Sword and the Script

MAY 14, 2019

Yes, of course, but Mr. O’Neal says among near-peers, the Onclusive newscrawler is probably 6-8 years ahead of the competition. The newscrawler is what is able to find your news and render the searches and mentions you’ve established in a dashboard. Recently, I’ve begun looking more closely at PR technology , companies.

Case Study 117

Case Study Software Data Web 117

PR 20/20

OCTOBER 19, 2021

Yes, I am currently the youngest person on our team. Yes, I got our CEO to start using the word ?saucy.?. And yes, I have started posting Tik-Toks of the week on our team’s Slack channel because I need everyone to understand how truly life-changing this app is*. *I I am fully aware of how Gen-Z this makes me sound.

Video 58

Video Instagram YouTube Creativity 58

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. Today’s fast-paced digital world presents a challenge as customers expectations are higher than ever meaning brands are expected to have full transparency and communicate openly. How to prepare and fix a PR crisis. Create a written crisis plan.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Waxing UnLyrical

OCTOBER 2, 2012

Startup Weekend has been bringing together people from across the country on a common platform to present their ideas. Startup Weekend has been bringing together people from across the country on a common platform to present their ideas. 54 hours and you get to launch a startup … Phew! Day 2: Saturday .

Mobile 101

Mobile Pitching Twitter Social Media 101

PR Job Coach

NOVEMBER 1, 2011

Effectively managing your career in the economy of 2011 is a vastly different world than it was just a few short years ago. No longer does it suffice to have just a resume of qualifications and access to job boards and a few connections to executive search firms. Forget computer skills, hobbies and the name of your pet.

Google 148

Google Web LinkedIn Facebook 148

PR 20/20

OCTOBER 19, 2021

Yes, I am currently the youngest person on our team. Yes, I got our CEO to start using the word ?saucy.?. And yes, I have started posting TikToks of the week on our team’s Slack channel because I need everyone to understand how truly life-changing this app is*. *I I am fully aware of how Gen-Z this makes me sound.

Video 52

Video Instagram YouTube Creativity 52

ReimaginePR

MAY 30, 2015

I get to sit on both sides of the media kit divide. And I receive them from organizations hoping for coverage in our blog. Yes, you need a media kit: Now there are lots of ways beyond sending out a media release to drive media coverage. We know how influential great media coverage can be. It is completely doable.

Media 120

Media Television Video Print 120

Contently - Strategy

OCTOBER 4, 2018

Yes, Tom Hanks—and not just because of his calming presence. Like the personality of a human, your brand has to retain some elasticity to appeal to different people in different places. Your brand may have a central personality, but it needs to be able to convey different tones. Your brand voice on Facebook.

Brand 111

Brand Branding LinkedIn Instagram 111

Doctor Spin

NOVEMBER 17, 2023

The Red Queen Effect —Originating from Lewis Carroll’s “Through the Looking-Glass,” this metaphor describes a situation where one must continuously adapt, evolve, and work to maintain their position. The one with the fewest assumptions should be selected when presented with competing hypotheses. 1 Charlie Munger. 2023, October 29).

How To 52

How To eBook Wikipedia Viral 52

NewsWhip

MARCH 31, 2021

So to get started and maybe get a bit of an introduction in, the chief innovation officer can mean many things, what does the CIO role mean for you at MSLGROUP today? I mean, we get asked that a lot, actually, it’s kind of a new title, but I think it’s for communications, it’s such a good time. Paul: Oh, great.

Advertising 131

Advertising Advertising Data Reputation 131

Solo PR Pro

JANUARY 15, 2019

Whether you're forging ahead on your own, have a little help, or have assembled a team, we can all benefit from taking the time to assess and realign how we manage our time. Aside from ensuring you're not glued to your desk and devices 24/7, managing our time well is good for your health and your bottom line.

