Deirdre Breakenridge

NOVEMBER 21, 2018

According to a report by Burning Glass and the Strada Institute, 39 percent of Communications and Journalism majors will be underemployed in their first job. Ask yourself what is important to you and create goals within your role and share them with team leadership. Everyone needs to start somewhere. Offer to help create new content.

Communications 171

Communications Nonprofit Training Study 171

PRSay

AUGUST 8, 2017

Good governance takes leadership. Good leadership takes looking beyond the moment to make decisions that will have an impact long past the decision point. This year, we have several governance initiatives coming before the Leadership Assembly on Oct. Entrust the Board of Director to revise bylaws.

Government 67

Government Leadership Fashion Communications 67

Deirdre Breakenridge

JANUARY 7, 2016

Content marketing will be more than just a trend to watch in 2016. In November 2015, Marketwired, a news distribution and social communications company, created a survey, “Are You A #ContentMachine?” In the spirit of transparency, Marketwired is a client of my company, Pure Performance Communications.

Survey 90

Survey Marketing Content Marketing Measurement 90

Sword and the Script

SEPTEMBER 5, 2023

This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals. Cision shakes up C-suite again Cision has swapped out its leadership again. It’s gone from public traded – to privately held – twice in the same period.

Software 170

Software Marketing Leadership B2B 170

PRSay

OCTOBER 12, 2021

He connected me with the opportunity to explore communications and public relations, which led to an internship at a PR agency. The Comunicadores for the Future program funds six- to nine-week paid communications internships with nonprofit organizations in the D.C. Since living in the D.C. Photo credit: seventyfour ].

Nonprofit 196

Nonprofit Financial Community Leadership 196

PRSay

NOVEMBER 5, 2021

Alarmed by the unhealthy state of the media ecosystem, she used her expertise in content analysis to create the original Media Bias Chart in 2016. Vanessa Otero is the founder and CEO of Ad Fontes Media. Illustration credit: skypicsstudio ].

Communications 189

Communications Journalism Advertising Advertising 189

PRSay

OCTOBER 24, 2018

Human communication is global and instant, and leaders must now master public relations as the essential management skill by which they can achieve goals quickly, efficiently and consistently. But then the 2016 scandal forced Nissan to suspend selling those models. By 2004, Mitsubishi was forced to leave the DaimlerChrysler alliance.

Ethics 264

Ethics Automotive Technology Conference 264

Communications Conversations

JANUARY 19, 2017

2016 was a good year to be a job seeker. As I thought about 2016, I landed on 8 moves that I believe will change the PR/social landscape in the year ahead: Nathan Eide, director, test & learn, FRWD. Still not exactly sure what the title means, but I do know Nathan’s move from Bolin to FRWD in 2016 was a big one.

Marketing 60

Marketing Agency Leadership Social Media 60

PRSay

FEBRUARY 24, 2021

In 2022, the endowment fund will begin awarding scholarships to Black college students at the junior and senior levels who demonstrate Kaiser’s qualities of Black leadership, PR excellence and community volunteerism, PRSA’s Greater Kansas City Chapter said in a statement. Wells Award for leadership in journalism for people of color.

Newspapers 122

Newspapers Fashion Leadership Journalism 122

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016).

Publicity 167

Publicity Ethics Training Education 167

Communications Conversations

NOVEMBER 10, 2016

In case you haven’t noticed, there’s an interesting trend going on in the employee communications world. It’s VP of Communications in Europe, Stuart Jackson, recently shared results from his team’s move away from the corporate intranet to an employee app : Nissan Insider Mobile. Take Nissan, for example.

Mobile 122

Mobile Employee Communications Retail 122

Solo PR Pro

JANUARY 14, 2016

On the second Wednesday in January, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). What questions/issues would you like to see Solo PR address in 2016?

Leadership 40

Leadership Community Trends Communications 40

Beyond PR

JULY 20, 2017

We know data and technology are key to solving these issues and I’m excited to share that our most recent updates to the Cision Communications Cloud™ address these very pain points. Communicators must use a multi-channel approach to effectively reach their target audiences – no secret there.

