Critical Mention

NOVEMBER 18, 2019

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. The additional reach brought by media mentions can be highly beneficial. Boost your Brand Awareness.

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Viral Radio Media Sports 70

Reputation Us

APRIL 18, 2017

Many blogs focus on media relations through the lens of news releases. I’ll skip the dictionary definition that often opens a blog post and put it bluntly. I’m not here to say stop writing news releases. Basically, will TV/radio work, or should they mostly respond via email to online/print queries?

Leadership 83

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The Resolution Blog

OCTOBER 7, 2015

Eight years ago I oversaw the worldwide media launch of a Glasgow SME. Social media existed back then, as did blogs. But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. 1: Check out various blog posts on the subject of PR and SEO.

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Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. PR professionals balance these media types to maximize brand exposure and credibility: Paid Media : Content promoted through advertising (e.g., company website, blogs).

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Viral Crisis Communications SEO Reputation 52

Critical Mention

NOVEMBER 7, 2019

Ninety-two percent of consumers say they trust earned media over purely promotional content – via iScribblers. “Earned media continues to be very effective, especially since we are always connected via social media. Every new year comes with new PR tactics and strategies. SCHEDULE A DEMO. Priscilla Osorio.

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Communications Crisis Communications Media Crisis 81

Cision

JANUARY 19, 2017

What is your secret to media relations success? How does social media and analytics drive your PR strategy? Before diving into pitching stories to the media, you first need to understand that the effectiveness of your communications heavily relies on the strategy and objectives that you want to achieve.

Social Media 120

Social Media Newspapers Pitching Reputation 120

Critical Mention

DECEMBER 20, 2019

Publish newsworthy articles, press releases and blog posts. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO.

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How To Brand Branding Media 103

Critical Mention

JULY 2, 2020

PR pros can share insight on their audience’s wants and needs with marketers so that marketers have a better understanding of what to include in their next blog post, eBook, etc. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Improves Content Strategy.

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Marketing eBook Pitching Radio 89

Critical Mention

DECEMBER 13, 2019

With news content constantly spreading from online newspapers and magazines, blogs, trade publications and forums, it’s important to be able to track your online mentions to see what your audience thinks of you and your brand and to amplify your coverage on your own channels. SCHEDULE A DEMO. Priscilla Osorio.

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Critical Mention

AUGUST 27, 2019

The most popular including online newspapers, magazines, blogs, trade publications and forums. . In this post, we demonstrate some of the top ways your business can be directly impacted by online news media and some of the ways to capitalize on your media coverage. . These conversations can form on a variety of mediums.

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Media Sports Radio Newspapers 60

Bianchi Biz Blog

SEPTEMBER 7, 2021

As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. Some PR folks are our best friends when they are touting great news, but go radio silent when we have legitimate questions when not-so-great news comes out. I used the G.I.

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Meeting Transportation Media Journalism 90

Mora Communications

DECEMBER 15, 2017

Traditional PR or media relations focuses on landing media coverage, garnering articles or segments in newspapers, magazines, TV, radio and online publications. Unlike ads or commercial, you don’t pay for the stories to run, and unlike digital marketing or social media, you can’t simply write something and then post it.

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ImPRessions - Crenshaw Communications

MARCH 7, 2017

Or, at the very least, are funny like this video from career blog Snagajob. Ira Glass, one of our nation’s most celebrated storytellers and host of the popular radio show “This American Life,” says, “Great stories happen to those who can tell them.” Most “marketing geniuses” are strong storytellers.

Storytelling 149

Storytelling Data Insurance Insurance 149

Prakkypedia

JULY 10, 2016

Every day is different and projects can include issues management, event management, web writing, publicity stunts, drafting columns, researching niche publications, organising stakeholder meetings. But a lot of my work is in media pitching – which for the PR novice, means sending a story idea to a journalist in the hope of gaining coverage.

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Newspapers Pitching Radio Web 60

Bianchi Biz Blog

JANUARY 24, 2022

I started in commercial radio in Omaha, Nebraska, in 2006 at the mighty KEZO, which meant I played a lot of fantastic rock records between the hourly weather and traffic reports! I did more traditional news, weather, sports, and farm reporting during my time in AM radio at KJAN. Paul Stanley of Kiss is also very kind.

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PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

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Reputation Social Media Internal International 52

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Technology has constantly altered how we communicate since the beginning of civilization.

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Healthcare Insurance Insurance Pinterest 49

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Technology has constantly altered how we communicate since the beginning of civilization.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Beyond PR

APRIL 20, 2016

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. However, high audience numbers on their own do not reflect all aspects of a campaign’s success.