Energy 69

Energy Groups Fashion Writing 69

PR 20/20

APRIL 1, 2021

Editors Note: This article was originally published on Marketing AI Institute's blog. These professionals are being led by 340,000 marketing vice presidents, and 260,000 C-suite executives (CRO, CGO, CMO, etc). I had no idea what artificial intelligence was, or how it worked, but I was hooked. social media).

Education 52

Education Marketing Conference Agriculture 52

Prohibition

APRIL 2, 2017

And so, now we are presented with a new market, a new landscape whereby brands are at the beck and call of the demanding consumer. Whilst the phrase integration has become a little over used, it is essential that we truly get under the skin of what it represents, and how that impacts on our role as communicators. If so, why?

Social Media 48

Social Media Agency Consumer Fashion 48

Shift Communications

MARCH 3, 2016

With nearly 34,000 attendees from across 85 countries and 2700 speakers across 1200 sessions, it’s a marketing spectacular where major brands and startups alike can put their brightest feathers on display as the tech elite converge on the former sleepy town of Austin. Then plan your schedule according to those goals.

Interviews 60

Interviews Conference Creativity Community 60

Journalistics

NOVEMBER 20, 2014

I recently heard from an old friend (a former CMO) who is now a lecturer at a university up in British Columbia. She dropped me a line to let me know she was happy to see I was blogging again because she thinks my posts are relevant for her students. Meet people – don’t lock yourself in your room or limit your friendships to a few.

Journalism 52

Journalism Sports Writing Meeting 52

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. So, we decided it was time to recognize and celebrate the women who have made it to the top — and gain their insight on how they got there. Read or view the video below to get their take on the industry. Let us know what you think!

Sports 245

Sports Agency Industry Creativity 245

Sword and the Script

DECEMBER 20, 2022

Advice is a form of nostalgia: dispensing it is a way of fishing the past from the disposal, wiping it off, painting over the ugly parts, and recycling it for more than it’s worth.”. ~ There are so many thoughtful contributions – from people working on both the in-house and agency sides. Baz Luhrmann, The Sunscreen Song, 1998.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

MAY 26, 2020

We’ve unmoored media from accuracy.” In fact, respondents are split almost evenly in three-ways with 29% saying “yes” they, should and 33% saying they are “unsure.” In fact, respondents are split almost evenly in three-ways with 29% saying “yes” they, should and 33% saying they are “unsure.”

Survey 119

Survey Measurement Public Affairs Storytelling 119

The Stalwart Blog

APRIL 26, 2020

Part of our goal is to bring you great content and guest speakers every day so that you can get some great ideas about how to guide your business through this alternative universe that we’re all living through. Steve Smith: Good afternoon, and welcome to Open for Business. Today this is going to be really good.

Crisis 78

Crisis Local Facebook Social Media 78

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. So, we decided it was time to recognize and celebrate the women who have made it to the top — and gain their insight on how they got there. Read or view the video below to get their take on the industry. Let us know what you think!

Sports 81

Sports Agency Industry Creativity 81

Sword and the Script

MARCH 5, 2019

In reviewing the study through lenses of B2B marketing and PR that I wear, I was left with these takeaways, that I offer for your consideration. While most influencer marketing programs involve money trending hands, influencers are in fact still people, and as any leader knows, you get more from people that like working for you.

Survey 60

Survey Trends Marketing B2B 60

PR in High Definition

OCTOBER 22, 2018

They’re showing how their activities directly impact engagement and sales through statistics and data – thus enabling them to secure bigger budgets. Yes, proving tangible impact is a challenge. Yes, proving tangible impact is a challenge. Far from it. “So, what’s the impact of PR on my bottom line?” . Sound familiar?

Measurement 48

Measurement Data Report Reputation 48

Sword and the Script

APRIL 4, 2017

Email remains a top channel for producing leads in B2B marketing , according to a survey data from a report by Chief Marketer titled Top B2B Lead Gen Trends. As regular readers know, I often pour over marketing studies on these pages and sometimes produce survey cliff notes stemming from multiple reports. Live events: 49%.

