Stephen Waddington

FEBRUARY 21, 2022

A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. It’s an uplifting record of the profession’s work.

Publicity 131

Publicity Case Study Local Public Affairs 131

Onclusive

NOVEMBER 8, 2023

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

MAY 25, 2023

Her newsletter has over a million subscribers, making her, as of December 2020, the most successful individual author of a paid publication on Substack. Also, Substack does feature some large and active communities and discussion threads that let readers interact with creators and with one another. politics and history.

Analysis 156

Analysis B2B Interviews Tools 156

Sword and the Script

OCTOBER 3, 2023

According to the release the software uses employee behavioral data to “identify content themes and gain insights into audience engagement.” Meltwater gamifies customer community. Meltwater added a rewards program to its online customer community. Why do vendors in PR skip this part? Onward with this month’s PR tech sum.

Analysis 142

Analysis Tools Software SMB 142

PRSay

AUGUST 13, 2020

Those of us who are activists may be reluctant to go public about our affiliations for fear of losing clients or alienating the boss or C-suite. In those cases, do we swallow our discomfort and remain professional above all else, or do we join the employees who are rising up as internal activists?

System 187

System Public Affairs Employee Nonprofit 187

Stephen Waddington

JUNE 29, 2021

Our COVID-19 UK Public Relations report has kickstarted a series of industry conversations about what drives innovation in communication and professional services. These include employees, subcontractors (up to 65%), software and consumable items. It is an incentive aimed at promoting innovation. More on that to come.

Agency 171

Agency Enterprise Software Financial 171

Sword and the Script

DECEMBER 7, 2021

It wasn’t that long ago that doing anything in public relations software required multiple clicks – with a wait in-between for the software to resolve the call. The publication cites David Hickey , Meltwater executive director for the Asia Pacific as saying: “The Deepreason.ai Content picks from the PR tech community: .

Software 85

Software Publicity Technology Data 85

Wadds Inc.

MARCH 19, 2024

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. The headlines are challenging.

Internal 78

Internal International Communications Employee 78

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Reputation Crisis Communications 370

Sword and the Script

AUGUST 1, 2022

Michelle Garrett , PR consultant, Garrett Public Relations. Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. 2020 JOTW Communications Survey.

Survey 129

Survey Communications Measurement Internal 129

Stephen Waddington

JULY 3, 2022

Public relations academics and practitioners explored a diverse range of societal and communication issues at BledCom. The public health emergency has provided researchers with a unique set of circumstances and wealth of data to investigate. It was a good compromise but or was challenging for the two communities to interact.

Communications 129

Communications Software Internal International 129

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

Public faith in many institutions – organized religion, Congress, and the news media — has eroded over four decades. military has enjoyed a fairly consistent upswing in public confidence since the 1970s. We specialize in messaging to those very stakeholders, especially employees, partners, and customers.

Leadership 156

Leadership Corporate Energy Government 156

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Year of the employee. 2022 is going to be known as the year of the employee. Public relations is HOT right now. This was up from 50% in 2020.”. PR grows more in demand.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Reputation Us

MARCH 27, 2023

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. PWC studied 202 publicly traded large U.S.

Reputation 78

Reputation Corporate Survey Employee 78

Stephen Waddington

JULY 15, 2020

The 2020 CIPR State of the Profession survey is a time capsule. Almost six months later the public relation profession is quite different. Community of practice Two-thirds (66%) of public relations professionals feel they are part of a professional community.

Survey 159

Survey Policies Crisis Community 159

Reputation Us

AUGUST 31, 2020

Today’s higher education and learning environment is offering students many unique opportunities, such as a traditional four-year university, a two-year community college, a gap year, or a full-time job with classes on the side. However, there are students who are taking a different approach. For more information, visit [link].

Education 78

Education Reputation Employee System 78

Sword and the Script

APRIL 6, 2021

Things are definitely picking up though and from where I sit, there’s a renewed sense of optimism across the PR and marketing community. The publication also said, SEMrush “reported a $7 million net loss for 2020 on $124.9 According to the announcement, Linkfluence earned about $20 million in sales in 2020.

Media 105

Media SEO Analytics Analysis 105

Reputation Us

DECEMBER 9, 2020

In 2020, organizations like credit unions, which are rooted in their communities, have had to confront issues that may not have been part of their 2019 strategic plans, from the pandemic to natural disaster and civil unrest. As Winston Churchill once famously advised, “Never let a good crisis go to waste.” BE THE GUIDE.

Reputation 88

Reputation Brand Branding Crisis 88

Stephen Waddington

FEBRUARY 12, 2021

Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry. Redundancies, business transformation, remote working, and juggling work with homeschooling, has seen many employees swap their agency or in-house jobs for the freelance world or even take career breaks.

Crisis Management 88

Crisis Management Print Ethics Local 88

Reputation Us

JUNE 21, 2021

Last month, ReputationUs connected with six executives from across the country and asked them five questions regarding social justice, DEI and other community plights and how taking a stance may affect their organization’s reputation. Stefanie Rupert, President/CEO & DEI Officer, Collins Community Credit Union ($1.38

Financial 78

Financial Education Community Employee 78

Reputation Us

JUNE 21, 2021

Last month, ReputationUs connected with six executives from across the country and asked them five questions regarding social justice, DEI and other community plights and how taking a stance may affect their organization’s reputation. Stefanie Rupert, President/CEO & DEI Officer, Collins Community Credit Union ($1.38

Financial 78

Financial Education Community Employee 78

Burrelles Fresh Ideas

AUGUST 29, 2023

Brand marketing: consumers and employees as agents of change In our contemporary landscape, consumers and employees wield unprecedented influence as catalysts propelling the paradigm shift toward inclusion in brand marketing. That disparity needs to change! The power of representation in marketing cannot be overstated.

