wiredPRworks

MAY 13, 2022

Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing. Marketing and PR jobs have changed, so what skills do you need to succeed?

Social Media 52

Social Media Corporate Communications Media 52

wiredPRworks

JANUARY 13, 2022

Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. Thanks so much to Scott for this interview about how to crush sales quotas in 2022. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Strategy 52

Strategy Training Insurance Insurance 52

Sword and the Script

FEBRUARY 20, 2018

All the better he came highly recommended, and I’m sure glad he did because this interview doesn’t disappoint. He’s hung a shingle and runs a consultancy focused on marketing technology. He is Frank Pollock and he’s my guest in this excellent edition of this interview series. His marketing technology landscape lists ~5K tools.

Technology 61

Technology Marketing Retail Interviews 61

Shift Communications

MARCH 3, 2016

SXSW Interactive: the land of entrepreneurialism, celebrity keynotes, guerilla marketing – where Twitter was unveiled and Uber launched – all deep in the heart of the “Silicon Hills,” aka Austin, Texas. Julie Frey. Account Manager. Sara Lasseter. Senior Account Executive.

Interviews 60

Interviews Conference Creativity Community 60

wiredPRworks

MAY 18, 2022

” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. There’s probably no better person on the planet to talk about small business and marketing than Barry. Barry and I met when we were both working in Chicago.

Small Business 52

Small Business Social Media Radio Media 52

wiredPRworks

APRIL 6, 2022

Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. Tune into smart insights, cool tips, and lots of laughs.

How To 52

How To Engineering System Insurance 52

Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick.

Interviews 28

Interviews SEO Banking Radio 28

Reputation Us

MARCH 27, 2023

Ambitious yet unattainable goals may serve executive agendas, rather than a greater interest, or be driven by market pressures more than business strategy. ESG can sometimes become good for the brand, but not foundational to company strategy. Some have cast ESG efforts as “greenwashing,” “purpose washing,” or “woke washing.”

Reputation 78

Reputation Corporate Survey Employee 78

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. lags all other sectors but one (financial).

Conference 80

Conference Healthcare Marketing Crisis 80

MaccaPR

DECEMBER 1, 2015

Why should it matter to a chief marketing officer that her advertising and public relations agency teams are all white, blonde and marinated in the same suburban, upper middle class culture? percent of ad, PR and marketing managers are African-American? Should we care that barely 4.5

Marketing 48

Marketing Advertising Advertising Agency 48

Beyond PR

AUGUST 25, 2016

Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. You’re not going to get anywhere today if you don’t have a credible, unique story,” says Ken Wincko, SVP of Marketing at Cision and PR Newswire, in Branding for Growth: A C-Level Strategy.

Storytelling 40

Storytelling Brand Branding Wireless 40

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. AI should make us better people, professionals and brands. More Intelligent” Marketing Automation. I love traditional marketing automation.

Agency 84

Agency Enterprise Technology Analytics 84

Cision

JANUARY 20, 2016

Here, he discusses his new role as chief strategy officer and executive managing director of corporate and brand purpose at RF|Binder and how he hopes to help companies become more purpose-driven and socially responsible. I did a communications internship at Steamboat Springs Colorado and worked in the marketing department.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

Doctor Spin

APRIL 17, 2023

Although growth eventually slows down, startups can transition from manual to less manual methods once they gain traction in the market. This policy encourages customers to try products without fear of commitment and builds trust with the brand. Host a podcast or YouTube series featuring interviews with industry experts.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Communications Conversations

FEBRUARY 3, 2015

No offense to the many, many people I’ve interviewed for this series before, but this specific PR Rock Star interview may be my favorite. At least not until last year when I asked her to join the marketing/membership MIMA committee (more on that below!). 1-You started your professional career at Supervalu back in 2008.

Interviews 60

Interviews Corporate Meeting Customer Service 60

PR Conversations

OCTOBER 27, 2023

NOTE: Originally published on October 15, 2008. I have said many times that the difference between a market (for marketers) and publics (for public relations professionals) is that an organization can create its markets but that it cannot create its publics.

Reputation 52

Reputation Social Media Internal International 52

PR Job Coach

NOVEMBER 26, 2020

Patti is known as an inspirational leader, innovative thinker, problem-solver, growth driver, passionate brand steward and both an agent for change and a counselor during that change. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274

Waxing UnLyrical

NOVEMBER 19, 2010

In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation. Wanna Subscribe?

Publicity 77

Publicity Reputation Crisis Communications Film 77

wiredPRworks

AUGUST 30, 2018

To celebrate Throwback Thursday, here's an update of a post I wrote in 2008 about marketing motivation for speakers. Rich, Famous, and Influential: How to use the power of personal branding to build an empire and make a difference". Lewis Howes recently interviewed Rory Vaden on "The School of Greatness" - take a look.

Marketing 64

Marketing Energy Training Leadership 64

Cision

AUGUST 27, 2015

In May, Jamie Turner of 60 Second Marketer stood at the front of a conference room at Social Shake-Up 2015 promising an interactive presentation about podcasting for communication. Now, nearly twice as many Americans listen to a podcast monthly than in 2008. Will you have an interview format or a monologue format? Why is that?

Skype 120

Skype Interviews Software Mobile 120

Sword and the Script

OCTOBER 21, 2014

The study, an annual affair every year since 2008, was published this past August. I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now. The state of content marketing is – the gap between those that are good and those that haven’t started is widening.

Social Media 117

Social Media Study Blogging Company 117

Communications Conversations

AUGUST 1, 2019

Not only is Ryan a leading-edge social media marketer (and future pop star–have you seen his Facebook videos this past week? :), he’s also–and more importantly–one of the nicest and most engaging people you’re ever going to meet. I work for their Marketing team as a Social Media Strategist.

Social Media 60

Social Media Media Video Meeting 60

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. Michael blogs at B2B Marketing Insider. Adam is a digital marketer.

Communications 81

Communications How To Blogging Content Marketing 81

PRSay

SEPTEMBER 12, 2016

For example, at the World Economic Forum’s 2015 Davos summit, the Said Business School at Oxford University, in partnership with Heidrick & Struggles, introduced the findings of The CEO Report, based on face-to-face interviews with 150 global chief executives. Nearly half are rethinking how they communicate “brand.”.

Leadership 0

Leadership Agency Education Communications 0

Flatiron Communications

JANUARY 12, 2017

It prefers live TV interviews (vs. Content Marketing Is So Last Year (January 2016). Media Walls Crumble: Brands Benefit (November 2012). Leaders Who Lie (August 2008). This new communications paradigm has gone beyond identifying sympathetic reporters who’ll parrot their messages. Trump: The Art of The Lie (June 2016).

Journalism 28

Journalism Guidelines Government Training 28