Cision

JUNE 28, 2016

Shannon Bell of The Orogen Group says aligning your communication strategy across departments is key to your success. While I am currently in charge of everything from operations to finance, my main focus will be providing communications and strategic counsel to the companies we invest in and to our CEO. In a word: trust.

Financial 149

Financial Groups Banking Crisis 149

Karen Freberg

MAY 29, 2017

Very excited to have had this opportunity to share my story and insights about teaching social media. However, if you are dedicated in making a difference and are consistent in providing valuable content to your community, the word will get out pretty quickly. Social media is first and foremost, social.

Social Media 40

Social Media Media Education Community 40

Reputation Us

MARCH 19, 2021

When two credit unions look to combine forces through a merger or acquisition, the pace of negotiations means their reputations and a well thought out communications strategy often gets overlooked. . Externally to the credit union industry, communities being served, vendors, media and social media outlets. .

Reputation 78

Reputation Financial Banking Employee 78

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Social media breakup.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Reputation Us

MAY 12, 2020

Then, at the beginning of the financial crisis, I was the director of public relations at AIG, and later started a public relations firm representing banks and credit unions communicating through TARP. You will see how good your communications, strategy, infrastructure and reputation are, and what needs to change.

Crisis 78

Crisis Financial Banking Crisis Management 78

Karen Freberg

JUNE 6, 2017

If you have not missed the ongoing conversation that is evolving on social media about personal branding, you are missing out. It is the topic a lot of social media marketing professionals are discussing, which started off with a Twitter conversation between Carlos Gil and Jason Falls.

Social Media 40

Social Media Brand Branding Media 40

Waxing UnLyrical

MARCH 28, 2016

Spring cleaning your strategy can be a breath of fresh air. Want More Earned Media? Why: While I love pretty much anything Janet Fouts does, I really really love her new mindful approach to social media marketing. that I’m going to use for my own “strategy spring cleaning.”

Strategy 40

Strategy Banking Fashion SEO 40

Critical Mention

DECEMBER 10, 2018

Maintaining relationships with customers, third-party vendors and media contacts is just the tip of the iceberg. This may seem daunting, but we have strategies for you to implement that won’t break the bank. Let your media contacts know you value your relationships with them by sending an online holiday greeting card.

Real Estate 62

Real Estate Local Nonprofit Banking 62

Waxing UnLyrical

JUNE 21, 2017

Here’s who was there from Extension: Elizabeth Gregory North , Head of Agricultural Communications. Ellen Graves , Social Media Strategist, and. Here’s some of what we talked about: On the existence of a perfect PR measurement strategy: A2: No ONE perfect strategy. Social media analytics can change!

Agriculture 73

Agriculture Measurement Banking Resources 73

Communications Conversations

SEPTEMBER 15, 2020

It’s an interesting one in that it’s not wholly tied to social media, as many lists are. To talk about the most influential people in PR, comms and social in the Twin Cities, you need to go well outside Insta and Twitter. Trend-setters –and again, not just social media trend setters.

Agency 78

Agency Trends Social Media Local 78

Solo PR Pro

APRIL 5, 2022

There’s a whole community of like minded people you can lean on. The strategies and tactics I may propose to help a given client meet their promotional and reputational needs typically aren’t that different from a professional communications perspective. Just because you’re a solo PR pro doesn’t mean you’re in this alone.

How To 104

How To Fashion Banking Industry 104

wiredPRworks

JUNE 5, 2018

In my chapter, I share tips, tools and strategies to optimize digital marketing PR efforts. The at-a-glance reference book covers digital marketing insights in eight specializations: Search Engine Optimization, Google AdWords, Facebook Ads, PR, Email Marketing, Content Marketing, Social Media Marketing, and Affiliate Marketing. .

Marketing 45

Marketing Insurance Insurance B2C 45

Beyond PR

SEPTEMBER 26, 2016

During the recent webinar Measuring the Value of an Integrated Communications Strategy , Cision’s Michelle Vangel explained the importance of multichannel measurement, while TD Bank’s John Pluhowski and Newmont Mining’s Ricardo Adame explored the ways in which their brands benefited from applying AMEC’s framework to their strategies.

