Maxim Behar

APRIL 17, 2024

Nothing proves this point better than the giant scandal that shocked the UK, South Africa, and the entire global PR community, culminating in September 2017, just as I started and restarted this book: the Bell Pottinger case. By September 2017, the Bell Pottinger firm had all. To prove it, he resigned from Bell Pottinger.

Crisis 64

Crisis Ethics Financial Conference 64

Barokas

NOVEMBER 28, 2017

The rapid rate at which information is flows via social is probably why 2017 had some of the most epic PR fails of all time. Consumers have always had a distrust of corporation organizations for reasons like this, so for Equifax, this miss-step in their communications plan cut deep. 8 — almost 6 weeks after the initial report!

Crisis 76

Crisis Crisis Communications Corporate Employee 76

Stephen Waddington

JULY 6, 2022

There’s little to distinguish it from the career path into hairdressing or estate agency. The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion in 2016 (Public Relations and Communications Association, 2016).

Publicity 167

Publicity Ethics Training Education 167

Shift Communications

MAY 1, 2017

Twitter, the microblogging service that Wall Street loves to hate, has surprised analysts and marketers alike with its Q1 2017 results. It plus Instagram form the backbone of most influencer programs, so if your plans call for influencer activations, continue to use, grow, and nurture your Twitter community. Audience Growth.

Twitter 84

Twitter Mobile Conference Analytics 84

Shift Communications

MAY 11, 2017

At 43 minutes into the call, an investor asked what innovations could be coming, and Spiegel remarked: “Yes I think at this point we’re kind of famous for not giving guidance on the product pipeline but we’re obviously excited about it and we love surprising our community so should be a fun rest of the year.”

Advertising 97

Advertising Advertising Facebook Social Media 97

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Internal Communications. Social Media & Community Management. Managing PR Agencies.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

OCTOBER 12, 2021

He connected me with the opportunity to explore communications and public relations, which led to an internship at a PR agency. For many young or career-transitioning PR professionals who represent under-resourced identity communities, an unpaid internship — even for academic credit or experience — is a non-starter.

Nonprofit 196

Nonprofit Financial Community Leadership 196

Onclusive

AUGUST 22, 2017

Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent. It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. Internal Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

PRSay

AUGUST 17, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. When agencies apply the principles of excellence and equity to everything they do, including client service and employee recruitment and retention, they create a culture in which diversity can thrive.

Agency 92

Agency Television Employee Education 92

Sword and the Script

OCTOBER 3, 2023

BuzzSumo was acquired by Brandwatch in 2017 , which in turn was acquired by Cision ( which owns a long list of other companies ). PR Newswire teamed up with AKA Partners , a “video-first marketing communications” agency. Meltwater gamifies customer community.

Analysis 144

Analysis Tools Software SMB 144

Sword and the Script

JANUARY 10, 2017

The company published its findings in an impressive 60-page report called the 2017 State of the Blogging Industry. This makes sense to me since WordPress is surrounded by a community of developers that created plugins that assist with design, organization, and content distribution – for search and social.

Survey 60

Survey Blogging Corporate Analytics 60

Solo PR Pro

JANUARY 17, 2023

If you're considering leaving a traditional agency or in-house communications gig to go out on your own, you probably have a lot on your mind. Elisa Smith (ES): July 2017. I considered going in-house but the right opportunity never materialized, so I kept being lured back into agency life. How do you know if you're ready?

Agency 108

Agency Travel Groups Community 108

Deirdre Breakenridge

DECEMBER 12, 2017

A Guest Post By Wendy Glavin, Founder and CEO of Wendy Glavin Agency. We joined the worldwide movement, “Everyone Should Learn to Code” with a community outreach program, #EveryoneCanCreateApps. As of third quarter 2017, Twitter averaged 330 million monthly active users, which means a lot of content.

Twitter 208

Twitter Software Retail Agency 208

Stephen Waddington

JULY 28, 2020

Cision has spent more than $1bn on the acquisitions of Visible Technologies (2014), Vocus (2014), Gorkana (2016), PRNewswire (2015), Prime Research (2017), Falcon.io (2019) and Trendkite (2019). Cision, Meltwater and Kantar are aimed at the enterprise agency and in-house market and are expensive. They are also focused on earned media.

Tools 135

Tools Software Enterprise Measurement 135

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By So, what does this in-housing trend mean for PR agencies? The legal community, and more specifically the in-house effect on law firms bear insight.

Agency 93

Agency Trends Marketing Survey 93

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 165

Software Marketing Leadership B2B 165

Stephen Waddington

FEBRUARY 14, 2019

Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. I’ve recently landed at Metia, the digital marketing agency as managing director. We don’t talk about the fact that he beat me to PR Blogger of the Year in 2017. In March we’re launching Comms School.

Communications 95

Communications Community Blogging Agency 95

Wadds Inc.

JULY 6, 2022

There’s little to distinguish it from the career path into hairdressing or estate agency. The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion in 2016 (Public Relations and Communications Association, 2016).

Publicity 72

Publicity Ethics Training Education 72

Stern + Associates

OCTOBER 17, 2023

Principal Investigator at the Narang Lab at UCLA who was named an MIT Tech Review Top Innovator and to the Forbes 2017 “30 Under 30” list, Narang leads an interdisciplinary group that connects different branches of the physical sciences to uncover groundbreaking discoveries that will fundamentally alter the future of technology.

