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Appetite remains for agency acquisitions across UK and Europe

Wadds Inc.

Behind the numbers, there is definitely turbulence – we have experienced some nervousness from buyers, particularly from the US, and interest rate increases definitely makes leveraged deals harder to construct. Are there any trends agency owners should have on their radar? Deals are taking longer to complete too.

Agency 52
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Tech multinationals cannot afford to take their eyes off the road in China

The Hoffman Agency

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. Another industry experiencing rapid growth is China’s new energy vehicle (NEV) market.

Local 36
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#InspireInclusion Is Nice and All, but What Does It Even Mean?

The Hoffman Agency

For example, HR materials, employee handbooks? Specific to multinationals, I have often found that certain voices and definitions of inclusion are louder than others. Localization is key. appeared first on The Hoffman Agency. Prospect: No, we don’t have anything like that. Us: OK, no problem. Don’t we all.

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Challenges and changes for PR in 2021

Stephen Waddington

Redundancies, business transformation, remote working, and juggling work with homeschooling, has seen many employees swap their agency or in-house jobs for the freelance world or even take career breaks. Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry. Take editorial, for example.

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PR Isn’t Just for Big Businesses?

Victorious PR

When thinking of small businesses, many people often picture their local boutiques or the small diner in their town, which very well may be struggling to earn enough to stay open, but you would be surprised by the other businesses in your area that meet the small-business qualifications. What is PR? Brand awareness and promotion.

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Spotlight on a Solo PR Pro: Meet Jen Peterson

Solo PR Pro

Jen Peterson didn’t start her career with the intention of running her own PR business, but after nearly 30 years in the industry, she’s definitely proven she’s in the right spot. She also worked for an agency, a website and a radio station, where she stayed for seven years working in marketing and non-traditional revenue programs.

Meeting 83
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PR Rock Stars: Best Buy’s Bianca Jones

Communications Conversations

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. Before joining BBY, you worked at four separate PR agencies. How did that agency experience prepare you for your role in corporate PR?

Sports 113