Brand 89

Brand Branding Marketing Ethics 89

Sword and the Script

MAY 4, 2021

times Klear’s revenue in 2020. The company has been explicit that M&A is part of its growth strategy – ever since it raised $400 million in capital from a public offering in late 2020. Social Chorus said it’s redesigning its employee engagement platform FirstUp Studio. The price tag was $17.8 PR tech mentions.

Tools 99

Tools Survey Pitching Analytics 99

Stephen Waddington

OCTOBER 10, 2020

However business has a unique opportunity to help promote civil discourse for their employees and the communities that they support. It was sponsored by the Institute of Public Relations and supported by Bristol-Myers Squibb, Chevron, Google, HP, Southwest Airlines and the University of Southern California.

Case Study 139

Case Study Airlines Survey Study 139

PRSay

AUGUST 6, 2019

By 2020, Gen Z will account for 40 percent of all consumers according to an Accenture report , and some experts estimate their current spending power to be as much as $140 billion. They are digital natives, tech smart, entrepreneurial- spirited, community-minded, socially conscious and purpose driven. Brands can’t simply pander to us.

Television 158

Television Instagram Consumer Newspapers 158

Sword and the Script

FEBRUARY 2, 2022

Buying a publication can be a faster path to developing an audience than building one organically. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. It’s long-time editor Richard Carufel , is still running the publication today. Case in point?

SEO 130

SEO Content Marketing Marketing Software 130

PRSay

MARCH 23, 2021

In March 2020, as New York City became an epicenter of COVID-19 infections, its Jacob K. As part of the PRSA Storytellers series , Tony Sclafani, the Javits Center’s senior vice president and chief communications officer, spoke to PRSA Publications Director John Elsasser. Today, it’s a vaccination site.

Crisis 86

Crisis Employee Trade Shows Local 86

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ). The results?

Survey 94

Survey Industry Leadership Study 94

Wadds Inc.

JULY 3, 2022

Public relations academics and practitioners explored a diverse range of societal and communication issues at BledCom. The public health emergency has provided researchers with a unique set of circumstances and wealth of data to investigate. Public relations practitioners are also guilty of spreading misinformation.

Communications 59

Communications Software Internal International 59

Reputation Us

MARCH 16, 2022

The adjective means, “relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.”. In 2021, The Pew Research Center found that misinformation and competing views of reality abounded throughout 2020. Your staff?

Reputation 78

Reputation Government Film Viral 78

PR 20/20

MARCH 26, 2020

The impact of COVID-19 is still uneven in communities across the country and around the world. Brands are showing up in unprecedented ways to support their employees, customers and communities. If you can, find a way to give back — and rally your community to do the same. In the U.S., Source: Instagram.

Crisis 92

Crisis Marketing Healthcare Resources 92

The Proactive Report

JUNE 18, 2021

However, there is another part to the sales funnel that most small business owners either don’t understand or ignore – public relations. You can create your own groups on social media and build a community of engaged followers. Start with employees, financial institutions, local government, and so on. What does PR do?

Small Business 213

Small Business Fashion Groups Local 213

Reputation Us

MAY 12, 2020

May 11, 2020. My recent crisis experiences include the 1992 riots in Los Angeles, when I was working at an NPR station in Southern California, and the 9-11 attacks in 2001, when I was representing the airline industry with public relations firm Webber Shandwick. Q: What is the best strategy for communication in a crisis?

Crisis 78

Crisis Financial Banking Crisis Management 78

Shift Communications

JULY 29, 2020

Have you widened the aperture on the communities you serve and the impact you have on your team and the world? Every plan for the remainder of 2020 and the ones being developed for 2021 needs to be re-examined, if not be completely thrown out. There is some good news.

How To 78

How To Retail Employee Community 78

Sword and the Script

JUNE 4, 2022

It was a nascent consulting firm I had joined just four months earlier as the second or third employee (I can’t remember which). He’s really done wonderful service for the communications field and has built a 6,000-person strong community in the process. Now in its fifth year, the survey is open to respondents.

Survey 78

Survey Public Affairs Government Community 78

PR Fuel

AUGUST 27, 2020

A successful public relations campaign often begins with a press release. As the name implies, you’ll use this type of press release to publicize an event that your company is holding or sponsoring. A good example of this might be a new telemedicine option for healthcare providers in 2020. Event Press Release.

Nonprofit 102

Nonprofit Local Writing Examples 102

Burrelles Fresh Ideas

MAY 16, 2023

When dealing with an issue as significant as employee health and wellness in the workplace, it is imperative that communicators play an active role in ensuring key messages are clear and inclusive, so they truly reach everyone. This message of hope and inclusion creates a perfect dovetail for both internal and external communicators.

Strategy 40

Strategy Employee Resources Financial 40