Measurement 40

Measurement Banking Public Affairs Strategy 40

Waxing UnLyrical

JUNE 20, 2016

Why: “One truth about online fundraisers: It is very, very hard to succeed with social media and blog content alone,” writes Geoff Livingston as he explains why “frankly, you need multiple tactics.” Promote Social Media to the Integrated Communications Bullpen. yellow brick road.

Communications 42

Communications Retail Banking Mobile 42

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Bank is the title sponsor for the new Vikings stadium here in Minnesota. Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Waxing UnLyrical

APRIL 2, 2017

It’s a post by Andrew Hutchinson on Social Media Today , which has been languishing in my inbox for a while. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Survey 80

Survey Banking Twitter Data 80

Waxing UnLyrical

NOVEMBER 7, 2016

SA is an integrated marketing agency where we focus on creative, innovative strategies that deliver business impact for our clients. Why do you care about Social PR? I truly believe that social media is the greatest thing to happen to PR. What is one Social PR campaign you’re in love with? It was brilliant.

Measurement 65

Measurement Course LinkedIn Banking 65

Barokas

MARCH 22, 2018

In other words, PR strategies and programs that kickass and deliver big. Our team’s media relations chops and social media strategies rose above the competition and were honored in the following four categories: Media Relations – VICIS. billion media impressions for VICIS. Social Media – The Shop.

Public Affairs 49

Public Affairs Sports Engineering Local 49

Waxing UnLyrical

JUNE 27, 2016

How Bloomberg Media Is Rethinking Its Entire Sales Strategy and Seeing Results. No One Puts Social (PR) In a Corner. Why: “…It’s not uncommon for practitioners to still think of social media strategy as something that is separate from the greater communication or PR strategy.

Banking 42

Banking Writing Social Media Strategy 42

Waxing UnLyrical

DECEMBER 7, 2015

That does not mean we are left without resources to help define PR success and set the agenda for an even more data-driven PR program in the New Year,” writes Derek Lyons for Business 2 Community. Reclaiming Social: Content Strategy for Social Media. Uber-Targeted Social Media Strategies.

Data-Driven PR 40

Data-Driven PR Banking Facebook Writing 40

Reputation Us

SEPTEMBER 6, 2017

One of the best outcomes of thinking about a crisis before it happens is the chance to consider your credit union’s strategy in advance. This week, financial institutions and credit unions in Texas contacted us for our crisis communications expertise and guidance. Red Cross ), media and social media.

Crisis 60

Crisis Communications Crisis Communications Community 60

Waxing UnLyrical

JULY 12, 2018

When it comes to building brands most experts will likely start with the tactics: Develop a mission statement or messages, create a logo, use PR, advertise and leverage social media. She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero.

Brand 74

Brand Branding Banking Financial 74

Waxing UnLyrical

APRIL 22, 2016

They included: Gini Dietrich , CEO of Arment Dietrich and queen creator of the popular Spin Sucks blog community; Founder of the influencer marketing platform Traackr (my client), Pierre-Loic Assayag (my friend!); Amir Zonozi , Chief Strategy Officer of Zoomph, a real time streaming analytics platform. Or was it a sow? I forget.).

Marketing 40

Marketing Nonprofit Measurement Banking 40

The Resolution Blog

DECEMBER 16, 2015

Whether it was helping clients understand digital skills and knowledge at Edelman and Weber Shandwick; designing digital transformation programmes for clients while at We Are Social or now working as an independent consultant the issues of planning and driving innovation within PR agencies has always been front of mind. Simon Collister.

Case Study 120

Case Study Agency Creativity Study 120

Waxing UnLyrical

MAY 2, 2016

And since smart teachers continue to learn from their students, I thought this week I’d showcase some of the Virtuosos… because they really get what “Social PR” is all about. Customer Experience Driven By Social Media Intelligence. The Ultimate Guide to Social PR Strategy: A Blueprint for Success .

