Agility PR Solutions

NOVEMBER 10, 2020

Marketing strategies constantly require makeovers based on the latest trends, technology development, new analytics, and, more importantly, customer needs. As financial technology moves forward, it affects all other sectors. Consequently, the consumers’ growing […].

Trends 157

Trends Industry Marketing Financial 157

Onclusive

DECEMBER 10, 2020

In order to help companies to objectively compare media monitoring and PR analytics software, G2 Crowd (the leading independent business software review company) recently compiled a comparison report based on real customer reviews.

Media 195

Media Software Analytics Measurement 195

The Proactive Report

OCTOBER 22, 2017

Tracking Success with Analytics. Google Analytics can help you discover how well your content is performing. For example, a financial services firm was eager to reach women over 45 in a specific area who are interested in financial planning and retirement.

Measurement 154

Measurement How To Guidelines Analytics 154

Presspage

JUNE 16, 2023

When it comes to conducting financial analyst meetings, AI-powered platforms can also assist. These platforms leverage natural language processing and data analytics to provide real-time insights, enabling IROs to better address analysts' queries, track sentiment, and deliver impactful presentations.

Financial 78

Financial System Ethics Data 78

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

Additionally, they offer analytics that show, for example, how many people viewed your release, where the news appeared online, the number of unique visitors, and monthly page views. For companies that are publicly traded, financial announcements always warrant a newswire distribution due to timely disclosure regulations.

SEO 279

SEO Print Financial Product Launch 279

Onclusive

FEBRUARY 5, 2019

Brian Mossop, SVP, Insights & Analytics Lead for FleishmanHillard is eager for the change: “I believe in the next twelve months or so, we’re going to see even more artificial intelligence and machine learning incorporated into our daily practices. New models and metrics for attribution and measurement.

Communications 218

Communications Marketing Analytics Technology 218

Stephen Waddington

JUNE 29, 2021

Agencies typically seek specialist financial support to help with the tax relief application process. “We According to HM Revenue & Customers £5.3bn of R&D tax relief support was claimed for the financial year 2018-19. It is becoming a lot harder to claim R&D on software. This equated to £35.3bn of R&D expenditure.

Agency 171

Agency Enterprise Software Financial 171

Onclusive

DECEMBER 16, 2020

PR measurement that identifies the most impactful content and optimizes content quality will grow in importance, and more advanced analytics tools will help determine strategic investment decisions. Request a demo of Onclusive’s industry-leading PR analytics platform today! Ready to gain a leg up on your competition?

Industry 221

Industry Content Marketing Corporate Analytics 221

Presspage

OCTOBER 24, 2023

A well-crafted press release or a viral social media campaign can translate into measurable financial gains. Utilising social media listening tools and content analytics provides invaluable insights. In today's dynamic digital landscape, the value of a positive online presence cannot be overstated.

Analytics 78

Analytics Digital PR Storytelling Local 78

5W PR

APRIL 25, 2023

By using predictive analytics and machine learning, AI helps businesses make more accurate predictions and informed decisions. This protects businesses against financial losses and fraudulent activity. AI-powered analytics tools identify patterns and trends in data, leading to informed decisions.

B2B 97

B2B Customer Service Data Analytics 97

NewsWhip

FEBRUARY 6, 2024

There is a growing case to support its financial role as a net contributor of value to the organization. Practitioner skills and competency: The modern corporate communication practitioner has unique strategic, analytical and technical skills.

Report 78

Report Publicity Interviews Corporate 78

Reputation Us

OCTOBER 27, 2021

Financially speaking, it worked for her image, sold albums and made her famous. But ‘80s rock stars aside—a bad reputation will generally cause a financial hit more than a gain. The case illustrates how reputation risk has migrated from a marketing issue, to a solid financial risk. –Joan Jett. BAD REPUTATION EXAMPLE.

Reputation 88

Reputation Financial Telecommunications Employee 88

ImPRessions - Crenshaw Communications

DECEMBER 1, 2022

One example we use in ad tech client trainings is a sentence like, “Compared to the black box offered by our data-analytics competitors, our process is a ‘glass box’ of transparency.” This new financial literacy program is designed to turn that anxiety into action.” ” Don’t quote everyone.

