Deirdre Breakenridge

APRIL 17, 2017

Achieving success in your PR, communications or any career is about putting one foot in front of the other and repeating the process. CommunicationsMatch is a search tool that helps companies find communications agencies and consultants by industry and communications expertise, location and size. There are caveats to this.

Measurement 247

Measurement Communications Banking Crisis Communications 247

PRSay

NOVEMBER 15, 2023

Laughlin, a former PRSSA president, is vice president of global employee communications for Delta Air Lines. During ICON, she talked with PRsay about Delta’s employee-first approach to internal communications and the challenges of reaching deskless employees. What is an “employees first” approach to internal communications?

Employee 125

Employee Internal International Storytelling 125

ImPRessions - Crenshaw Communications

JUNE 28, 2023

These AI systems – capable of creating new, meaningful content – have started to play a significant role in fields like journalism, professional services, banking, marketing and content creation. These audiences demand a higher degree of understanding and sophistication in communications.

Technology 170

Technology Strategy Privacy Healthcare 170

PRSay

FEBRUARY 18, 2022

In my case, it was as a PR writer of thought leadership articles. A sustained program of communications that builds goodwill for the company among its key constituencies is like saving money in a bank. When it does occur, the organization’s communications staff can launch into crisis response mode and use high-value messaging.

Banking 170

Banking Leadership Government Financial 170

PRSay

JUNE 15, 2021

And we have a new President and new leadership in Congress. For corporate communicators, Pride in 2021 can seem confusing and challenging. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. Seek communications help. Always in all ways.

Employee 201

Employee Community Leadership Enterprise 201

PRSay

APRIL 18, 2024

Taylor Swift’s much-anticipated album, The Tortured Poets Department (out April 19), sounds like it should be about a corporate communications team. And we are influential to our teams, across our organizations and in our communities — demonstrating daily how smart, strategic communications can advance your brand, even in times of crisis.

Leadership 177

Leadership Storytelling Viral Banking 177

Cision

SEPTEMBER 23, 2016

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. “Thought leadership” pitches on emerging technologies in the financial services sector are also welcome.

Technology 120

Technology Pitching Insurance Insurance 120

Communications Conversations

JUNE 14, 2018

My big question: Do these wire services still have a place in the 2018 communicator’s toolbox? I set out to find out by asking a few trusted friends and colleagues across the industry: Cameron Potts, vice president of PR and community management, Deluxe. Ben Saukko, director of communications, AmeriPride Services.

Communications 83

Communications Public Affairs B2C B2B 83

5W PR

APRIL 11, 2023

Featuring a keynote speech by prominent leadership will also provide an opportunity to showcase the company’s vision for the future. Investment banks or other financial institutions can organize roadshows. Leveraging Social Media Companies can leverage social media to build up buzz for an upcoming IPO.

Publicity 88

Publicity Financial Banking Social Media 88

Stephen Waddington

OCTOBER 18, 2018

This might include Bank Holidays and Easter, political events such as a budget or election, and notable dates such as Mothers’ and Fathers’ Day. The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation.

Tools 203

Tools Web Banking Wikipedia 203

Contently - Strategy

JULY 12, 2021

“Investment banking is just glorified content marketing.” In banking, you’re selling your unique insights. The longer it takes you to communicate those insights, the more likely it is that someone will beat you to the punch. The investment bank had 96 of the top 100 B2B pieces of content in our analysis.

Financial 109

Financial Banking How To Marketing 109

PRSay

MARCH 25, 2022

The Associated Press recently issued explanations and updated style guidelines for several emerging technology terms that will continue to appear more frequently in your communications: cryptocurrency. Cryptocurrency owners typically store their tokens in “virtual wallets” that resemble online bank accounts.

Banking 177

Banking Technology Guidelines Sports 177

Waxing UnLyrical

MAY 6, 2015

The term “thought leadership” is slowly slipping into the gray anonymity of overuse. But thought leadership takes this concept to a higher level by anticipating change, and offering a carefully-considered viewpoint that gives rise to further consideration, discussion, and action by others. He blogs at A Professor’s Thoughts.

