Onclusive

JANUARY 5, 2021

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage. We recently shared the results of a G2 Crowd study where respondents stated that we are leading the industry when it comes to PR analytics solutions.

Real Estate 195

Real Estate Media Analytics Enterprise 195

PRSay

APRIL 21, 2020

As I put together my materials, made flashcards and printed the APR Study Guide, I quickly discovered that the exam and the entire process was going to change my life for the better — both professionally and personally. After the Readiness Review, I moved on to studying for the written examination.

Ethics 210

Ethics Study Print Social Media 210

Onclusive

MAY 12, 2022

The articles in the study included only earned media content (no owned or social media) published via digital media (no print or broadcast).

Consumer 195

Consumer Publicity Media Analysis 195

ImPRessions - Crenshaw Communications

MAY 13, 2021

Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media. Write and edit media materials, including media alerts, fact sheets, bios, and case studies. -Create and distribute press releases to targeted media outlets.

B2B 203

B2B Policies Case Study Enterprise 203

Sword and the Script

AUGUST 9, 2016

That’s a critical takeaway from one of the studies covered below. To that end, here are the summaries to three public relations studies. It’s the idea that when people need something, they were increasingly turning got the web rather than print for answers – and search engines were helping them sort out the results.

Study 60

Study Publicity Survey Engineering 60

PRSay

FEBRUARY 16, 2024

These units rely on printed materials to disseminate information, making print-shop training more relevant for afloat sailors and Marines than for airmen or soldiers. For example, service members deployed on ships or in submarines often go weeks or months without internet connections or access to online resources.

Public Affairs 86

Public Affairs Communications Radio Television 86

Stephen Waddington

APRIL 14, 2020

A perfect storm of distribution and falling advertising revenue is a blow to the newsprint business after two decades of battling the shift from print to digital. According to the Reuters Institute for the Study of Journalism, local media is down by 50% and national media by 30%. Photo by almir1968/iStock / Getty Images. news industry?

Print 102

Print Newspapers Crisis Local 102

PRSay

OCTOBER 4, 2021

15, the live, online series of six modules — moderated by media relations strategist Judy Welage — will feature experts who present case studies and discuss the latest communications trends. Starting on Nov. 3, and running every Wednesday (except Thanksgiving week) through Dec. Public trust in the press has been on the wane.

Media Relations 202

Media Relations Media Pitching Case Study 202

Stephen Waddington

JUNE 13, 2019

News media in pain Newspaper brands continue to suffer as readers shift from print to digital. Popular newspaper brands have suffered double digit falls in print circulation with the Daily Star (-18%), Daily Mirror (-13%), and Daily Express (-12%) hardest hit. Facebook and Google account for almost 60% of the online advertising market.

Print 115

Print Media Newspapers Local 115

PRSay

OCTOBER 22, 2020

Short paragraphs get more than twice the attention online, according to The Poynter Institute’s Eyetrack III study. What’s surprising about this study is how the Poynter Institute — the think tank of how we write in print and online — defines an short online paragraph: Short paragraphs: 1 or 2 sentences long.

Mobile 182

Mobile Writing Web Journalism 182

Stephen Waddington

MAY 26, 2021

Startups recorded in the study are focused on one of three areas of innovation: services, business model or specialism. A print edition is also available. Report HTML version PDF download version Print version - please contact stephen.waddington@wadds.co.uk Services: creativity, data and lead generation, eg.

Agency 161

Agency Report Print Healthcare 161

Beyond PR

OCTOBER 13, 2016

One detail that you will read in the full report ( You can order a printed copy here) – PowerPoint-based investor presentations are the top content hunted by Wall Street. For more on the Shareholder Confidence 365 Study, request the full 30-page hardcopy report now. About the study. In 2014, we published an updated study.

Study 40

Study Retail Print Survey 40

Cision

OCTOBER 16, 2015

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. According to Reuters Institute for The Study of Journalism’s 2015 Digital News Report , the way people are accessing online information differs from traditional media.

