Remove Agency Remove Airlines Remove Crisis Remove Employee
article thumbnail

PR Crisis Lessons from Cathay Pacific

Ronn Torossian

Cathay Pacific, a Hong Kong-based airline, ended up in a big PR crisis recently because two employees of the airline allegedly broke their home isolation Covid rules. The post PR Crisis Lessons from Cathay Pacific appeared first on. Company Response Cathay Pacific’s chairman, […].

Crisis 367
article thumbnail

Regaining Public Trust After a Crisis

5W PR

Before talking about building trust after a crisis, let’s at least mention the need to build trust with your clients and customers on an ongoing basis. Nature of the Crisis. The reason for the crisis will make a difference on how your proceed as well as what to do early on and later. Or if not, more likely to forgive faster.

Crisis 76
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Repairing Trust: Reputation Management and Crisis Communications

Shift Communications

How do we know what to fix in a PR crisis? In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. What constitutes a crisis in each branch of trust, in each of the cores?

article thumbnail

How Airlines Like Delta Hold Parents Hostage

Sword and the Script

For a mere eighty-eight additional dollars, the airline was kind enough to reassign us in a row together. The airlines are counting on it, indeed, I’d contend airlines, including Delta, prey on such emotions to separate a few more dollars from the consumer wallet. Other Airlines Prey on Parent Emotions Too.

article thumbnail

7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Amidst the hurricane of PR catastrophes this past year – from H & M’s racist “Biggest Monkey in the Jungle” debacle, Papa John’s CEO attacking the NFL and Uber’s parade of scandals to United Airlines’ nose-breaking, tooth-shattering attack on a passenger, the Oscar “Best Picture is.Oops!” The first rule for any online crisis ?

article thumbnail

When The CEO Should Be The PR Spokesperson

ImPRessions - Crenshaw Communications

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. To show leadership during a serious crisis situation. It’s not always about crisis management. Photo by Foto Sushi on Unsplash.

article thumbnail

Five Bad Reasons To Rebrand A Business

ImPRessions - Crenshaw Communications

According to Adweek and other trades, the company is quietly reaching out to agencies to discuss a possible assignment, with some accounts saying it wants to change its identity “within 48 hours.” A rebranding can be part of a smart strategy for moving past a reputation crisis. To hasten the end of a reputation crisis.

Crisis 136