Training 40

Training Banking Pitching Writing 40

Sword and the Script

FEBRUARY 14, 2017

Businesses that engage corporate blogging with professionalism and process can boost visibility, grow a community, and ultimately, have a meaningful influence on sales. To keep things simple, I tend to categorize metrics into broad buckets: visibility, community strength, quality and marketing or business impact. 2) Community Strength.

B2B 67

B2B Measurement Blogging Community 67

Waxing UnLyrical

JUNE 6, 2016

With the media landscape morphing as rapidly and dramatically as it does today, brands know that integrated communication strategies have a greater chance of success. Integrated Marketing Communications Case Study: City of Hope . On Think Thanks TV: The Century Foundation – Integrated Communications Strategy.

Case Study 40

Case Study Study Communications Banking 40

Waxing UnLyrical

OCTOBER 17, 2016

I’m a Public Relations Consultant whose projects range from communications strategy to business development to branding. I care about Social PR because it’s a part of people’s daily lives and connects organizations and businesses with people in an “organic” way, not known before. What’s your secret Social PR Superhero power?

Course 40

Course Guidelines LinkedIn Banking 40

Waxing UnLyrical

JUNE 3, 2016

They included: Michael Smart an independent communications trainer who helps PR pros improve their pitching success rate and enhance their PR writing; Chief Strategy Officer of AirPR Rebekah Iliff who helps businesses measure PR’s impact and make data-driven decisions; and. Here’s some of what we talked about.

Media Relations 40

Media Relations Measurement Media Analysis 40

Waxing UnLyrical

JUNE 13, 2016

For instance, NATO cross-promotes across a variety of channels, but they also upload exclusive content on Flickr that you can’t find on their other networks,” says Steven Mehringer , Head of Communications Services in the NATO Public Diplomacy Division, in this Socialbakers post. Why: “I like integrated communication strategy.

Education 40

Education Measurement Government Interviews 40

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 190

Marketing Content Marketing Data Social Media 190

Norton's Notes

JULY 29, 2015

Most of the people I speak with will have a strong interest in digital, online or modern public relations strategy. His knowledge of the digital market as a disrupter for ‘business as usual’ has led him to be involved in debates about social media on BBC Radio Five Live, BBC Radio Ulster and BBC Radio Gloucestershire.

Interviews 28

Interviews SEO Banking Radio 28

Waxing UnLyrical

OCTOBER 31, 2016

There are no tricks here, only treats as we get to know Laura Kaslow in this week’s Social PR Spotlight. How are you using the Social PR Virtuoso Master Course to grow your Social PR superpowers? What is one Social PR campaign you’re in love with? See through those who are giving you a sales pitch over social media.

Course 40

Course Measurement LinkedIn Banking 40

Waxing UnLyrical

AUGUST 8, 2016

My name is Greg and I’m a location independent social media manager for a national publishing company (read: I can work in my pajamas, at a local coffee shop or even on a tropical island as long as there’s Wi-Fi), as well as a creative services consultant and Netflix binge enthusiast (“ Stranger Things ,” amirite?!).

Course 40

Course Local Creativity LinkedIn 40

Sword and the Script

DECEMBER 26, 2023

There’s no written playbook for navigating the PR challenges likely to arise, and smart marketers and comms pros will trust their judgment and past experiences in guiding strategy and providing counsel. ” ~ Morgan McLintic , CEO, Firebrand Communications 6. Whitt , Author, ‘ PR Lessons Learned Along the Way’ 7.

Writing 194

Writing Communications Marketing B2B 194

Mark My Words

DECEMBER 15, 2020

It came as Meghan and Harry signed an exclusive deal with Spotify for to ‘host and produce podcasts that build community through shared experience, narratives, and values.’ It makes sense as part of a larger strategy in terms of a total brand portfolio. Investing in start-ups is just one way they seek to become uber-wealthy.

Instagram 60

Instagram Brand Branding Publicity 60

Waxing UnLyrical

DECEMBER 16, 2016

Whoop-de-doo if we didn’t make it onto whoever’s list of 500 Social Media Stars to Hitch Your Wagon To. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Exercises 40

Exercises Banking Training LinkedIn 40