Newberry Math and Science Academy in Chicago. About Barbara Rozgonyi.

Financial 52

Financial Social Media Banking Media 52

Stephen Waddington

NOVEMBER 21, 2017

Topics discussed on the latest #FuturePRoof podcast include: #PRin2018; Cluetrain Manifesto; local media debate; and more. Is a lack of investment of local media damaging society? Sarah will explore the role of local media with leading journalists and a Member of Parliament on Wednesday evening in London. Vuelio blog awards.

Local 61

Local Twitter Social Media Blogging 61

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. This resulted in us forming a variety of clubs.

Local 52

Local Case Study Nonprofit Healthcare 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I didn’t get into the public relations and communications industry through a traditional career route. This article aims to help you understand what to expect and the pros and cons of working for a PR agency or integrated communications firm. When I began, I had no idea what to expect.

Agency 89

Agency Energy Crisis Management Industry 89

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here. The common thread in an effective sustainability plan for events is communication.

Government 69

Government Measurement Groups Corporate 69