Guidelines 203

Guidelines Data Course Financial 203

Landis PR

FEBRUARY 5, 2024

Unleashing the Power: The Advantages of AI in PR The advantages of using AI in PR are manifold: Enhanced Targeting: AI-driven analytics provide deep insights into audience behavior and preferences. Implementing AI in PR requires: Skilled Personnel: Teams knowledgeable in AI and data analytics. Required Resources.

Publicity 59

Publicity Privacy YouTube Analysis 59

Reputation Us

OCTOBER 27, 2021

Financially speaking, it worked for her image, sold albums and made her famous. But ‘80s rock stars aside—a bad reputation will generally cause a financial hit more than a gain. The case illustrates how reputation risk has migrated from a marketing issue, to a solid financial risk. –Joan Jett. BAD REPUTATION EXAMPLE.

Reputation 78

Reputation Financial Telecommunications Employee 78

The Proactive Report

NOVEMBER 21, 2023

The industry’s financial fortunes and subscriber base have been in decline since the mid-2000s, and their website audience traffic has begun to decline as well. Data and analytics is the most effective method of doing this.

Newspapers 130

Newspapers Social Media Data Consumer 130

NewsWhip

JUNE 8, 2023

PR crises have the potential to not only affect a brand’s reputation but also its market share and financial success. In extreme cases, a company’s credibility can be seriously called into question, leading to a collapse in stock prices, and damage beyond merely financial.

Reputation 60

Reputation Crisis Brand Branding 60

5W PR

JANUARY 22, 2024

Whether it’s setting a daily or campaign budget, advertisers can allocate resources based on their financial capacity an͏d objectives, ensuring a cost-effective and measurable approach. Measurable results Paid advertising offers robust analytics and measurement tools.

Advertising 78

Advertising Advertising Exercises Measurement 78

Onclusive

FEBRUARY 11, 2021

At this point, I recommend that early startups initially hire a PR contractor who can develop a relationship with the business and manage the smaller amount of work that may not be financially viable for an agency. Impactful PR depends on creating a groundswell and then maintaining a regular cadence of storytelling.

How To 221

How To Media Training Storytelling Financial 221

Katie Paine's Measurement Blog

JULY 10, 2023

What that means for communications is that you will most likely be combining data from your: Web analytics platform (e.g., Google Analytics, Adobe, WebTrends); Listening data (e.g., Your “scavenger list” should include: Web analytics data from a platform like Google Analytics, Web Trends, or Adobe Omniture.

Measurement 98

Measurement Communications How To Survey 98

Sword and the Script

MARCH 7, 2023

Updates to the CRM include the “option to personalize communication to create a custom experience for their capital market contacts,” such as investors or financial analytics. In a separate announcement, the company also unveiled benchmarking and targeting as part of its “Engagement Analytics Suite.” million, compared to $14.4

Software 124

Software Analytics Technology Video 124

Wadds Inc.

FEBRUARY 4, 2024

There is a growing case to support its financial role as a net contributor of value to the organisation. Practitioner skills and competency - The modern corporate communication practitioner has unique strategic, analytical and technical skills.

Corporate 52

Corporate Financial Data Analytics 52

Cision

JUNE 30, 2017

A platform to control the entire storytelling journey, from identification of influencers to data-driven targeting to campaign and content management, as well as distribution in the right channels to the right audiences, real-time monitoring, analytics and insights.

Communications 0

Communications Publicity Media Measurement 0

ImPRessions - Crenshaw Communications

JULY 23, 2020

A study by Mary Hunter-Dowell and Brayden King shows that a successful boycott isn’t really about lost sales or financial pressure. A data analytics company that tracked SoulCycle signups concluded that its business slumped in the weeks following the controversy. It’s about negative media headlines that persist.

