3 tips to prepare your hurricane communications plan

PR Daily

If a storm causes power and telecommunications outages, it is essential to have a plan in place for how to communicate with authorities, industry partners, customers, travelers and journalists. Hurricane season is here.

Building Media Lists That Get Results

ImPRessions - Crenshaw Communications

These may include industry beat reporters, local media outlets, women’s interest or multicultural media (in the case of a female or minority founder), or even lifestyle press.

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Want More Fans? See 3 Brands’ Secrets


Unless you know someone who’s worked at Starbucks or get super chatty with your local barista, you probably don’t know how much Starbucks employees love its workplace or company culture. Do you know what customers think about your brand?

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Behind the Headlines With Ashley Simmons


Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What are you most excited about in your new role as director of communications at the Telecommunications Industry Association?

How to Choose a PR Strategy, Part 2 of 6: Traditional environment

Shift Communications

Another example of a traditional environment is the telecommunications industry. You’ll instead need to earn small victories in local publications or niches, then use those victories as leverage to get to the next tier of publications.

5 ways Qualcomm engages with a worldwide workforce

PR Daily

Qualcomm , an American multinational semiconductor and telecommunications giant headquartered in San Diego, must find ways to connect with 30,000 employees in more than 40 countries, says Christi Gilhoi, who leads global employee engagement.

Australian telecom apologizes for ‘racist’ job ad

PR Daily

Optus, an Australian telecommunications company, is taking fire over a job advertisement that was seeking an “Anglo-Saxon” retail assistant. Australia’s ABC News reported : Neutral bay local Norman Hussey, 74, said he could not believe a business would advertise something like that in 2018.

An Honest Look at My APR Journey


Right out of college, I was hired as a part-time writer for a local advertising agency. She manages the reputations of clients in a multitude of industries including technology, retail, education, automotive and telecommunications.

How to Effectively Communicate Your Rebrand

Beyond PR

When WIND Mobile, a Canadian telecommunications company, became Freedom Mobile last year, they issued a press release which clearly outlined its brand change and reaffirmed its commitment to current customers. Change is in the air as many brands have undergone a makeover in recent months.