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PR Conversations

AUGUST 3, 2016

Since his controversial interview with Business Insider UK , many people have shared their thoughts via social media, blog posts, articles and interviews. But not a peep from Roberts who ‘has been placed on leave’ One wonders where the public relations executives at Saatchi were during Roberts’ interview.

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PR Conversations

AUGUST 3, 2016

Since his controversial interview with Business Insider UK , many people have shared their thoughts via social media, blog posts, articles and interviews. But not a peep from Roberts who ‘has been placed on leave’ One wonders where the public relations executives at Saatchi were during Roberts’ interview.

Interviews 40

Interviews Leadership Groups Advertising 40

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds.

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Blogging Education Resources Creativity 68

Bad Pitch Blog

AUGUST 1, 2006

It''s a new take on an old idea: radio theater, direct to your iPod. The CLIENT is a sci-fi adventure drama, with writing that has been compared to the intrigue of TV shows like "24" and "Battlestar Galactica." On top of blogging and podcasting, Shel is a prolific writer, a popular speaker and is sought by the media for comment.

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Sword and the Script

AUGUST 11, 2020

(click image for higher resolution) Those that said the media is “always” objective: Mistakes maybe; not bias. Having done that job for close to 20 years, and performing media relations for the last 20, I’ve worked with hundreds of journalists. Blame social media. Writing is all about a point of view.

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Survey Data Media Ethics 158

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

A business leader or subject-matter expert (SME) who posts content in the form of bylined pieces, white papers, blog posts, or explainer videos can help differentiate a company and add personality to its brand. – Write a series or blog together. Influencer marketing creates trust. Micro-Influencers help manage risk .

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B2B Social Media Radio Fashion 191

Bianchi Biz Blog

JUNE 21, 2022

I’m not boasting here, but nobody was more surprised than me to win that award, as I had not formal training in writing. Whether it’s writing about establishing a tire maintenance program or explaining how hydrogen fuel cells work, I get great satisfaction from hearing a reader say, ‘thanks, I learned something from that story.’.

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Meeting Media Chemicals Radio 87

Bad Pitch Blog

SEPTEMBER 8, 2006

It also included this note and typo: “To be removed plesase hit reply, and type remove in subject line.” -- SUBJECT: New Radio Progam "Not In My Backyard" begins June My 600+ word note was personalized, typo and all, to Jim at Billboard magazine. But the release''s lead is why I love this blog. Maybe Jim got my copy?

Communications 40

Communications Pitching Radio Software 40

Beyond PR

AUGUST 23, 2016

“Earned media helps a brand create buzz and generate conversations, often via a credible third-party. We’ve conducted successful health-related SMTs on topics ranging from ‘how to look good for your holiday photos and holiday parties’ for an aesthetic treatment as well as tours about how to avoid holiday weight gain.”.

Marketing 40

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Critical Mention

SEPTEMBER 10, 2019

A good way to start is by consistently posting blogs that share industry top practices. Your blogs should be resourceful and beneficial to the reader in order to create a connection of common interest between your brand and the reader. This can come in the form of blog comments, tweets, shares, chat messages, etc.

Reputation 60

Reputation Case Study Mobile eBook 60

Critical Mention

AUGUST 29, 2019

For example, clients can subscribe to the idea of relying on your company to send out monthly newsletters with product updates, blog posts, upcoming webinar dates and more. While collaboration doesn’t necessarily work for every type of communication, we suggest collaborating on online media. SCHEDULE A DEMO. Priscilla Osorio.

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David PR Group

JANUARY 21, 2016

My main consideration was to teach the technique of getting you quoted in the stories being written by mainstream media reporters at newspapers, magazines, and in broadcast stories on radio and television. Sometimes we get a media relations nibble, and our spokesperson “hears” that it is a full-blown opportunity.

Television 40

Television Corporate Infographics Radio 40

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? BP Social Media said: WOM: What's Really Behind The Buzz | Waxing UnLyrical [link] [.]

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Travel Case Study Creativity Advertising 79

Beyond PR

MAY 17, 2018

While some still struggle with multimedia, there are people who would rather just write or take photos, there’s no question that journalism will become an even more visual industry in the future, especially when print eventually disappears, he says. I can write three articles in the amount of time I can shoot a video.”.

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Infographics Print Video Real Estate 54

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

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Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related.

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Social Media Marketing Pinterest Media 120

Stuart Bruce

OCTOBER 30, 2014

We can publish our own content without the need for an intermediary or filter that is mainstream media. When Tom Foremski quit the Financial Times he was the first big mainstream media journalist to start making a living from a blog. How often does the Financial Times write stories about itself? She will be media neutral.

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Crisis Communications Transportation Conference Social Media 148

Bad Pitch Blog

MAY 20, 2010

And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Relevance: Jennifer has targeted my blog with research she knows I’ll find of interest based on the topics I already cover. What''s your strategy and advice for others?

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