B2B 63

B2B Study Marketing Survey 63

ZudePR

MAY 31, 2015

You’re thinking of completely overhauling how you market your company. You are finding it more and more difficult to get your company’s message heard. But don’t think it’ll ever get you anywhere at work. Your blog is just not working and you’re wondering why.

Communications 81

Communications How To Blogging Content Marketing 81

Communications Conversations

FEBRUARY 3, 2016

Can you talk a little about that and how that’s evolved for you? That’s my queue to say yes I live the #ExploreMN /@exploreminnesota (Instagram and Facebook) / @exploreminn (Twitter) and #OnlyinMN brand. I take every chance I get for a shameless #OnlyinMN plug, and you and WCCO’s Jason DeRusha are my #1 fans.

Tourism 60

Tourism Travel Instagram Pitching 60

MaccaPR

MARCH 24, 2016

Expanding upon our previous MaccaPR Q&A exploring how marketers can launch campaigns that champion social issues, we continue the discussion with former General Mills CMO Mark Addicks. Here, we share more of Mark's insights from our IABC/Maccabee event, “Can Your Brand Save the World?” Not to mention Always scoring 4.5

Brand 48

Brand Branding Local YouTube 48

ZudePR

DECEMBER 30, 2016

If you want to receive recommendations like this direct to your inbox in future, sign up here. I wasn’t getting quite enough done. And the key: add routines and rituals to your daily life…until they become habits. Sign Up Now. #1: Towards the end of 2015, I was feeling distracted. I had a fuzz in my head.

Writing 84

Writing Google Meeting Airlines 84

Waxing UnLyrical

MAY 31, 2018

Contrary to popular belief, lawyers do not enjoy making your job harder by nixing your creative campaign ideas. We’re just trying to protect you from risks you might not even realize exist—the kinds of risks that can cost a client or your own company a lot of money. Guest Post by Kerry O’Shea Gorgone.

Creativity 71

Creativity Video Interviews Blogging 71

Waxing UnLyrical

APRIL 26, 2018

Because nonprofits are presented with a unique challenge and opportunity at the same time. So they have to rely on the story, and telling that story, to get the job done. Most successful stories are moral—they teach us how to live, whether explicitly or implicitly, and bind us together around common values. Humor can hook us.

Nonprofit 67

Nonprofit Storytelling Community Case Study 67

Frederik Vincx

DECEMBER 11, 2015

Reading Time: 24 minutes This guide provides you with a thorough 5-step plan to evaluate and improve the workflow of your PR team. The goal is to make your team adaptable for increasingly fast changing communication requirements. What’s ahead: Map your PR team workflow. Now is the time to improve your workflow.

How To 60

How To Software System Employee 60

Lauri Pehar Borsh

SEPTEMBER 9, 2014

What a title for a blog post – in my line of work, it better amount to some SEO for myself or else. No, I do not right a lot (these days) on my blog. Too busy running blogs and social media networks/campaigns for my clients, but I HAD to take a time out today to share this one “theme” again!

Social Media 114

Social Media Media Analytics SEO 114

PR in High Definition

OCTOBER 24, 2016

You will be extremely hard pressed to find any business executive that is able to take time out of their day to do their own written content (that’s not to say the thoughts and ideas aren’t theirs!). The mere thought of whether or not you’re doing or saying the right things can send a shiver down your spine.

Telecommunications 48

Telecommunications Writing Guidelines Mobile 48

Lauri Pehar Borsh

SEPTEMBER 9, 2014

What a title for a blog post – in my line of work, it better amount to some SEO for myself or else. No, I do not right a lot (these days) on my blog. Too busy running blogs and social media networks/campaigns for my clients, but I HAD to take a time out today to share this one “theme” again!

Social Media 60

Social Media Media Analytics SEO 60

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015.

How To 48

How To Media Print Real Estate 48