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Open source training scheme aims to support entry level agency talent

Stephen Waddington

3Thinkrs is looking to cooperate with other digital, marketing and public relations agencies to solve the entry level onboarding and training challenge created by COVID-19. Line management, mentoring, training and tacit learning are all difficult to adapt from the physical to virtual sphere.

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After lockdown: the creative agency market

Stephen Waddington

The agency market is in flux as the economy reinflates. Agencies are facing the following opportunities. What’s your take on the industry and what are other agencies doing? Here are five areas in which I’m helping my agency clients work through the current business environment. But there’s plenty of opportunity.

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What’s Better, PR Agency Or Client Side Work?

ImPRessions - Crenshaw Communications

In public relations , there are many career path possibilities, but most fall into either the agency side or the client side. Many who’ve been successful after years in agency PR may nurture a curiosity about client-side work. Agency PR Has Many Advantages. But the question isn’t just for PR beginners.

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B2B and B2C communications: 6 trends for 2024 from PR experts in the agency world

The Hoffman Agency

With 2024 unfolding, the German team at The Hoffman Agency unveil a comprehensive look into the future, presenting a series of predictions for the way brands will engage with their audiences. This is essential for the success of a company – and for the future-oriented training of its employees. Home sweet home?

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A Holiday Guide to Gear That Can Improve Your Creative Content

PRSay

But behind the scenes, it represents a shift in the industry, and one that your creative team can learn from. This holiday season, here are some gear ideas that can help take your creative team’s content from amateur to professional quality — without burning through your entire budget — thanks to some shopping-season deals: iPhones.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Companies often hire specialized agencies on a project basis to assist with specific repositioning or market research. Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization.

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Social Listening: When #AI Takes Over

Deirdre Breakenridge

Once upon a time, brands and agencies relied on human analysts to identify brand mentions and extract insights on their campaigns. How does it work : algorithms are trained to recognize patterns in images and videos by going through huge data sets (this process is called machine learning ). Example of video recognition technology.

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