Communications 64

Communications YouTube Analytics Instagram 64

Axia PR

AUGUST 12, 2020

It's hard for corporate communications and marketing professionals to be creative. And since we don't, it can be hard for corporate communications and marketing professionals to be creative. We are expected to deliver unique and powerful ideas on the regular for our leadership team, clients, and customers.

Creativity 62

Creativity Company Corporate Leadership 62

ImPRessions - Crenshaw Communications

MAY 24, 2018

Some people don’t think of PR professionals as particularly creative – except when it comes to hatching wild PR stunts or gimmicks, like KFC’s fried-chicken-flavored nail polish in 2016. 17 million views later, Momondo has a permanent piece of precise thought leadership and CSR. 4 ways creative PR takes it up a notch.

Creativity 174

Creativity Small Business Storytelling Travel 174

Communications Conversations

NOVEMBER 16, 2022

I wrote a post back in 2016 about the 10 skills the PR pro of the future will need to have. Communication Skills – Social touches to many teams these days (PR, Creative, etc), it’s important to be able to communicate and work as a team even with those not on your team. However, I LOVE the concept they’re driving at here.

Social Media 174

Social Media Media Analytics Data 174

Cision

JUNE 16, 2016

This week hundreds of communication professionals have jetted off to London for the 8 th annual Association for the Measurement and Evaluation of Communication (AMEC) International Summit. Here are some of the main takeaways, tweets and thought leadership from day one. . Hugh Elliott (@HughSElliott) June 15, 2016. .

Internal 120

Internal International Measurement Analytics 120

Communications Conversations

NOVEMBER 12, 2020

But I also liked being more of a communication generalist inside organizations, managing everything from events to publications—even sales collateral. What really differs from one setting to another is the quality of leadership and the resources you have to succeed. I thrive on change and new challenges versus maintenance.

Publicity 174

Publicity Leadership Corporate Agency 174

Sword and the Script

DECEMBER 21, 2021

Now more than ever, brands are understanding the importance of building trust and being transparent with their audiences, not to mention the value of clear communication. Grace Platon , Communications Strategist, Communicate Grace , LLC . Maya Chakravarti V, Communications Specialist & Educationist.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Cision

MAY 12, 2017

Smith joined the organization as an account coordinator in November 2016, and quickly advanced through her ability to craft successful campaigns and land national coverage for clients. In her new role, Smith will continue to execute results- driven campaigns, while also taking a leadership role in the organization.

Financial 180

Financial Television Leadership Travel 180

PRSay

DECEMBER 7, 2017

All of these efforts are part of BEPS‘ commitment to providing thought leadership on ethics in public relations. This advice is especially critical as we found in our 2016 study that young professionals did not feel prepared to provide ethics counsel. She is a member of the PRSA Board of Ethics & Professional Standards.

Ethics 115

Ethics Journalism Conference Study 115

ImPRessions - Crenshaw Communications

APRIL 12, 2016

What often works well is a company retreat or other “off-campus” brainstorming to reassess and shift gears to align internally and agree on a strategy for external communications. Beginning a PR campaign is just the impetus these businesses need to assess all external communications materials and get everything up to speed.

Company 120

Company Guidelines Leadership Financial 120

ImPRessions - Crenshaw Communications

JANUARY 8, 2016

If part of your 2016 B2B PR planning is to invest in a top-notch PR firm , don’t go ahead without incorporating these eight key questions into your decision-making criteria. The account lead at the right agency will have a combination of pertinent experience, communications skills and good chemistry with the client team.

B2B 159

B2B Agency Creativity Meeting 159

The Resolution Blog

MAY 24, 2017

How refusing to offer AVE’s led to two global AMEC awards and very happy clients On May 17th, 2017 AMEC announced the winners for their International Communication Effectiveness awards. Launched in January 2016, the brand had one fundamental problem — low awareness.

Measurement 136

Measurement B2B Google Financial 136

PRSay

MARCH 26, 2018

I find that while industrial, professional and other formalized conduct codes can be helpful, when the decisions become more acts of leadership, how things go depends more on the leader’s personal code of conduct than other standard professional prescriptions. So what are the elements of a personal code of conduct? Get the getable.