Content Marketing 120

Content Marketing Marketing Radio Media 120

Contently - Strategy

NOVEMBER 3, 2021

I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Do I need to parse the fine print of a scientific study every time I cite a statistic? Secondly, don’t copy/paste statistics from another publication without verifying the data in the original study or report.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Agility PR Solutions

SEPTEMBER 18, 2018

A new study measuring “trust” among readers of their newspapers-of-choice from Brand Keys found The New York Times and The Wall Street Journal #1 among fifteen papers examined in this wave of research.

Newspapers 85

Newspapers Trends Print Media 85

Stephen Waddington

DECEMBER 17, 2020

It blends theory and practice with critical analysis and case studies, campaigns, exercises, and discussion questions. We made a start at reflecting this by adding new material in the past few months as the book went to print. Since the last edition Liz has retired. The COVID-19 pandemic will affect aspects of society and the economy.

Case Study 201

Case Study Conference Exercises Print 201

PRSay

JULY 28, 2021

In the study, web visitors understood: 39 percent of what they read on a desktop screen. When the bureau printed the exact same web pages and left them in employees’ cubicles, accuracy increased by 42 percent. Web pages are 48 percent harder to understand on an iPhone than on the big screen, according to research by R.I.

Mobile 199

Mobile Web Writing Training 199

ImPRessions - Crenshaw Communications

JUNE 1, 2021

Study their social media to get a feel for personal opinions on issues, followers, and interests. Be it a print, digital or broadcast interview , PR pros should explain that an interview is a conversation between two people – something which is engaging and relaxed, yet professional and informative.

Interviews 268

Interviews Media Construction Report 268

Wadds Inc.

MAY 21, 2023

I revisit Strategic Communication Management every six months or so in my PhD studies. The book is still available as a re-print for around £10. It’s a mix of theory, practice, and case studies. Strategic Communication Management is an enduring guide to understanding and enhancing the value of public relations in management.

Communications 52

Communications Case Study Print Study 52

Katie Paine's Measurement Blog

FEBRUARY 5, 2023

If your program’s goal is to increase awareness , then to accurately assess its effectiveness you need to do pre/post or A/B studies to determine the change in awareness either between tactics or over time. Awareness studies need not be expensive. Start with your print placements. Align your metrics to the goals of your program.

How To 52

How To Print Analytics Advertising 52

Cision

OCTOBER 10, 2017

You can no longer simply email journalists and hope to get coverage online or in print-based media. Check out this monster case study from AccessDirect. After studying these three distribution channels, you may realize it’s time to revamp your practices so they appeal to the modern market. Press Release Distribution.

Strategy 251

Strategy Case Study Instagram Print 251

Waxing UnLyrical

AUGUST 15, 2011

The study was listed as one of the bullet points in Academica’s Top Ten , a daily scan of the news stories in Canadian Higher Education. Previous to this she was the managing editor of U of R Report, the University’s faculty and staff internal publication, and a print journalist in Manitoba. postlink%%.

Study 71

Study Education Blogging Print 71

PRSay

NOVEMBER 9, 2017

I studied “old school” style : I printed the APR Study Guide and put it in a binder, reading through (more than once!) As my deadline loomed, I wrote the highlighted info from the notebook onto notecards that I studied while waiting in lines, in our office library, in local coffee shops, etc. I rented textbooks (i.e.,

Case Study 113

Case Study Conference Study Print 113

Landis PR

APRIL 12, 2021

Performance isn’t typically an issue in print — using prose to tell a compelling story is. There’s more time to report and (despite the shrinking news hole) more room in print/digital to provide detail and nuance. It’s one of 5 routes unanimously approved for study.