Brand 297

Brand Branding Banking Interviews 297

Agility PR Solutions

MARCH 11, 2019

Artificial intelligence is transforming all industries, including financial services. A new survey from analytics leader SASand the Global Association of Risk Professionals (GARP) shows that 81 percent of risk professionals in the financial services industry have already seen benefits from AI technologies.

Financial 60

Financial Analytics Survey Technology 60

PRSay

APRIL 21, 2021

If someone doesn’t have the human, technological or financial resources to measure, then they can begin using free resources like Google. Google Analytics and Google Search take it up a notch to assess PR outcomes. Predictive analytics represent a popular topic but it’s not yet common in practice. My mantra is “begin simply.

Measurement 180

Measurement Communications Analysis Data 180

Stephen Waddington

JULY 16, 2021

The crisis has had a devastating impact on financial capital but has led to a rise in social capital. Investment and financial performance will drive the economic recovery, but this will need to be balanced with other factors related to the environment, society, and governance.

Publicity 199

Publicity Government Crisis Employee 199

Stern + Associates

MAY 11, 2022

“Artificial intelligence is changing the landscape of business and the nature of companies,” says Lakhani, co-founder and co-director of the Laboratory for Innovation Science at Harvard and Harvard Business Analytics Program.

Case Study 62

Case Study Analytics Study Financial 62

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2019

Data analytics company Earnest Research accessed SoulCycle’s August signups and compared them with those of a year ago. The study also shows that the key to a successful boycott – if success is defined as desired change – isn’t financial pressure. It’s negative media headlines.

Reputation 203

Reputation Instagram Corporate Sports 203

Sword and the Script

SEPTEMBER 3, 2019

Analytics – open rates and response rates – which is useful to know if a reporter even saw you pitch. Financial data published on the press release include: Revenue increased 1.6% PR Week published a story about a new vendor out of Tel Aviv that’s has launched what it pitches as a CRM for PR. million; Operating income decreased 20.8%

Analytics 67

Analytics Report Technology Pitching 67

Sword and the Script

JULY 25, 2023

About half were senior financial leaders, such as CFOs, and the other half were senior marketing leaders including CMOs. Use “customer data and analytics more effectively.” The report is based on a survey commissioned by B2B agency Transmission and conducted by the research firm Savanta.

B2B 95

B2B Brand Branding Marketing 95

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 81

Survey Corporate Communications Financial 81

The Resolution Blog

MAY 24, 2017

Objectives Raise awareness among HR managers, SME owners and resellers (specifically accountants, consultants and financial advisors), as evidenced by rising levels of hits to site, by 100% in six months. Objectives were agreed upon between SGPR and BrightHR and were based on brand tracking of competitors and Q1 sales targets.

Measurement 136

Measurement B2B Google Financial 136

Shift Communications

MAY 22, 2017

I had the pleasure and privilege of attending IBM Vision 2017 as a guest of IBM Analytics. Over three days, we explored the future of analytics and artificial intelligence, from understanding where we are in the evolution of analytics to seeing the cutting edge of how AI will impact every industry. Machine Reading.

Publicity 166

Publicity Data Analytics Advertising 166

Sword and the Script

APRIL 2, 2024

This latest move may make financial sense, but it’s the second serious crisis communications distraction for the company in Europe. This includes some improvements to relationship tracking and pitch analytics to evaluate successful pitches. Measurement templates. Reddit data.

Reddit 174

Reddit Software B2B Technology 174

MaccaPR

MARCH 18, 2015

Brian Enderlein , Digital Media, Interactive Marketing & Analytics, 3M. Maura Ryan , Digital Content Marketing Manager, Ameriprise Financial. Enderlein said that, for him, analytics should be the foundation of content marketing. BrianEnderlein says analytics are the foundation of your brand''s marketing.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Sword and the Script

SEPTEMBER 1, 2020

The announcement said, “financial backers Kohlberg Ventures and Arrowroot Capital will continue as significant investors in the company, alongside the founders and management.” The data for their report comes from scouring published financial reports. SocialChorus last raised $12.5

Internal 147

Internal International Tools Software 147