Ethics 119

Ethics Construction Leadership Writing 119

Sword and the Script

MARCH 7, 2017

Good PR people are in demand, but hard to find and so, businesses seem to be upping the ante for talented communications professionals. The survey found the median salary for PR professionals was $91,000, which is a small drop compared to the median salary reported in 2016 survey of $92,125.* Chief communications officer: $235,000.

Survey 75

Survey Corporate Comparison Financial 75

ImPRessions - Crenshaw Communications

MAY 18, 2018

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. Patagonia, a smaller, privately owned company, has earned a loyal customer base by making good products, but its communications has also played a big role in engaging consumers.

Brand 149

Brand Branding Storytelling B2B 149

The Proactive Report

JUNE 19, 2017

Interviewed at Envision 2016 Microsoft CMO Chris Capossella described this marketing strategy as part of the digital transformation in an organization. It has to change how you communicate your message to your stakeholders and customers. thought leadership. Today this phrase takes on a new significance: who are your loyal fans?

Digital PR 113

Digital PR Software Strategy Leadership 113

Shift Communications

APRIL 1, 2016

April 1, 2016 – Boston, MA – Cloud-based computing and artificial intelligence represent the future of content creation, distribution, public relations, and marketing. ” SHIFT anticipates making HAROLD available to clients as early as Q4 2016 or Q1 2017. FOR IMMEDIATE RELEASE. 2014: ZIPR Mobile PR Spokesperson App.

Employee 60

Employee Data-Driven PR Communications Software 60

Deirdre Breakenridge

JUNE 2, 2017

The idea for ‘A Place Called Earth’ came out of a flight back from the US to Australia in March 2016. How do you define leadership and what does it take for a leader to create true impact today? Leadership starts with self. The Thriving Collective is all about helping good people achieve greater levels of impact on all 3 levels.

Film 150

Film Travel Leadership Training 150

Wadds Inc.

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016).

Publicity 72

Publicity Ethics Training Education 72

Doctor Spin

DECEMBER 26, 2023

Each of them could easily assume the mantle of leadership themselves—and do a great job. Leadership is about the team’s net output and being of service, nothing more. In 2023, I’ve been in a position where I’m leading a small group of competent individuals. 2 Silfwer, J. 2023, November 29). 2 Silfwer, J. 2023, November 29).

Leadership 52

Leadership Blogging Course Resources 52

Scott Public Relations

AUGUST 27, 2019

Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? Understanding the psychology of misinformation is critical for communicators who must combat it. How is it that misinformation could spread so rapidly? Cailin O’Connor, Ph.D.,

Insurance 45

Insurance Insurance Healthcare Communications 45

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

Many tech-oriented narratives, from ongoing privacy breaches to Facebook’s role as a tool for Russian disinformation in the 2016 election will be discussed for months and years after the fact. The post PR Tips For Reactive Media Pitches appeared first on Crenshaw Communications.

Pitching 136

Pitching Media Privacy YouTube 136

Cision

MARCH 29, 2016

If you can conclude anything from the passage above it’s the quality of problems for communication professionals has changed in the last 40 years. Our limits today are of attention rather than of resource, and press releases are one of many different communication channels that you have to deal with. Brutal Honesty.

Retail 120

Retail Pitching Print Writing 120

Cision

MARCH 8, 2016

What drew you to the field of communication? My skill set includes strong writing and speaking, both essential for a communication professional. What’s the best lesson about PR and communication you’ve learned throughout your career? What’s the best lesson about PR and communication you’ve learned throughout your career?

Financial 120

Financial Reputation Newspapers Social Media 120

Cision

MARCH 20, 2017

Most notably you’ll see us expanding features of the Cision Communications Cloud ™ technology platform such as big data, measurement and Cision ID solutions. This is why we’ve invested so heavily in the Cision Communications Cloud. This does not signify any changes as far as who and how the company is led.

Technology 227

Technology Data Big Data Measurement 227