ImPRessions - Crenshaw Communications

DECEMBER 15, 2021

As 2022 planning continues, teams are seeing the value of aligning PR tactics with their marketing strategies. On the positive side, something the client has overlooked or takes for granted could be useful information for media relations or storytelling. In media relations, timing is everything. Be Responsive.

Agency 310

Agency Measurement Meeting Reputation 310

wiredPRworks

FEBRUARY 14, 2022

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Sword and the Script

SEPTEMBER 19, 2022

I’ve spent the past few weeks breaking down the survey results from The 5th Annual JOTW Strategic Communications Survey for 2022 (see these posts covering the executive summary , top challenges , organizational trust in media and views on media bias ). So says a 2022 survey conducted by PRWeek for ICR.

Survey 81

Survey Corporate Communications Financial 81

Bianchi Biz Blog

JULY 21, 2022

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

Mobile 113

Mobile Technology Automotive Interviews 113

ImPRessions - Crenshaw Communications

JULY 13, 2022

Even if you have past experience hosting media interviews at industry events like Cannes or CES, attending in 2022 and beyond will present new challenges. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering.

Media 294

Media Trade Shows Travel Interviews 294

Scott Public Relations

JULY 13, 2023

Los Angeles / July, 2023: The impact of the dramatic events of 2022 – Russia’s attack on Ukraine and the ensuing energy crisis and global economic uncertainty – continues to reverberate worldwide. Regardless of geographical location, many (46.7%) agencies believe that the demand for their services will be higher this year than in 2022.

Ethics 52

Ethics Survey Insurance Insurance 52

Reputation Us

NOVEMBER 12, 2021

The six-month collaboration includes: An assessment of the nonprofit’s current reputation internally (e.g., public, political, media, social media). An actionable 2022 reputation management plan. staff, volunteers, donors) and externally (e.g.,

Reputation 78

Reputation Nonprofit Crisis Management Training 78

Solo PR Pro

DECEMBER 12, 2023

The not so new technology rode the wave of popularity this year with the introduction of Chat GPT at the end of 2022. Clouds, fog and tears in Media Relations To say that the media landscape has changed is an understatement. Fire the meteorologists, the interns can do the weather PR has always had a PR problem.

Policies 68

Policies Creativity Internal International 68

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs. He is the 2022 PRSA international assembly delegate.

Local 109

Local Crisis Management Internal International 109

ImPRessions - Crenshaw Communications

AUGUST 2, 2022

In 2022, the number of monthly U.S. If your brand is focused on a specific region, that background may carry more weight with a podcast from the same area than with a national or international podcast where people don’t have access to the product or service. podcast listeners will increase by 6.1% year-over-year (YoY) to 125 million.

Pitching 350

Pitching Interviews B2B Leadership 350

Onclusive

FEBRUARY 28, 2022

PR measurement is one of the most important elements of a solid communications strategy in 2022. Supporting PR decisions with data is no longer a luxury, but an expectation from the C-suite. Measuring helps you define, track and prove the success of communications.

Measurement 368

Measurement Guidelines Data Education 368

Bianchi Biz Blog

OCTOBER 28, 2021

With the event going virtual in 2021 and returning to in-person (with proof of vaccination) for 2022, it’s challenging to predict how attendance will exactly turn out. A year later, CES2021 reported 46% of its audience was international, with visitors from 167 countries, regions and territories in virtual attendance.

Data 75

Data Automotive Transportation Mobile 75

Sword and the Script

MARCH 7, 2023

Media relations is harder than ever , so I applaud Cision for attempting to think differently about the stodgy old business of press releases. Full year 2022 revenue was $438.7 For the full year 2022, the company lost $25.8 For the full year 2022, the company lost $25.8 Q4 2022 one-time expenses were $6.8

Software 124

Software Analytics Technology Video 124

Bianchi Biz Blog

JULY 20, 2023

Attendees, including your key media, will be pulled and pushed in many directions over the course of the show, and you’ll most likely only have one – very quick – opportunity to showcase your company. CES draws an international, diverse audience. CES draws new global exhibitors / expands exhibitor space.

Automotive 57

Automotive Mobile Transportation Internal 57

Bianchi Biz Blog

APRIL 17, 2023

A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. Born and raised in the Pittsburgh area, not far from where SAE International is headquartered, I’m a diehard Steelers and Penguins fan. Tell us a little about yourself (family, interests, hobbies, background, etc.)

Engineering 77

Engineering Automotive Agriculture Media 77

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. In terms of 2022 guidance, Meltwater “expects revenue to increase to $450-460 million.”. Meltwater case study.