Leadership 40

Leadership Nonprofit Banking Travel 40

Communications Conversations

JUNE 8, 2017

I always tell people that I have one of the best roles within the Corporate Communications team at U.S. Bank and that I get to do all the “fun stuff.” Bank Stadium). 2–In 2016, you helped spearhead the PR efforts around the new US Bank Stadium. Bank Stadium was a really fun time for us at the bank.

Banking 113

Banking Sports Financial Corporate 113

Critical Mention

JUNE 13, 2018

Strong leadership and a carefully-crafted crisis communications strategy can help a company recover its image and earn back its audience’s trust. These examples will provide your team with strategies on how to communicate effectively and reboot your reputation in the public eye. Wells Fargo.

Company 87

Company Banking Crisis Facebook 87

Melissa Agnes

APRIL 4, 2018

For example, some folks throw around terms like “Crisis Leadership Team,” “Crisis Action Team,” “Regional Crisis Management Team,” or “Global Crisis Management Team.” Yet, employees are one of your key stakeholder groups and poor communication with them throughout the management of a crisis is detrimental to your crisis management success.

Crisis Management 169

Crisis Management Government Crisis Employee 169

Communications Conversations

DECEMBER 8, 2022

A few weeks ago, Ad 2 hosted a great event (led by former Tommie, Chloe Lewis)–a Women’s Leadership Panel. Other leadership roles: LeeAnn was involved with MN PRSA earlier in her career as the co-chair of the student relations committee. Anna is now out on her own as the founder of White Gate Communications.

Marketing 60

Marketing Leadership Creativity Internal 60

wiredPRworks

APRIL 13, 2022

Bank, Capital One and TD Bank discover ways to motivate consumers to act. McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales.

Financial 52

Financial Social Media Banking Media 52

Reputation Us

MARCH 19, 2021

When two credit unions look to combine forces through a merger or acquisition, the pace of negotiations means their reputations and a well thought out communications strategy often gets overlooked. . To that end, any communication that works to build emotional satisfaction will address trust issues and reduce attrition.

Reputation 78

Reputation Financial Banking Employee 78

ImPRessions - Crenshaw Communications

DECEMBER 27, 2018

Dig into your data bank. Executive thought leadership exposure via blogging requires some time and thought, but can return dividends in terms of visibility, credibility, and brand voice. The post 10 New Year’s Resolutions For Better PR Campaigns In 2019 appeared first on Crenshaw Communications. Start an executive blog.

Video 160

Video Banking Data Software 160

PRSay

AUGUST 16, 2022

During the client’s inaugural 5K in 2020, about 60 participants ran, walked, or biked, donating $1,500 to Second Harvest Food Bank. Inspired by the outcome of the initial virtual 5K, I volunteered with community members to launch the #WeAreWeston 5K in support of our local food bank. Our neighbors collectively donated $2,000.

Company 154

Company Nonprofit Apparel Banking 154

Communications Conversations

MARCH 29, 2019

I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I give you 15 up-and-coming social media and communications rock stars! Thomas classroom many years ago. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

PRSay

AUGUST 30, 2023

The success of “Barbenheimer” can inspire communicators to find new and creative approaches to brand partnerships and cross-promotions. What if, instead of battling the competition, communicators work with them? Robert Oppenheimer in the movie, told the AP that “of course” he planned to see “Barbie.” Choose cross-promotions carefully.

Brand 129

Brand Branding Film Insurance 129

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Clients included Microsoft, JP Morgan, Bank of America, Credit Suisse and Allstate. Casey Boggs. Casey is ReputationUs’s founder and president.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. Digital communications capabilities are important – but are table stakes. Let me say that again.

