Where the Fishermen Ain't

JUNE 13, 2014

PR Leaders Today Affirm a Commitment to Abide by and Evangelize Wikipedia Community Norms. Last February, William Beutler , principal of Beutler Ink and publisher of The Wikipedian , convened a meeting of digital leaders from multiple agencies, as well as notable Wikipedia volunteers. Fortunately, my employer feels the same way.

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Doctor Spin

DECEMBER 4, 2023

Marshall McLuhan: “The Medium is the Message” “The medium is the message” is a phrase coined by the Canadian philosopher Marshall McLuhan in the first chapter of his notable book “ Understanding Media: The Extensions of Man.” Despite being one of the most influential thinkers in media theory, McLuhan’s ideas are often widely misunderstood.

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Doctor Spin

DECEMBER 4, 2023

Back on the Bandwagon: The Effect of Opinion Polls on Public Opinion. link] The Bandwagon Effect can also pose a challenge in PR, especially when managing counter-narratives or attempting to change public opinion on a well-entrenched idea. Source: Public Choice 3 Grillo, A. Public Choice, 172, 465–482. In Wikipedia.

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Doctor Spin

JANUARY 16, 2024

And what does information asymmetry mean for public relations ? In Wikipedia. In Wikipedia. In Wikipedia. In Wikipedia. In Wikipedia. Original work published ~44 BCE) In public relations, the dominating theory is the Excellence Approach (i.e., 1 Mafia (party game). 2024, January 13). 2 Andrew Plotkin.

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Stephen Waddington

NOVEMBER 19, 2017

Here’s my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. This is an article and deck about the outlook for public relations and social media in 2018. 1 Professional status: public relations. They’re not so much predictions as a work in progress.

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Doctor Spin

DECEMBER 22, 2023

Shep Gordon is a well-known figure in the entertainment industry, renowned for his innovative and creative approach to public relations and talent management. Image: Wikipedia ) Gordon gained fame as a talent agent and manager for various high-profile celebrities, particularly in the music and culinary industries. Shep Gordon.

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Doctor Spin

NOVEMBER 25, 2023

Bernays is credited with pioneering many techniques in the field of public relations. He was among the first to use psychology and other social sciences to design and implement public relations campaigns. The Father of PR: Edward Bernays Edward Bernays (1891–1995) is considered the father of public relations. In Wikipedia.

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Wikipedia Hotels Case Study Engineering 52

Deirdre Breakenridge

MAY 14, 2018

The pictures of foreign places are now spread all over social media. Those videos, along with different information from the media influencers, were making Russians think more about moving to another country, traveling or studying abroad. However, media helps to find solutions to this problem. Step 2: Research the place.

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Doctor Spin

NOVEMBER 29, 2023

For PR advisers, this isn’t just academic musing; it’s a potent framework for navigating the complexities of modern media landscapes. Here we go: Quicklinks Existentialism and Public Relations PR Resource: The Stoic PR Professional Existentialism and Public Relations Fotografi efter blyantstegning ca. In Wikipedia.

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Shift Communications

FEBRUARY 20, 2019

The current media landscape lends itself to lucrative opportunities on a global scale. The ability to tap into this knowledge can help inform owned, earned, and paid media of your organization’s PR and marketing efforts. Wikipedia Top 25 Report. Trends on Social Media. Wikipedia Top 25 Report. Google Trends.

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Doctor Spin

MARCH 19, 2023

Here we go: Creating Impact With Designed Intent Public relations (PR) is all about establishing, developing, or maintaining strategically essential relationships with publics. It is the art of communicating with stakeholders, such as customers, employees, investors, media, and the public, to build and maintain a good relationship.

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Measurement Communications Wikipedia Social Media 52

Onclusive

OCTOBER 28, 2021

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking.

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Stephen Waddington

NOVEMBER 7, 2019

If you make a mistake in a live media interview correct it and apologise as quickly as possible. Rees-Mogg was commenting on the publication of the inquiry report into the Grenfell Tower fire. The media reaction was swift and brutal. Image credit: Wikipedia. It just seems the common sense thing to do."

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The Proactive Report

OCTOBER 30, 2023

What are people saying about your brand when discussing CRM systems on social media? Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? Discover your current Brand Visibility Score.

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Trends Marketing Wikipedia Reddit 182

Cision

NOVEMBER 6, 2017

Social media and search engines are riddled with conspiracy theories and misinformation presented as news. Brands like Google, Twitter, Facebook, and YouTube are doing nothing to prevent it, resulting in a very confusing and convoluted media world. Google’s response to public outrage at this fake news? And the worst part?

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Doctor Spin

APRIL 25, 2023

In Wikipedia. Source: Wikipedia PR professionals and communicators with a strong Theory of Mind can better understand their audience , create more compelling messages, and build lasting relationships. Understanding the emotions behind social media interactions. Anticipating how different publics will perceive a campaign.

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Mark My Words

FEBRUARY 27, 2023

Nicola Bulley’s family are enduring an unimaginable tragedy and deserve better than the treatment they have endured at the hands of the police and the media. Even considering limitations on what they can share with the public, the police seem to break another cardinal rule of communications every day since her disappearance.

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Stephen Waddington

APRIL 14, 2019

Fake news or disinformation isn’t a new phenomenon but the changing media environment and social networks means that it can travel faster than ever before. Challenging Wikipedia’s gender bias: 90% of editors are male David B. Grinberg called out Wikipedia this week for gender bias. According to Grinberg less than 18% of 1.6

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Doctor Spin

NOVEMBER 29, 2023

Some experts will go for the easy route by simply presenting themselves as such on social media. Source: Journal of Public Relations Research 1 Bourne, C. Journal of Public Relations Research, 27, 322 – … Continue reading Thought leaders must continuously probe existing challenges to find brand-new solutions. In Wikipedia.

