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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

Fifty-five years ago, the first “Public Relations Handbook” that I edited was published. Needless to say, a lot has changed in public relations since 1967. Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals.

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In Memoriam: Joe S. Epley, APR, Fellow PRSA

PRSay

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 164
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In Memoriam: Patrick Pollino, APR, Fellow PRSA

PRSay

He served in local, regional and national positions with PRSA, including as president of Boston’s PRSA Chapter. The Boston Chapter honored him with the 2006 Diane Davis Beacon Award for lifetime achievement in public relations. He officially retired in 2005, although he continued consulting for several additional years.

Local 78
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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

Transport Topics is a business-to-business publication that exists to provide our readers with business intelligence and insights that can help them run their organizations more effectively and better plan for the future. We spend a lot of time at local parks and enjoying the sights and food in Old Town Alexandria.

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PR Heroes Of The Hurricanes

ImPRessions - Crenshaw Communications

Back-to-back hurricanes Harvey and Irma were unprecedented in their impact, destroying lives and homes, wreaking billions in damage, and knocking other news out of the headlines (a minor challenge for the media and public relations professions.) But the storms of September also brought some good news. Experts tell us that the U.S.

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Why the APR Has a Great ROI

PRSay

I’m a huge advocate of the Accreditation in Public Relations (APR) program, and it’s not hard to figure out why. Then I Advanced through my Panel Presentation and progressed to the Examination for Accreditation in Public Relations. The process took about six months and I successfully passed the Examination in 2005.

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Behind the Headlines With Lynda Fernandez

Cision

Lynda Fernandez, senior vice president of public relations & international at the Miami Association of Realtors, says if you do not establish strong relationships in the PR industry, you will miss out on opportunities to expand your brand’s reach. In 2005, I was hired by the former Realtor Association of Greater Miami and the Beaches.