5W PR

OCTOBER 26, 2017

By: Kelsea Bruce, Social Media Director. They give word-of-mouth validation and often lead to engagement and follower spikes on brands’ social pages. To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly.

Interviews 60

Interviews Instagram Video Creativity 60

ImPRessions - Crenshaw Communications

JUNE 5, 2018

Most often, reactive PR is associated with “newsjacking,” where a brand may seize on a trending news story through social posts or expert commentary in the media. It also launched a social media campaign with humorous memes and messages about the dangers of the behavior.

Brand 160

Brand Branding Viral Crisis Management 160

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

Meeting 78

Meeting Automotive Media Newspapers 78

wiredPRworks

APRIL 27, 2021

We’re proud to unite as many people as possible to learn, get inspired, and grow better together,” said Andrew Weiss of Podfest Expo, which was founded by Chris Krimitsos in 2013. Creating and Launch Technology and Innovation Audience Growth Monetization and Marketing YouTube and Video Networking and Social.

Strategy 52

Strategy Case Study Marketing Energy 52

Mindful Marketing

JANUARY 15, 2016

Join us for the ultimate PR measurement event as our CEO, Christine Perkett , interviews the “Queen of Measurement” herself, Katie Paine at this Boston event. Katie has been a leading advocate for defining high measurement standards in the PR and social media fields for over two decades. Registration is here.

Analytics 52

Analytics Measurement Interviews Social Media 52

wiredPRworks

APRIL 27, 2021

We’re proud to unite as many people as possible to learn, get inspired, and grow better together,” said Andrew Weiss of Podfest Expo, which was founded by Chris Krimitsos in 2013. Creating and Launch Technology and Innovation Audience Growth Monetization and Marketing YouTube and Video Networking and Social.

Strategy 40

Strategy Case Study Marketing Energy 40

Critical Mention

AUGUST 5, 2018

She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Named one of the top 25 PR influencers in 2017 by Izea , Sarah Evans runs her PR firm, Sevans Strategy. Steveology.

Twitter 77

Twitter Radio Social Media Print 77

Solo PR Pro

DECEMBER 17, 2021

The state’s litter prevention campaign, Nobody Trashes Tennessee , has earned extensive media coverage — surpassing annual goals in the first three months — and has set new records for engagement with their social media channels. Congratulations to all!

Banking 96

Banking Film Transportation Financial 96

Mark My Words

MAY 24, 2021

Teigen has been exposed for sending shockingly cruel messages to other women on social media, telling TV personality Courtney Stodden in 2011 to “Go. In 2013, Teigen publicly called “Teen Mom” star Farrah Abraham “a whore.” As you can imagine, last week was wild,” the source said.

Instagram 60

Instagram Social Media Video Interviews 60

Mark My Words

MARCH 29, 2021

Yet as Alexi Robichaux, who co-founded BetterUp in 2013, points out, Harry does bring a unique perspective. “He This is all about the ongoing narrative, now,” adds Borkowski, referencing the Oprah Winfrey interview in which the Sussexes raised serious concerns about the Royal family’s handling of racism and mental health issues.

Corporate 60

Corporate Interviews Community Newspapers 60

Sword and the Script

OCTOBER 4, 2022

But in its last full year as a publicly traded company in 2013, prior to its sale to GTCR (and eventual merger with Cision), it did roughly $187 million sales or a little more than the Muck Rack funding round. PR was…left behind, in terms of marketing innovation,” says Propel CEO Zach Cutler in an interview with MarTech Cube.

Technology 81

Technology Company Analytics Writing 81

Ishmael's Corner

JANUARY 27, 2015

I first met Max, 12 at the time, at Great Bear Coffee in Los Gatos where I coaxed him into ordering a hot cocoa before starting our interview. Credit to social media guru Steve Farnsworth who captured the debacle as a case study. Change : Publications are behaving like PR companies to land a slice of the owned-media pie.

Industry 60

Industry Storytelling Journalism Corporate 60

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. Q: Do you use any types of social media tools that make it easier for colleagues to share each other’s work? A: We encourage everyone to share their work on social media.

Community 120

Community Mobile Blogging Publicity 120

MaccaPR

MAY 23, 2016

The current business environment is enormously challenging for those in healthcare due to constantly-changing federal health policies, medical research breakthroughs and new products, but social media has become an invaluable tool to help get your messages to the right audiences at the right time. VaxWithMe #VT Here's why: https://t.co/s9qrOsiJew

Conference 80

Conference Healthcare Marketing Crisis 80

Doctor Spin

APRIL 17, 2023

In addition to providing strategies for building “zombie loyalists,” Shankman also offers advice for engaging with customers on social media , handling negative feedback and criticism, and creating a customer service culture within your organisation. Run a social media contest and reward user-generated content.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Critical Mention

JUNE 29, 2018

The company also called in some big guns, having Patriots’ tight end Rob Gronkowski, a spokesperson for Tide, record a video for the brand’s social media channels where he talked about the dangers of eating Tide Pods. Consumers erupted in outrage at the ad on social media, criticizing it as racist. We all remember BP.

Crisis 68

Crisis Customer Service Video Financial 68

Mark My Words

SEPTEMBER 4, 2015

Nobody’s idea of a hermit, Beyoncé shares Lee’s wariness about exposing herself to the media glare – she hasn’t given an interview since 2013. Social media may have turbo-charged our shaming impulses but it has also magnified the amnesiac nature of the ever-refreshing news cycle.

