Bianchi Biz Blog

FEBRUARY 1, 2024

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. We are one of very few agencies to offer this service. We support hotels from very early stage of pre-opening, which requires high level of knowledge and experiences.

Marketing 106

Marketing Newspapers Print Local 106

Critical Mention

OCTOBER 25, 2021

The third installment of HBO Max’s hit series “Succession” was one of the most highly anticipated seasons of television in 2021. Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. SCHEDULE A DEMO.

Media 162

Media Fashion Television Radio 162

Stephen Waddington

MAY 10, 2022

The committee, which started its work in March 2021, heard evidence from influencers, talent agencies, marketing, organisations, trade associations, academics, regulators, government ministers and the four major social media platforms, Meta, YouTube, TikTok and Twitter. But, influencer content can have a positive effect on children.

Marketing 78

Marketing Government Sports Advertising 78

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. YouTube has over a billion users, almost one-third of total internet users. 45% of people watch more than an hour of Facebook or YouTube videos a week. 2017 PR Takeaways.

YouTube 136

YouTube Training Video Survey 136

ImPRessions - Crenshaw Communications

MAY 8, 2017

This is why we always want to make sure that a prospective client is truly ready to work with a PR agency , knowing that part of securing media coverage is a willingness to prepare in advance. For example, a hot topic of late in the ad/tech world is the ire of major advertisers placed next to hate speech on YouTube and other sites.

Media 199

Media Interviews YouTube Hotels 199

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Critical Mention

JUNE 24, 2017

SAN FRANCISCO, June 23, 2017 — Zignal Labs today announced it has integrated Critical Mention’s industry-leading television media data, broadening access to the full media spectrum for media intelligence and insights across the enterprise. Founded in 2002, Critical Mention is headquartered in New York City. Media Contact.

Television 60

Television Enterprise Media Analytics 60

Critical Mention

OCTOBER 29, 2018

The fact that a YouTube video called “Top 10 LeBron James Funny Commercials” exists should tell you something about his history of using humor as a way to build his personal brand. Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency.

Sports 117

Sports Film Television Transportation 117

Cision

NOVEMBER 24, 2015

Why should your company or agency use social influencers and native content in your PR strategy? They are moving to YouTube and Instagram. Millennials know when they are being pitched and teens are identifying more with top YouTubers than conventional celebrities ( Variety ). You now have a different, more exciting challenge.

Pitching 120

Pitching How To Instagram YouTube 120

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

Major PR firms have long noticed the business potential; global agencies have strengthened their footprint through acquisition over the past decade, and independent firms have expanded and built alliances there. 6 percent who said television would rank highly in 2020. 7 percent who rated print media as important and 54.

Mobile 156

Mobile Local Technology Trends 156

Shift Communications

JULY 25, 2016

You may scoff at the idea of Instagram models and YouTube video gamers but they have a most coveted asset: the trust of your client’s target audience. Yes, we watch television but how? appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Why are influencers so important? Kamara Ferrell.

Social Media 60

Social Media Media Television Print 60

Waxing UnLyrical

APRIL 19, 2013

It seems governments and their agencies and organizations have understood how powerful social media can be (Facebook, Twitter, G+) for engaging with citizens, seeking feedback, creating awareness on different initiatives, and creating a participatory model of governance. Image: SatishAcharya via Google, CC 3.0. Interesting, isn’t it?

Google 95

Google Government Television YouTube 95

Polaris

APRIL 7, 2015

Tom is qualified on the subject—last year Fifth Story completed over 180 video production projects, including 160 online videos, 20 television spots and 4 PSAs. We hosted them on YouTube and included them in our monthly internal e-newsletter to update employees on progress.

Video 100

Video Brand Branding Content Marketing 100

OnePitch

DECEMBER 13, 2022

She also covers the DE&I and the future of workspaces from an agency perspective. That’s marketing on platforms, marketing on television. The most recent one I did is about Tiktok’s Head of Creative Agency Partnerships team, Krystle Watler. View the links to follow Kimeko McCoy on Twitter and LinkedIn.

Pitching 52

Pitching System Video Television 52

Waxing UnLyrical

MARCH 15, 2018

Even easier, is providing links to the corporate website, crisis response tools like Blink OnDemand Crisis PR with messaging and proof points, YouTube videos and blogs that can then be embedded in employee posts. Companies can help by providing key message points that can then be shared by employees in their own voice and vernacular.

Employee 70

Employee Crisis Corporate Social Media 70

Bianchi Biz Blog

SEPTEMBER 26, 2022

I started my career at Adweek covering the television business and competing against huge established newsrooms like The New York Times and the Wall Street Journal. Describe the craziest or most fun story you have written. We were small but scrappy and had big goals including breaking news ahead of our competitors.

Meeting 74

Meeting Automotive Media Journalism 74

Mark My Words

MARCH 9, 2021

“The production deals Netflix is signing with the Sussexes, the Clintons and the Obamas are far more significant that people realise,” explains Ed Waller, managing editor of the television industry bible C21. Opinion polls back this view up.

