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PR Tips For A Deep Media Spokesperson Bench

ImPRessions - Crenshaw Communications

Given that each story angle is different and every organization has its own internal structure, most can benefit from a deep media spokesperson bench that extends beyond the C-suite. For example, a new government regulation in financial services may impact banks, investment firms, or credit unions differently. Start small .

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Conference Recap: Secretary Robert B. Reich on the Radical Act of Listening

PRSay

During his General Session speech at the 2018 PRSA International Conference , Reich reminded the audience of professional communicators that while the truth itself is iron-clad, perception and experiences vary based on the person and the background. However, this outlook changed drastically after the housing bubble crisis in 2008.

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Conference Recap: Reaching Rural Americans, Preventing Social Media Crises and Using the PESO Model

PRSay

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. This type of planning includes making sure that your team is communicating well internally, too. “If If something is a problem internally, then it could explode externally,” said Emerick.

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Why Your Technology Company Needs PR

ImPRessions - Crenshaw Communications

Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. Influencer marketing, another element of most B2B PR campaigns, can confer authority by association or endorsement. Credibility is like money in the bank for brand reputation.

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Celebrating the PR Profession’s LGBTQ Community

PRSay

Let’s recognize the power of public relations to shape ideas and forge opinion,” said Galloway, vice president of communications for Wells Fargo Bank and chair of the PRSA 2020 International Conference. “PR

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How Can Financial Services Organizations Use Social Media?

wiredPRworks

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Bank, Capital One and TD Bank discover ways to motivate consumers to act. How can financial services organizations use social media to differentiate and build relationships?

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6 Reasons Your Tech Company Needs PR

ImPRessions - Crenshaw Communications

Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. Influencer marketing, another element of most B2B PR campaigns, can confer authority by association or endorsement. Credibility is like money in the bank for brand reputation.

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