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Doctor Spin

JANUARY 17, 2023

Source: Solarpunk: A Reference Guide Solarpunk in Marketing and PR “Dear Alice” is a solarpunk-inspired Yoghurt commercial that has received social media acclaim due to its beautiful and positive outlook on our future. In contrast to dystopian sci-fi ideas about the future, many publics might long for visions that aren’t so bleak.

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PR in High Definition

APRIL 25, 2022

Researchers in Denmark studied a range of media types; from movie ticket purchasing habits, popular books, Tweets, as well as Wikipedia attention time. What they found was that the hotness of topic, time in the public sphere, and desire for a new topic vary greatly and depend on the media type.

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Flack's Revenge

APRIL 20, 2017

Flipboard CEO Josh Quittner wrote about our loss of innocence, in the story The Truth about Fake News : When Wikipedia started to take off… I believed that finally, the world was racing toward one, glorious kumbaya moment. How do you build trust, validation, and visibility through the press when media trust is at a record low?

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Flack's Revenge

DECEMBER 7, 2020

So, adding the words “secret sauce” to your solution news should make it a natural media magnet, right? Going back even earlier, Coca Cola famously guarded its secret formula, as described in Wikipedia : The Coca-Cola Company ‘s formula for Coca-Cola syrup…, is a closely guarded trade secret. Sans Sauce.

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Doctor Spin

NOVEMBER 29, 2023

His theories are especially interesting for public relations. In Wikipedia. Here are a few examples of logical fallacies and biases that I’ve come across while studying public relations and linguistics: Fallacy of Composition Fallacy of Division The Gambler’s Fallacy Tu Quoque (Who Are You To Talk?) In Wikipedia.

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Flack's Revenge

JUNE 13, 2019

Let’s face it, things have gotten weird with the Internet lately (and all things related – like the Web, apps, and social media). It is the Russians, as they so ably proved in the last election – when they infected social media to try to influence the outcome. We used to have a great thing going!

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Stephen Waddington

OCTOBER 18, 2018

It’s a form of workflow borrowed from a media newsroom. The reality of modern media is that news stories are published to the web instantaneously. This is a growing segment has developed out of the market for social media management. Seek out public sector websites such as GOV.UK I suggest you start by scraping the web.

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Tools Web Banking Wikipedia 203

Rock the Status Quo

OCTOBER 2, 2014

How To Do An Editorial Calendar Scour Most know what an editorial calendar is – an outline of what topics a blog, magazine or media outlet intends to cover for the year, and when it will run – giving PR pros a better chance of including their clients in relevant stories. Public Relations'

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Doctor Spin

NOVEMBER 29, 2023

His theories are especially interesting for public relations. In Wikipedia. The theory of cognitive dissonance has been widely influential in psychology and fields like marketing, public relations, and decision-making studies. In Wikipedia. But who was he? Here we go: Quicklinks Leon Festinger Who Was Leon Festinger?

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ImPRessions - Crenshaw Communications

APRIL 6, 2018

has radically changed journalism and public relations , two industries that rely on the free exchange of information and ideas. Any time YouTube finds a questionable piece of video content, it will add a text box linking pertinent “factual” information supplied by Wikipedia. But one highly undesirable outcome is “fake news.”

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NewsWhip

JULY 14, 2020

Paul: Do you find that data from your tech stack makes it easier to predict which stories the public will engage with, and how to frame stories to win engagement? . For example, within the business, we have a media unit staffed with former national news journalists. We recently had a conversation with a public affairs client.

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Flack's Revenge

NOVEMBER 28, 2018

In his story, Nicas wrote: “Definers specialized in applying political campaign tactics to corporate public relations — an approach long employed in Washington… but less common in tech.” The industry has set some guidelines, as explained in this Wikipedia article , which includes PRSA’s take.

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Doctor Spin

NOVEMBER 5, 2023

To mitigate this weakness, the mass media had to rely on various forms of advertising to enable their editorial efforts. The mass media audience wasn’t keen on paying enough money for editorial content. Given the nature of mass media, huge audiences could be reached at any one time. It was a great time to advertise.

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Cision

JULY 6, 2015

Wikipedia says that “ small talk is a bonding ritual and a strategy for managing interpersonal distance …. But what about social media? Communication professionals have a message to share on social media, and social customers have a sense of propriety that can’t be circumvented. Even if we use social media pseudonymously.

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Stephen Waddington

NOVEMBER 11, 2019

It’s what’s known in the media business as a ferret whereby the Brexit Party challenged the government. MacKenzie challenged journalists to stick a ferret up the trousers of public figures. It’s known in the media business as a reverse ferret in which an organisation reverses a previous position typically without any acknowledgement.

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David PR Group

FEBRUARY 22, 2019

When I first started in the public relations business, I heard the term “Thought Leader” and kind of smugly laughed it off. Source: Wikipedia, which coincidentally can help you become one. The tactics can feed off each other and lead to larger projects like webinars, media interviews or hosting a podcast. What is it? “A

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Stephen Waddington

OCTOBER 30, 2017

An upcoming discussion between two senior public relations practitioners, spotlights the issue of ethics in public relations. Lord Bell worked for Margaret Thatcher during the 80s and 90s before founding the eponymous public relations agency Bell Pottinger that he ran for 30 years. He is sceptical about social media.

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PRSay

OCTOBER 15, 2019

Just like Lopez is more than a singer or dancer, you should think about your business as more than public relations or social media. In public relations, staying relevant often means adjusting messaging, using different platforms and ensuring you’re working with industry experts. The PR world is changing. Today, content is king.

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