Interviews 60

Interviews Pinterest Privacy Film 60

Prakkypedia

NOVEMBER 13, 2019

Helping relaunch southaustralia.com back in the heady days of gigantic website projects – big budgets, interstate agencies, teams travelling around SA to become immersed in our tourism gems before writing about them. The PR industry is sometimes the subject of derision, especially when aligned with ‘spin doctors’.

Radio 24

Radio Tourism Government Hotels 24

Critical Mention

FEBRUARY 6, 2020

Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.

How To 106

How To Media Radio Print 106

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. We spoke to her about her views on public relations strategies and where she sees it heading in the future.

Journalism 78

Journalism Social Media Radio Fashion 78

Konnect Agency

JANUARY 19, 2021

The ways consumers gain information about products have shifted due to accessibility on mobile devices – 60% of online users have discovered their favorite brands while scrolling on their phones through RSS feeds, e-mails, YouTube videos, text messages or influencer posts on social media. So what does all of this mean?

Marketing 52

Marketing Mobile Social Media Comparison 52

Maxim Behar

NOVEMBER 8, 2021

Instead, we see fragmentary remarks by impostors in television studios and by people with unclear mental health and zero knowledge on social media. He has to invite the Bulgarian Association of PR Agencies, as well as other communication specialists and to hear their opinion for a very urgent and effective campaign.

Newspapers 52

Newspapers Government Tourism Course 52

Solo PR Pro

JANUARY 19, 2016

But when 919 million people (and counting) choose to watch a video on YouTube in less than four months, it’s as close to a sign of consensus that the Internet can get. That applies to agencies and clients. In a previous life, Dan worked in television news, anchoring and reporting in Ohio, Iowa, Michigan and Tennessee.

Strategy 40

Strategy Brand Branding Journalism 40

ZudePR

JUNE 6, 2016

You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. According to Nielsen, the average American spends 158 hours each month watching television(!!). It's your choice. #10:

Writing 114

Writing Social Media SEO Blogging 114

ImPRessions - Crenshaw Communications

DECEMBER 19, 2018

It revealed a sophisticated influence campaign by Russia’s Internet Research Agency (IRA) that blended paid, earned, owned, and shared content on multiple social platforms, from Twitter and Facebook to YouTube and Instagram. But today’s story about the latest report to the Senate Intelligence Committee hit me in a new way.

Government 170

Government Facebook Instagram Television 170

Mindful Marketing

FEBRUARY 7, 2020

The production level was fitting for the biggest television viewing event of the year , which this time drew an astounding 102.1 million people who liked the YouTube video. million U.S. viewers, making it the “ 11th most-watched TV show ever.” Some, like former Florida governor and U.S. ”—Lucy B. and 10 p.m.,

YouTube 67

YouTube Apparel Television Film 67

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. to rock your social media and content marketing. 13) Mike Stelzner.

Social Media 120

Social Media Marketing Pinterest Media 120

Flatiron Communications

NOVEMBER 14, 2014

Netflix’s release of an entire binge worthy-enabled season of House of Cards along with the DVR, Hulu, YouTube and shortly HBO and CBS have all accelerated the demise of real-time TV viewership on any given day. The agency has worked with roughly 70 brands, including Home Depot, General Electric and Gap Kids.”

Media 34

Media Mobile Pinterest Journalism 34

Flatiron Communications

NOVEMBER 14, 2014

Netflix’s release of an entire binge worthy-enabled season of House of Cards along with the DVR, Hulu, YouTube and shortly HBO Â and CBSÂ have all accelerated the demise of real-time TV viewership on any given day. The agency has worked with roughly 70 brands, including Home Depot, General Electric and Gap Kids.”

Media 28

Media Mobile Pinterest Journalism 28

Prakkypedia

FEBRUARY 18, 2017

Government and politicians – at all tiers of Australian politics – were also of the opinion that Facebook, Twitter, YouTube, Reddit and the like were: • Frivolous. • Today – across the globe – government agencies are throwing resources at social media channels which help them undertake an enormous amount of their essential work.

Government 60

Government Twitter Reddit Social Media 60

Flatiron Communications

JANUARY 15, 2016

The smarter set in the PR biz have turned their attention to how best to harness the influence of their clients’ followers on social media, as well those “independent” stars-for-hire on Twitter, Facebook, Snapchat, Vine, [link] YouTube and Instagram. Didn’t PewDie Pie of Maker Studios fame just land how own YouTube network ?

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

Cision

APRIL 5, 2017

Reported by Wendy Glavin, CEO & Founder, Wendy Glavin Agency and powered by CommPRO. Automobile companies (and the military) are the largest advertisers on television. Richard Levick: Dealing with the challenge that agencies have with integration. About the Author: Wendy Glavin is Founder and CEO of Wendy Glavin Agency.

Report 225

Report Media Advertising Advertising 225