Agency 223

Agency Survey SEO Social Media 223

Sword and the Script

DECEMBER 23, 2014

Reputation was a key message billionaire Warren Buffet conveyed in “biennial” memo to his leadership team – the 80 or so business people that run the subsidiaries of Buffet’s Berkshire Hathaway company. It’s a hefty number – but by measure of the communication to his business leads – it’s merely a derivative of priceless.

Reputation 115

Reputation Newspapers Crisis Communications Leadership 115

PRSay

JUNE 29, 2020

Let’s recognize the power of public relations to shape ideas and forge opinion,” said Galloway, vice president of communications for Wells Fargo Bank and chair of the PRSA 2020 International Conference. “PR What challenges do communicators face during the current coronavirus pandemic?

Community 105

Community Banking Corporate Conference 105

PRSay

AUGUST 14, 2020

We asked him how recent events have influenced international perceptions of the United States and its brands, and how the COVID-19 crisis has affected global communications. There are banks in the United States and Europe that helped finance the slave trade, and which still exist today. For example, in the U.K.,

Internal 81

Internal International Banking Financial 81

Waxing UnLyrical

AUGUST 26, 2015

Your average internal communicator is lonesome. That, my friends, is why employee communication measurement is in the state it is in. I know the rationale: Not a numbers person, got into this field to write, my boss doesn’t care about measurement, leadership understands our value, etc. She’s busy. Really busy.

Employee 40

Employee Measurement Communications Internal 40

PRSay

AUGUST 30, 2022

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. A mass Zoom assault was the wrong communications medium to deliver the intensely personal and disrupting news of job cuts. People were shocked then.

Employee 86

Employee Real Estate Video Internal 86

Barokas

SEPTEMBER 12, 2019

Doing this at scale has proven challenging for many marketing and communications professionals — with 50 percent of B2B marketers reporting that consistently producing content remains a top challenge. appeared first on Barokas Communications. In content marketing, it pays to go (ever)green. A sustainable strategy is essential. .

Strategy 84

Strategy Case Study Energy Banking 84

Reputation Us

AUGUST 28, 2023

Pinto “We need to get communities involved and tell better stories.” ” David London “Clear, concise communication will lead to further understanding of innovation.” ” David London “We have moral challenges on major decisions that need to be made in our community and country.”

System 78

System Technology Banking Community 78

Stephen Waddington

MARCH 29, 2020

Demand for food banks is on the rise. Leadership: politics, BBC and NHS Political leaders around the world, the UK included, have had to shift from campaigning to managing the crisis. Transparent and honest communication is critical however uncomfortable the message. Please support seek out and support your local organisation.

Crisis 167

Crisis Government Privacy Sports 167

Sword and the Script

DECEMBER 21, 2021

Now more than ever, brands are understanding the importance of building trust and being transparent with their audiences, not to mention the value of clear communication. Grace Platon , Communications Strategist, Communicate Grace , LLC . Maya Chakravarti V, Communications Specialist & Educationist.

Marketing 214

Marketing Content Marketing Social Media Employee 214

PR in High Definition

JULY 27, 2023

These apps bring everything into one place combining communications, banking, retail and more. If implemented it would completely revolutionise life and the way we communicate, as we know it. appeared first on Firefly Communications. The everything app concept is not a new one worldwide. Either way, it won’t be boring.

Twitter 62

Twitter Reputation Banking Retail 62

Solo PR Pro

APRIL 8, 2021

This move would become the catalyst behind the forming of Bernadette Davis Communications , the boutique communications agency she currently owns and operates with the assistance of one other full-time employee and anywhere from eight to 12 contract workers depending on the client load. I hadn’t even opened a bank account yet!

Meeting 97

Meeting Journalism Employee Storytelling 97

Communications Conversations

JANUARY 23, 2018

And, that’s proven to be true given she’s went from corporate communications manager to senior leader of Securian’s digital channels in the last six years. Susan Beatty, US Bank. Especially given his new role as founder of Fahren , a digital leadership consultancy. LeeAnn Rasachak, Securian.

Social Media 141

Social Media Media Marketing Leadership 141