Software 118

Software Case Study Advertising Advertising 118

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Internal comms takes center comms stage in hybrid work. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

JUNE 6, 2023

Aaron Kwittken, founder and CEO of PRophet and CEO of Stagwell Marketing Cloud’s Comms Tech Unit gave me a tour of the product previously which I wrote up here: This AI is ‘Taylor’ Made for Media Relations; PRophet Adds Generative AI to PR Software 2. Internal comms. Investor relations platform plans to add generative AI.

Survey 144

Survey Software B2B Pitching 144

Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews 98

Interviews Publicity Technology Social Media 98

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

Crisis Management 91

Crisis Management Crisis Crisis Communications Airlines 91

PRSay

JUNE 7, 2022

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. She serves as the manager of internal communications for AllianceRx Walgreens Prime, a specialty and home delivery pharmacy. Not on my list? Managing a Chapter crisis.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Sword and the Script

MAY 3, 2022

While many mistake PR with just “media relations” or worse with “press release” the fact is the function does overlap with many other activities in business. PR spending on media intelligence grows. fewer pitches in Q1 2022. Ask 10 people to define PR and you’ll get 10 different answers. to approximately $5.5

Software 99

Software Study Pitching Analysis 99

Sword and the Script

JANUARY 11, 2022

Three in this case — and across international borders in a competitive market with a half-dozen incumbent vendors. Kantar Reputation Intelligence (KRI) provides earned media tracking and measurement in Europe. PRgloo is based out of London and bills itself as a “media relations platform.”

Reputation 85

Reputation Technology Tools Data 85

Prohibition

SEPTEMBER 27, 2022

Despite the rise of social media, which maintains a key part of a brands marketing offer, public relations still plays a key role and is something all businesses should take into consideration. Top Food and Drink PR Campaigns from 2022 so far. How to pitch to journalists .

Publicity 62

Publicity Brand Branding SEO 62

Bianchi Biz Blog

SEPTEMBER 1, 2022

If you keep these five pet peeves in mind as you start developing your next media pitch, you’re likely to be more successful as a PR professional … and hopefully, a trusted media resource. Allie is an intern at Bianchi PR for the summer 2022 semester. Author: Alexandra (Allie) Laird.

Automotive 87

Automotive Pitching Meeting Healthcare 87

Wadds Inc.

JANUARY 16, 2023

Core Habits of the Masterful Public Relations Professional Marc C. Whitt Independently published November 2022. Several have announced its demise, claiming it has outlasted its function and usefulness. I respectfully disagree. I enjoy her applesauce as a side dish, served with chicken or pork dishes. It’s the best!

Meeting 98

Meeting Ethics Storytelling Publicity 98

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7%

B2B 114

B2B Marketing Survey Software 114

Burrelles Fresh Ideas

MAY 23, 2023

AAA had interesting booking data showing that overseas adventure travel is up more than 200% compared to 2022. As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. The largest jump they saw was regarding hotel stays.

Travel 40

Travel Tourism Airlines Hotels 40

Burrelles Fresh Ideas

MAY 9, 2023

An integrated approach includes all aspects of communications — public relations, marketing, social media, advertising — for a 360-degree view of the planning and measurement process. Media relations resulting in coverage is earned media, which has always been the stalwart of public relations.

Measurement 40

Measurement Comparison Advertising Advertising 40

Landis PR

MARCH 7, 2022

I started working as a full-time journalist in 2013 when I was hired to be the editorial associate at a luxury lifestyle magazine in Detroit after interning for a few months. Related Articles: DAILY DRIVE PODCAST: February 1, 2022 – Today’s headlines and the EPA’s more stringent emissions rules.

Automotive 52

Automotive Meeting Policies Media 52

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. It was an internal struggle deciding because I felt my heart was in community stories.

Meeting 81

Meeting Automotive Media Transportation 81

Doctor Spin

JUNE 29, 2022

To get us started, let’s look at a basic overview model for public relations : Corporate Communications (organisational stakeholders have communication needs) Investor Relations (the financial market has communication needs) Public Affairs and Lobbying (political entities and voters have communication needs) Marketing PR (customers and prospects (..)

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Garrett Public Relations

JANUARY 22, 2022

The post 6 Essential Points to Ponder As You Plan PR and Content Initiatives appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Making plans for marketing initiatives is always a work in progress. What should you focus on in the coming months? So, what trends should […].

Trends 158

Trends Marketing Publicity Small Business 158

Sword and the Script

DECEMBER 26, 2023

.” ~ Frank Strong , Founder & President, Sword and the Script Media , LLC [Note: this prediction was first published by the Content Marketing Institute : Key Trends in Content Marketing 2024: 67 Predictions ] Predictions that are mostly enthusiastic about AI 21. Great leaders make clear and transparent communication a top priority.

Writing 190

Writing Communications Marketing B2B 190