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PR Crisis Lessons from Cathay Pacific

Ronn Torossian

Cathay Pacific, a Hong Kong-based airline, ended up in a big PR crisis recently because two employees of the airline allegedly broke their home isolation Covid rules. The post PR Crisis Lessons from Cathay Pacific appeared first on. Company Response Cathay Pacific’s chairman, […].

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TCIP #016 – Malaysia Airlines Crisis Management with Jonathan Hemus

Melissa Agnes

Welcome to episode #016 of The Crisis Intelligence Podcast, with Melissa Agnes and Jonathan Hemus. Malaysia Airlines has suffered through two devastating and traumatic crises this year. These are two major crises, ultimate nightmares for any airline, and Malaysia Airlines faced both within months from one another.

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Teaching Crisis Communication: Embracing the Research to Practice Model

Melissa Agnes

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. Teaching a crisis class is not only an exciting opportunity for any professor to have (especially this one), it can be daunting to some as well. Why do I say this?

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5W CEO Speaks at Harvard Business School on Crisis

5W PR

What will your company do when a crisis occurs? . Crisis communications , on its surface, is easy to understand – when something bad happens, respond accordingly. However, crisis communications, much like the industries it serves when disaster strikes, is constantly evolving to effectively and efficiently respond in times of need.

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How Airlines Like Delta Hold Parents Hostage

Sword and the Script

For a mere eighty-eight additional dollars, the airline was kind enough to reassign us in a row together. The airlines are counting on it, indeed, I’d contend airlines, including Delta, prey on such emotions to separate a few more dollars from the consumer wallet. Other Airlines Prey on Parent Emotions Too.

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Regaining Public Trust After a Crisis

5W PR

Before talking about building trust after a crisis, let’s at least mention the need to build trust with your clients and customers on an ongoing basis. Nature of the Crisis. The reason for the crisis will make a difference on how your proceed as well as what to do early on and later. Or if not, more likely to forgive faster.

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Repairing Trust: Reputation Management and Crisis Communications

Shift Communications

How do we know what to fix in a PR crisis? In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. What constitutes a crisis in each branch of trust, in each of the cores?