Bianchi Biz Blog

OCTOBER 19, 2023

CES 2024 – the largest in-person independently audited tech event in the world – continues to gain momentum and is on track to surpass the 2023 version of the show in terms of the number of attendees, exhibitors and global media. And the 2024 version of the event, scheduled for Jan. It’s back … and in a big way! 9-12, 2023 (Jan.

Automotive 87

Automotive Mobile Software Technology 87

Bianchi Biz Blog

AUGUST 17, 2023

With CES returning to full, in-person form in 2023 after emerging from its pandemic-impacted virtual and hybrid format, the show is on solid footing to dominate the news once again in 2024. We share these tips based on our experiences assisting multiple automotive clients prepare for CES in years past. million square feet of exhibits.

Automotive 76

Automotive Mobile Technology Resources 76

Beyond PR

MARCH 8, 2017

Using your trade show presence to get more exposure for your news can be a great move, but deciding exactly when to distribute your announcements can be challenging. Provided you have a demo or free giveaways ready, announcing a new product or service before the show is a great choice since it can create excitement to see it in person.

Trade Shows 66

Trade Shows Product Launch How To Conference 66

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Have you put strategic thought into what people find when they google your name? Who is ReputationDefender? Google you.

Brand 234

Brand Branding Reputation Crisis 234

Cision

DECEMBER 5, 2017

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. I mean, yes, hiring a new chief operating officer is newsworthy, and it warrants a press release. But let’s be real — it’s not sexy. Blog Posts. You’re doing it. She’s doing it. I literally just did it. Everyone’s doing – or should be – doing it.

Infographics 235

Infographics Case Study Content Marketing Video 235

Bianchi Biz Blog

JUNE 30, 2022

After another pandemic-impacted CES in 2022 that upended plans and turned the show into a half-virtual event, the show is primed for a big in-person comeback in 2023. So, with the addition of a new exhibit hall since then, assuming the pandemic will subside, CES 2023 could be the biggest ever version of this event.

Automotive 74

Automotive Mobile Technology Resources 74

Communications Conversations

OCTOBER 13, 2015

Great, model employee. Great, but what do I “do” with it? What a great way to give folks a different perspective on our great state! But, what a great way to engage key employee volunteers AND tell your story, from a unique perspective! #2: Remember the #LilyforTarget launch? Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Beyond PR

MAY 23, 2017

Trade shows and events offer the perfect opportunity for companies to experiment. This year, The North Face embraced the multifaceted nature of SXSW and launched their “Seek No Shelter” campaign alongside the new Apex Flex GTX® waterproof, soft rain jacket at the event. So how do you decide whether to take a risk?

Industry 76

Industry Trade Shows Marketing Film 76

Prohibition

AUGUST 16, 2021

In fact, opting for a video on LinkedIn instead of a text-based post is a great choice, especially when you consider that consumers would rather watch a video about a product or service than read about it. Video content has become a central component across all social media platforms. Content is king when it comes to video on LinkedIn.

LinkedIn 62

LinkedIn Video How To Marketing 62

MaccaPR

JUNE 23, 2021

Here are five takeaways from the Maccabee PR agency’s recent Sharper Angle virtual event with two remarkable panelists – Leah Broeders, PR, Partnerships, Promotions and Licensing Associate Director of Post Consumer Brands and Johnna Rossbach, Senior Connected Marketing Manager with Pacific Foods. #1: 1: Leaning into the Power of PR .

Marketing 62

Marketing Retail Consumer Trends 62

Beyond PR

SEPTEMBER 21, 2016

Launching a product at a trade show can be a great way to focus on your event marketing strategy and spotlight a new product in front of a targeted audience. There are times, however, when launching a product at an event can put your company at risk of losing potential clients and damaging your brand’s reputation.

Trade Shows 40

Trade Shows Product Launch How To Transportation 40

Solo PR Pro

JANUARY 14, 2020

Don’t launch a solo business because someone else told you it would be good; do it for you and because you want to. Starting a solo public relations business is exciting and a little scary. You know how to do your job, but what don’t you know about running a business? Start Here. I would have saved myself a lot of money down the road!

Insurance 110

Insurance Insurance Banking Groups 110

Critical Mention

JUNE 24, 2018

I also have an MBA, and my first entrepreneurial venture was to launch my own marketing and PR firm. It can include communications consulting, speaking at events, training sessions, etc. It can include communications consulting, speaking at events, training sessions, etc. Q: What’s your definition of an “influencer?”.

Storytelling 106

Storytelling Technology Course Privacy 106

Beyond PR

DECEMBER 5, 2017

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. I mean, yes, hiring a new chief operating officer is newsworthy, and it warrants a press release. But let’s be real — it’s not sexy. Blog Posts. You’re doing it. She’s doing it. I literally just did it. Everyone’s doing – or should be – doing it.

Infographics 72

Infographics Case Study Video Survey 72

Beyond PR

AUGUST 4, 2016

The term social media describes the greater virtual community that allows people to interact. PR Newswire and Cision’s communications and content teams have partnered up to bring you 105 tips for some of our favorite social media channels for brands. No longer is the writing on the wall. And guess what, it’s not just your writing.

Social Media 40

Social Media Pinterest Media Marketing 40

Masters in Communications

FEBRUARY 12, 2022

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52

ZudePR

JUNE 6, 2016

If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. GET THE PDF + BONUS 51 DEEP WORK PRODUCTIVITY TIPS. Have you installed every productivity app and extension known to man? Yet still you spend your days in a distracted fuzz.

Writing 114

Writing Social Media SEO Blogging 114