Technology 120

Technology System Government Groups 120

Maxim Behar

MARCH 21, 2021

The globally renowned PR expert Maxim Behar was announced as International Growth Chair for the most influential PR organization in the world – the International Communications Consultancy Organisation ( ICCO ). Maxim Behar had great accomplishments during his term from 2015 to 2017 as President of the global organization.

Internal 52

Internal International Ethics Community 52

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. Nor has PR embedded itself into academic community and its thought leadership and alumni networks. What can PR professionals expect in 2018? Here are some we’ve noticed. Brand advocacy will grow.

Trends 185

Trends Storytelling Corporate Leadership 185

Stephen Waddington

AUGUST 9, 2017

The 2017 CIPR State of the Profession survey (opens as a PDF) puts the number at 90%. Half of the its funding comes from agency sponsors and the balance from fundraising. The UK public relations industry is white, middle class and concentrated in London. The profession should reflect the public that it purports to represent.

Publicity 122

Publicity Survey Data Agency 122

5W PR

JULY 11, 2018

Top Publicity Stunts of 2017-2018. It’s safe to say that PR has seen some incredible creations over the course of 2017 and 2018. In March of 2017, the Cancer Research charity blew us all away with an incredible interactive ad campaign. Community Involvement. Cancer Research. KFC Christmas Campaign.

Measurement 149

Measurement Education Social Media Film 149

5W PR

SEPTEMBER 13, 2018

As a top independently-owned agency in the Beauty Communications space, it’s no surprise that the 5W team is obsessed with all things beauty. How have you seen the indie beauty space grow over the past few years, and what is this community’s impact on the broader beauty industry?

Trends 94

Trends Trade Shows Community Instagram 94

5W PR

OCTOBER 26, 2017

Through these partnerships, brands and their agency partners can select brand-aligned influencers to market products and services to loyal followings with targeted demographics. These influencers take their personal brand seriously and like brands, are working to further grow and develop their digital community. sponsored.

Interviews 88

Interviews Instagram Video Creativity 88

Cision

MAY 12, 2017

This practice was followed by several digital PR agencies with the aim of getting their client’s link uploaded on any website hook, line and sinker. The core algorithm linked to quality appeared around March 8, 2017. It was no official confirmation, but the impact of the update was felt across the SEO community.

Google 259

Google Digital PR Mobile SEO 259

Sword and the Script

APRIL 18, 2017

That’s according to the 2017 Global Communications Report , from the Annenberg School for Communications and Journalism at USC. These ideas are not new, but it has taken an inordinate amount of time for the PR community to come to the same realization. Is your agency bringing strategic insights to the table?

Publicity 118

Publicity Marketing Content Marketing Software 118

PRSay

AUGUST 31, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Stephen Waddington

JUNE 22, 2017

In an upbeat article PRWeek reported that agencies increased their haul at the Cannes PR Lions following changes to the awards process and a revised definition of public relations, although ad agencies still dominate. Public relations has received an unprecedented level of attention at Cannes. About the #FuturePRoof podcast.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2016

We encourage clients to think about a PR budget as more than agency time spent solely on earned media outreach. Then the PR community can begin using some shiny new examples in 2017. The post Our PR Holiday Wish List appeared first on Crenshaw Communications.

Pitching 120

Pitching Consumer B2B Survey 120

PRSay

AUGUST 29, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. As communicators, we can help share this message and further embrace it among our own departments, agencies and associations. Jane Dvorak, APR, Fellow PRSA, is the 2017 PRSA National Chair.

Leadership 128

Leadership Local Data Industry 128

Solo PR Pro

MAY 11, 2017

On the second Wednesday in May, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). What is the most pressing issue facing independent practitioners today?

Leadership 40

Leadership Study Community Trends 40

Solo PR Pro

MAY 25, 2017

On the fourth Wednesday in May, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Ford announced the firing of CEO and retirement of top comms person.

Leadership 40

Leadership Community Tools Agency 40

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Reputation Us

APRIL 17, 2019

Boggs was also a broadcast buyer for the national advertising agency Hal Riney & Partners. Jennifer Holzapfel-Hanson is a marketing communications writer and editor with more than 20 years of experience working across a variety of industries, with a core background in financial services. Jennifer Holzapfel-Hanson. Content Manager.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

PRSay

DECEMBER 21, 2017

Monita rose in health-care communications and became vice chair and worldwide director of strategic planning at Manning Selvage & Lee (now MSL, a division of Publicis), one of the world’s largest agencies. Marilyn is integrated-communication coordinator at Eskenazi Health , a major Indianapolis hospital.

Publicity 151

Publicity Radio Technology Sports 151

5W PR

MARCH 21, 2017

It’s been a week since brands and companies from across the globe unveiled their newest launches and innovations at Natural Products Expo West 2017. growth in the natural channel and 18% growth in all channels³, and plant-based meat sales exceeded $606MM in the 52 weeks leading up to Jan 22, 2017⁴.

Hotels 90

Hotels Trends Energy Consumer 90