Mindful Marketing

JULY 28, 2015

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. Our focus is on companies with complex products and services, so we work primarily with businesses that sell to other businesses. Please tell us a little bit about WordWrite Communications and your areas of expertise.

Interviews 50

Interviews Communications Storytelling Marketing 50

Cision

JULY 2, 2015

According to Oxford’s Reuters Institute Digital News Report 2015 , 41 percent of people interviewed access news via Facebook each week. Starting May 2015, Facebook started hosting articles from publishers directly on their platform via Facebook Instant Articles. Want to see how journalism is changing? Conclusion.

Journalism 120

Journalism Facebook Social Media Consumer 120

MaccaPR

JULY 8, 2015

Paul Business Journal and, increasingly of late, Minnesota Business magazine. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. Paul Business Journal, and news director for SPNN-TV Neighborhood News. July 2015 issue !". Star Tribune , and. Star Tribune ’s.

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Interviews Radio Journalism Newspapers 48

Waxing UnLyrical

JULY 30, 2015

And I was delighted that three extremely experienced practitioners – you might even call them legendary (or on their way) made the time to join us: Shel Holtz of Holtz Communication, Dr. Julie O’Neil of the TCU School of Journalism, and Dr. Barbara Gibson of Syracuse University London. measurepr. Wow them with what you might do.

Internal 40

Internal International Communications Measurement 40

Flatiron Communications

MAY 20, 2015

My test questions contrasted with Google’s (in)famous open-ended job interview questions , e.g., “How many piano tuners are there in Chicago” or “How much does the Empire State Building weigh?” Hence, here’s a refresh that may again test your PR mettle: The 2015 PR Quiz. Fast Company __.

Journalism 28

Journalism Radio Report Advertising 28

Bianchi Biz Blog

OCTOBER 24, 2022

We continue to run a lot of stories on how constrained supply chains, record-high fuel costs, and labor shortages are impacting trucking companies. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data.

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Meeting Automotive Transportation Newspapers 59

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. Consider that: The number of bona fide independent media outlets is declining – in the U.S.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Bianchi Biz Blog

APRIL 19, 2021

I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. I don’t cover the economy as much as I do companies and issues affecting business. How long have you been in journalism and how did you get started? So I guess that means I’ve been in journalism for about 20 years now!

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Report Meeting Automotive Media 84

Flack's Revenge

MARCH 12, 2015

Mathew Ingram (@mathewi) March 10, 2015. And the company. Stacey Higginbotham (@gigastacey) March 10, 2015. Colleagues and coworkers compared notes and shared info – my good friend Judy Gombita sent this exit interview of Matthew Ingram, from Columbia Journalism Review. Gigaom is shutting down.

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B2B Trade Shows Enterprise Banking 120

Cision

FEBRUARY 3, 2016

Emily Ann Hodges, marketing & PR lead at Kiip, knows the importance of innovation, and believes that her company, which helps brands provide in-app rewards to spread awareness, is on the cutting edge. I studied journalism with a few PR courses sprinkled in between at St. billion in 2015. . billion in 2015. .

Pinterest 120

Pinterest Mobile Pitching Social Media 120

ImPRessions - Crenshaw Communications

JANUARY 8, 2016

Part of that is something Fast Company calls the “ Theranos effect.” She was featured in a lengthy profile in The New Yorker , interviewed by dozens of women’s and lifestyle publications and lionized on the women-in-technology circuit. Time magazine named her one of the 100 Most Influential People of 2015.

Healthcare 120

Healthcare Chemicals Technology Policies 120

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. 3) Brands blur the lines between company and friend. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

MaccaPR

AUGUST 31, 2016

In fact, right after the rebrand, media sources were interviewing Medical Alley president and CEO Shaye Mandle (pictured right) on a weekly basis. In just three months after its launch, the site skyrocketed to 100,000 page views (more than all of 2015 combined) and helped add over 500 new contacts to Medical Alley’s database.

Healthcare 89

Healthcare Marketing Insurance Insurance 89

Critical Mention

JUNE 4, 2018

According to the Journal of Music Therapy, listening to your favorite music lowers your perception of tension even if the music’s energetic. Next time you need to pump yourself up before an interview or big presentation, check out this list : Instrumentals. Think classical music might be your speed? Until next time! Critical Mention.

Chemicals 76

Chemicals Study Groups Journalism 76

Bianchi Biz Blog

NOVEMBER 12, 2021

It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 52

Automotive Meeting Report Media 52

Cision

SEPTEMBER 17, 2015

— Colleen Kelly (@FamilyTravelCK) September 16, 2015. She has interviewed Ray Bradbury, Junot Diaz and Donna Tartt and her work has appeared in the Los Angeles Times, The Baltimore Sun and The Independent in London. Great views of #Chicago from #HAROconnects event. Helpful PR tips from @chicagotribune veterans. Thanks, @Cision !