Newspapers 60

Newspapers Print Instagram Twitter 60

Waxing UnLyrical

FEBRUARY 4, 2013

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. The topic Geoff asked me to speak on is quite interesting, and one that I’ve ranted expounded on before: social scoring. 25 in DC) rather eagerly. View more lists from Shonali Burke.

Community 79

Community Nonprofit Twitter Measurement 79

MaccaPR

JULY 16, 2014

Whether you''re aiming to engage with nanotechnology engineers, addiction medicine experts, electric utility consultants or Asian chefs, LinkedIn is a critical channel for lead-generating inbound marketing and engaging social media efforts. Yet we continue to see businesspeople misusing and abusing LinkedIn protocols.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Waxing UnLyrical

MARCH 4, 2013

Last week saw one of my first projects for 2013 – as well as what I think was one of the most unique conferences I’ve been privileged to not just speak at, but even attend – culminate. xpotomac13 @ shonali ‘s volunteers for social scoring game. Tinu Abayomi-Paul (@Tinu) February 25, 2013.

Conference 78

Conference Community Twitter LinkedIn 78

ImPRessions - Crenshaw Communications

AUGUST 25, 2021

The National Association of Colleges and Employers (NACE) found that, since 2013, 60% of each graduating class had participated in an internship and/or co-op at some point in their college career. An internship, on the other hand, can offer relevant career experience and even help secure that first job. . Know yourself better.

Internal 398

Internal International B2B Construction 398

PR Conversations

JULY 24, 2014

billion US) in sales in 2013. For example, in 2012 it began a series of video programs , such as “The Defining Moment” series, featuring interviews with legendary collectors and dealers. Contents are available on Sotheby’s website and its social media properties, such as its YouTube channel and blogs.).

Marketing 87

Marketing Communications Video Reputation 87

Mindful Marketing

SEPTEMBER 11, 2015

We like to say that we can handle any type of communications need a client has, ranging from overall strategy, to message development, public relations, thought leadership, internal communications, social media programs and content development. 2) fama PR was named a Best Place to Work in 2013 by Boston Business Journal.

Marketing 50

Marketing Wireless Software Journalism 50

Waxing UnLyrical

JUNE 25, 2014

Social media is a great tool for engaging with consumers. There are some fantastic examples of effective social campaigns and professionally-maintained accounts out there. With that in mind, here are my top five tips to help you avoid some common social media errors. How NOT to Run Your Social Media.

Social Media 83

Social Media Media Viral Tools 83

5W PR

NOVEMBER 23, 2021

It’s also the fastest growing among the larger social media platforms. Finally, don’t forget this is still a social media platform, that means it’s not just about advertising your product or service, it’s also about building an interactive group. Using Influencers in your Social PR Campaign. Engagement Stats.

Instagram 158

Instagram Publicity How To Social Media 158

Sword and the Script

DECEMBER 10, 2019

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Mark My Words

AUGUST 2, 2021

He’d had flops with The Tourist (2010), Dark Shadows (2012) and The Lone Ranger (2013). Depp has two kids, they look at social media, they’re aware of the outrageous things that are written. Some might suggest that Depp’s career had long been on the downturn. Within three years, Depp and Paradis had split.

Film 60

Film Reputation Writing Instagram 60

MaccaPR

JANUARY 6, 2015

Just as we did in 2013 with " PR and Social Media Counsel from MaccaPR''s Most Popular Posts ," we''re now taking a look back at the most successful recent posts on MaccaPR, according to our readers. His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Communications Conversations

SEPTEMBER 9, 2014

But, I didn’t really get a chance to meet and know Nora until about a year ago when I asked her to speak at the 2013 Minnesota Blogger Conference. You’re currently the senior social media manager at Life Time Fitness where you work with two of my good friends–Tony Saucier and Natalie Bushaw. I expected smart.

Energy 128

Energy Corporate Agency Insurance 128

PR 20/20

FEBRUARY 6, 2020

If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. Overview: First started in 2013, This Old Marketing is THE podcast for content marketers. It’s the golden age of podcasts.

Marketing 74

Marketing Conference Content Marketing Agency 74

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR.

Pinterest 52

Pinterest Writing Interviews Social Media 52

prTini

SEPTEMBER 24, 2014

Started in 2013, BuzzSumo is an up-and-coming tool I’ve kept my eye on since the beginning. Interviews: Become an expert by answering questions in your industry or pose a question to the community for an article you’re writing. Media: Similar to My Blog Guest, post your content for others to share and link to. BuzzSumo Pro.

Tools 72

Tools Viral Engineering Comparison 72

Waxing UnLyrical

DECEMBER 13, 2013

I’ve known Steve for some years, when our paths first crossed thanks to social media. The 2014 SoloPR Summit that is the brainchild of Kellye Crane , another social connection who has become a dear friend. I wasn’t able to attend in 2013, but I heard rave reviews. Traackr’s The Engagers: 2013 Edition.

Conference 110

Conference Hotels Privacy Resources 110

Flatiron Communications

JULY 25, 2014

She then outlined the event format wherein a handful of editors and reporters who have sourced news, verified or debunked the reports and crowd-sourced stories — all through social media — will share their stories in a series of lightning rounds. It [official social media feeds] helps us get to original documents.

Airlines 37

Airlines Journalism Twitter Social Media 37

David PR Group

JANUARY 21, 2016

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. Scott describes it as the art and science of injecting your ideas into a breaking news story to generate media coverage, get sales leads, and grow one’s business.

Television 40

Television Corporate Infographics Radio 40

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. Issue #1: Being an insider.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. 8) when conducting oral history interviews.

Interviews 40

Interviews Ethics Education LinkedIn 40