Meeting 98

Meeting Media Print Enterprise 98

Shift Communications

MARCH 15, 2022

Earlier this year, Oxford’s Reuters Institute for the Study of Journalism issued its annual Journalism, Media and Technology Trends and Predictions report. The Times’ acquisition of Wordle is indicative of a larger strategy publishers are employing this year: diversifying their content to attract a greater number of viewers/subscribers.

Strategy 103

Strategy Media Journalism Banking 103

Sword and the Script

APRIL 2, 2024

The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Agility adds “Intelligent Insights” Agility PR Solutions announced a new AI feature called, “Intelligent Insights.”

Reddit 174

Reddit Software B2B Technology 174

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. Digital and print trades in a given sector are tantamount to a virtual business community. B2B can leverage trade outlet coverage by repurposing it into owned media, as well as in case studies, white papers, webinars, and pitches to bigger outlets.

Pitching 168

Pitching Real Estate B2B Journalism 168

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). Frank said studies and surveys are another way to get earned media coverage.

Media 97

Media Nonprofit Pitching Analytics 97

Cision

JUNE 5, 2015

Talking Points: Google Street View reveals underwater locations ( Mashable ); Bob Schieffer moves on to Harvard ( CNNMoney ); IHOP unveils new logo ( Wired ); Study shows that women contribute to a third of U.S. buys print products of Columbus Dispatch ( The Columbus Dispatch ). news content ( ABC News ).

Pinterest 120

Pinterest Media Sports Print 120

Sword and the Script

OCTOBER 15, 2020

Because I’m interested in it, I study the market almost daily and I’ve worked with many solution providers in legal tech – enough to make some important observations about content marketing. So, I drafted them up and Legaltech News saw it fit to print: 6 Pragmatic Content Marketing Tips for Bona Fide Success in Legal Tech The key point?

Content Marketing 95

Content Marketing Marketing Print Software 95

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Read the full-length study today! billion monthly active users (1.2 Want more insight on how journalists view and use social media?

Journalism 120

Journalism Social Media Media Study 120

PRSay

JULY 26, 2017

At the very least, the process of Accreditation involves a commitment to studying, a strategic mindset and self-motivation. She reads Braille, but the APR study materials are not produced in Braille. Twenty years ago it would have been more of a challenge,” said Carver, reflecting on how she studied. “I was born blind.

Study 126

Study Public Affairs Software Nonprofit 126

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Whereas it was once important for a book to be printed and distributed by a traditional publisher, today self-publishing is a perfectly acceptable route. SEO has to be optimized in almost every aspect of PR content production today, from social posts to case studies. Longer content boosts SEO.

Case Study 178

Case Study SEO Film Video 178

PRSay

OCTOBER 10, 2022

More than three in five, or 62%, say humor in a brand’s TV, radio, online, social media and/or print presence makes them consider the brand “fun.”. Fun has a physiological impact in the brain, with studies showing that it increases serotonin levels — the chemical that regulates many basic processes like sleep, memory and mood.

Consumer 164

Consumer Brand Branding Marketing 164

Deirdre Breakenridge

APRIL 25, 2016

A Shutterfly study revealed that although Americans are snapping more photos than ever, they’re failing to share and look back at them. Based on the study, Americans now take more than 10 billion photos every month, but only one in two of the survey respondents have looked back at a picture more than ten years old within the last month.

Print 150

Print Technology Video Software 150

Cision

JANUARY 15, 2016

A study released by Elite Daily found that only 1 percent of millennials would trust a brand after seeing a compelling ad. Will you set up a digital newsroom to host everything or mail out a printed newsletter? Buyers no longer pay attention to traditional advertisements. So where do consumers place their trust?

Journalism 120

Journalism Strategy Brand Branding 120

Communications Conversations

OCTOBER 5, 2022

I don’t have any scientific studies to back this up, but I believe that will lead to them either being 1) More active readers when they’re older, and/or 2) More informed citizens. Every time they put words in print. Finally, our kids see us reading the paper each morning. So yeah, the paper is a big part of our life.

Newspapers 106

Newspapers Print Web Study 106