Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. While I don’t have access to its analytics, it would be a safe bet to say that Häagen-Dazs profited from its publicity stunt.

Creativity 96

Creativity Storytelling LinkedIn System 96

Waxing UnLyrical

FEBRUARY 13, 2013

Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Strategy 75

Strategy Measurement Twitter LinkedIn 75

Waxing UnLyrical

DECEMBER 22, 2014

Get inspired by Laura Click ‘s suggestions from 2013 that still remain relevant today. In this WUL post, I explain why PRTech is the name of the game for public relations practitioners in 2015 and beyond. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Web 73

Web Creativity Blogging LinkedIn 73

David PR Group

JULY 13, 2016

Measurement in the world of public relations has always been an ethereal concept. through the eyes of the general public. through the eyes of the general public. Simmons works for Nielsen Holdings which purchased Harris Interactive in 2013.) What causes the most damage to corporate reputations? Sign petitions?

Reputation 40

Reputation Measurement How To Financial 40

PR 20/20

JUNE 25, 2019

Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Source: Neilsen , 2013). The public expectations of your company have never been greater… Every company must not only deliver financial performance, but also show how it makes a positive contribution to society.

Marketing 52

Marketing Storytelling Technology Community 52

MaccaPR

OCTOBER 14, 2015

Preceding its $90 million acquisition by LinkedIn back in 2013, Pulse was a news-aggregator app that curated your favorite publications and news sources and presented them in a Flipboard-type manner. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. There was a public outcry. Newhouse School of Public Communications.

Sports 60

Sports Internal International Enterprise 60

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S.

Conference 80

Conference Healthcare Marketing Crisis 80

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. There do seem some interesting areas within Earnshaw’s text that remain problematic today.

Employee 77

Employee How To Internal International 77

Waxing UnLyrical

MARCH 6, 2013

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. . “Oxfam’s Behind the Brands campaign aims to provide people who buy and enjoy these products with the information they need to hold the Big 10 to account for what happens in their supply chains.

Brand 98

Brand Branding Policies System 98

Waxing UnLyrical

JUNE 5, 2015

. “His efforts on behalf of the IPR Measurement Commission, the The Conclave on Social Media Measurement Standards, and countless other volunteer efforts that were helped by his brains and energy have changed the Public Relations field forever. I’m grateful to have worked with him and been inspired by him.

Measurement 40

Measurement Hotels Conference Facebook 40

Solo PR Pro

OCTOBER 6, 2015

The majority of respondents see income trending upward (year-to-year, 2013 to 2015). and Canada are satisfied or somewhat satisfied, and in a 2013 Gallup poll , only 30 percent of over 150,000 people surveyed admitted they honestly enjoy their job and their bosses. Additional Findings. Majority see income trending upward.

Survey 40

Survey Report Local Data 40

prTini

JUNE 24, 2016

I hope it will prove useful to others in the PR community. There are situations where a sincere message is appropriate, e.g. @CbusMarathon standing in solidarity with Boston after the 2013 bombings. So I’ve edited that original post to share now.

Crisis 37

Crisis Mobile Social Media Comparison 37

Sword and the Script

DECEMBER 10, 2019

This may be complementary product or service vendors, editors at niche publications, bloggers, or others. Microenterprises increasingly rely on public relations. In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. 16) Social media fragments into niche communities.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Journalistics

SEPTEMBER 10, 2021

It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. Before we called it content marketing, we called it marketing communications. Brands have never cared more about content marketing. Don’t believe me?

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

Waxing UnLyrical

JANUARY 22, 2013

A couple of weeks ago, we kicked off the first #measurePR chat of 2013. So it was only fitting that as we started the 2013 chat series, she was the first guest of the year. So it was only fitting that as we started the 2013 chat series, she was the first guest of the year. Katie Delahaye Paine (@kdpaine) January 8, 2013.

Nonprofit 77

Nonprofit Measurement Social Media LinkedIn 77

MaccaPR

JULY 10, 2014

The travel industry – seldom known for its goofy hilarity – has been embracing public relations, advertising and video marketing campaigns that feature comedic (as well as not-quite-as-funny-as-they-hoped-to-be) TV spots and in-flight videos. Vastly funnier and more entertaining are these 2013 Delta video out takes.

Travel 89

Travel Airlines Hotels Marketing 89

Waxing UnLyrical

DECEMBER 13, 2013

Ken’s business helps public relations and communication firms grow their businesses… and who couldn’t use help with that, right? I wasn’t able to attend in 2013, but I heard rave reviews. Traackr’s The Engagers: 2013 Edition. Get to know him; you’ll be glad you did. Random delights: 10.

Conference 110

Conference Hotels Privacy Resources 110

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. This body was formed in 1911 by 37 stores as founding members. Baldwin & Co.,

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. This body was formed in 1911 by 37 stores as founding members. Baldwin & Co.,

Retail 40

Retail Radio Advertising Advertising 40

Waxing UnLyrical

FEBRUARY 5, 2016

Among other comments he made, this one stood out to me: “The modern-day work environment doesn’t do a whole lot to help the situation either, especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms.” In closing. Based in the Washington, D.C.,

Community 40

Community Skype Course Facebook 40

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. You work in public relations, SEO, content marketing or social media marketing. Mike works in public sector communications and blogs, thoughtfully, at Don’t believe the hyphen.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

MAY 7, 2013

Are you looking forward to the 2013 visitation? 5 PR Tips From 2013′s 17 Year Cicadas is a post from: Waxing UnLyrical. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Maybe then I can enjoy the rest of the summer.

LinkedIn 86

LinkedIn Google Corporate Course 86

Frederik Vincx

DECEMBER 11, 2015

Stephen Waddington, Ketchum – Public relations isn’t modernising quickly enough. Jim Hawker, Threepipe Digital Marketing and PR – #FuturePRoofing a Public Relations agency or a Communications team. How about the communication for your next corporate event? The alternative is to become irrelevant and obsolete.

How To 60

How To Software System Employee 60

Stephen Waddington

SEPTEMBER 29, 2021

It’s an overview of industry issues as discussed by my community of practice. I started an online community of practice at the outset of the pandemic. There are some topics that come up time and time again in the community. Why is the public relations industry not representative of the organisations or the public that it serves?

Industry 153

Industry Publicity Agency Community 153

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Other musings: Is this the prototypical interpretation of public relations? ” Stuart Ewen. By Toni Muzi Falconi.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Other musings: Is this the prototypical interpretation of public relations? ” Stuart Ewen. By Toni Muzi Falconi.

System 40

System Construction Public Affairs Publicity 40

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

For most experts in public relations , it’s easy to identify episodes where companies or individuals made mistakes, often making a bad situation worse. It then launched a D&I training program for employees and joined the Human Rights Campaign’s Corporate Equality Index, which evaluates companies for LGBT-friendly policies.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

For most experts in public relations , it’s easy to identify episodes where companies or individuals made mistakes, often making a bad situation worse. It then launched a D&I training program for employees and joined the Human Rights Campaign’s Corporate Equality Index, which evaluates companies for LGBT-friendly policies.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. 5) Alignment of marketing and customer success. . – Deni Kasrel | The Communications Strategist. 4) New emphasis on trust.

Social Media 90

Social Media Marketing Media Creativity 90

Sword and the Script

DECEMBER 15, 2020

Michelle Garrett | Garrett Public Relations. Trust and relatability really come to the forefront for me when thing about marketing and communications in 2021. Forward-thinking brands and organizations can tap into the screen-cautious with community stories that support the values they espouse. Creative employee communications.

Marketing 167

Marketing Employee Content Marketing Training 167