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The Intranet: The Unsung Hero Amongst PR Channels

Doctor Spin

In digital PR, where flashy social media platforms and sophisticated external communication tools often steal the spotlight, the humble intranet remains an essential organisational platform. It’s the primary tool for day-to-day communication within the organisation. The intranet is the unsung hero amongst PR channels. Top-down.

System 52
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How To Use Social Media in the Classroom

Melissa Agnes

Read: Teaching Crisis Communication: Embracing the Research to Practice Model. Faculty might have students create blogs, use a course learning software’s discussions, or even create a Facebook Group. For example, my Intro to Public Relations class at Biola University in 2011 was #BUPR11. Then, I model what I expect.

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Social Media: The Key to Transforming Doctor-Patient Communication

Waxing UnLyrical

As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com. If social media and blogs in the U.S Opportunity : The doctor-patient relationship (and quite frankly any relationship) relies on communication.

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Judging A Blog Post By Its Cover

Waxing UnLyrical

They might be helpful to you as you continue on your path as a blogging Grasshopper. This is hugely helpful, because each theme is different and, as a result, the way a post looks when published on one blog, might look completely different on another. I just get kicks out of mobile blogging w/ multimedia.

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The 7 “New” Rules Of Digital PR

ImPRessions - Crenshaw Communications

The unofficial kickoff of the digital PR industry goes back to late 2011 and early 2012, when Google’s Panda and Penguin algorithm updates turned the SEO category upside down. Look at content; it used to mean a high-quality bylined article or op-ed, or maybe an upbeat blog post. Then there’s the content explosion.

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Online Videos 101: Keep It Simple, Stupid

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Online Videos 101: Keep It Simple, Stupid December 9th, 2010 Tweet Guest post by Erin Greenfield Four months ago I splurged on a $350 Panasonic camcorder. in Communication program. Probably not.

Video 87
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What is Newsjacking?

Landis PR

Here’s the pitch: In 2019, Landis Communications Inc. The video achieved more than 200,000 views in the first 24 hours. The term was popularized due to David Meerman Scott’s 2011 book Newsjacking: How to Inject Your Ideas into a Breaking News Story and Generate Tons of Media Coverage. The technique is newsjacking.