Pitching 120

Pitching Report Insurance Insurance 120

Flatiron Communications

JULY 5, 2022

Most of the fledgling companies I MC’d on the Impact Startup stage were anything but vaporware. Few could find fault with how passionate and committed these founders were to their fledgling companies. I gravitated to the Centre Stage, but checked out the PandaConf (ad/marketing), and FourthEstate (media/journalism) stages.

Conference 36

Conference Journalism Web Comparison 36

MaccaPR

FEBRUARY 25, 2015

Paul Business Journal , Twin Cities Business’ e-briefcase, and even Huffington Post have eroded the value of the daily newspaper at 425 Portland Avenue? Paul Business Journal, Twin Cities Business, Minnesota Business, MinnPost and more? "We But earlier this month the Journal stopped producing those pages. Think again.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Journalistics

MARCH 26, 2015

Shortly after Twitter launched in March of 2006, The American Journalism Review (AJR) published an article that referred to Twitter as “…the latest in an ever-lengthening list of overhyped technologies and cultural techno-fads stretching back to CB radio.” Believe it or not, Twitter has been around for nine years now.

Twitter 75

Twitter Report Journalism Video 75

Mindful Marketing

DECEMBER 17, 2015

For our latest Masters in Marketing interview, we talked with Wendy Marx, an award-winning public relations and marketing communications executive who helps B2B companies and executives become well-known brands. She blogs on public relations and marketing leadership issues for Fast Company. By Susan Sweenie.

Communications 50

Communications Marketing Internal International 50

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. The Convince & Convert blog ( @convince ): Headed up by company president, Jay Baer ( @jaybaer ), CMI ranked the Convince & Convert blog the “#1 Content Marketing Blog in the world.”. No problem, we all start somewhere!

Resources 53

Resources Marketing SEO Engineering 53

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. The company was founded in 2002 and I joined just over a year later.

Marketing 50

Marketing Wireless Software Journalism 50

Sword and the Script

AUGUST 13, 2019

While that’s arguably true, depending on when you start the timeline, the reality is there were several more involved in the formation of the company as it stands today. It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that.

Technology 12

Technology Software Company Marketing 12

Flatiron Communications

JANUARY 11, 2018

Their job is not to help companies sell more products or advance their messaging agenda. Sure, publicly traded companies are required to announce news that may be material to their stakeholders, but as PR counselors, we’re charged with honestly advising our clients on what makes and what doesn’t make a story.

Pitching 43

Pitching Journalism Tools Agency 43

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. has been exploring in her work on women in journalism. Larry Fink, CEO, BlackRock, used his annual letters to business leaders in 2018 and 2019 to call companies to account on their societal impact.

Government 103

Government Education Print Ethics 103

Flatiron Communications

JANUARY 14, 2015

On the one hand, companies still crave and handsomely compensate their agencies for stories “placed” in mainstream media outlets. Or are some beats simply less receptive than others to our emailed story and interview suggestions? This new paradigm of influence has totally upended how PR pros will work in 2015 and beyond.

Media 28

Media Journalism Social Media Mobile 28

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. She’s done an extensive survey and in-dedpth interviews.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 26, 2023

Smart SaaS has renewed focus on customer marketing “As we are currently in an extended macroeconomic downtown, companies will need to continue to focus more on the customer to ensure long-term retention to help bear the weight of new sales slowing down. It’s like trying to lay down pipe before you even dug a ditch.

Writing 192

Writing Communications Marketing B2B 192

MaccaPR

OCTOBER 26, 2015

The near-collapse of much of US journalism employment and the seeming vulnerability of PR coincided with America’s top marketers who - smitten with digital advertising - diverted billions of dollars from their traditional ad budgets into online. Don’t be upset when you’re asked to subscribe, or else all you can see is scrambled content.”.

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48

PR Conversations

MAY 24, 2016

Why the women interviewed by Liz Bridgen choose not to develop their careers elsewhere in the occupation is not clear. Anyone looking to climb the traditional career ladder undoubtedly will need to change companies, if not countries, in pursuit of a hierarchical progression in 2016 and beyond.

Publicity 41

Publicity Agency Study Mobile 41

ZudePR

MAY 31, 2015

You’re thinking of completely overhauling how you market your company. You are finding it more and more difficult to get your company’s message heard. We both own PR companies, with a twist. “My company, WordStream, wouldn’t exist today were it not for the ridiculously powerful nature of that content.”

Communications 81

Communications How To Blogging Content Marketing 81