Maxim Behar

NOVEMBER 22, 2020

The book is published in Bulgaria since the end of 2019 and its first print run was out in less than a month. The author presents his unconventional point of view regarding the changes in the world, caused by COVID-19, and makes interesting forecasts about the business development in the new reality.

Internal 90

Internal International Print Leadership 90

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Keep it ethical.

Storytelling 163

Storytelling Media Nonprofit Government 163

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. For a video campaign, PR can build a brand’s credibility through thought leadership opportunities and endorsements from influencers or industry experts.

Video 110

Video Marketing SEO Social Media 110

PR 20/20

FEBRUARY 21, 2023

Whether it’s sales, growth, or marketing, leadership must implement a plan with measurable goals. For companies who relied solely on traditional marketing tactics, such as advertising on billboards or in printed material at conferences, return on investment was minimal or even moot during the pandemic. Is it hot right now?

Marketing 68

Marketing Resources Advertising Advertising 68

Communications Conversations

SEPTEMBER 10, 2020

I really appreciated my time in radio and print journalism. I coordinate a lot of TV segments and print/online interviews across the country. Outside of media relations, I spend time focused on daily, weekly and monthly reports showing out progress for company leadership. I think that speaks to the culture that’s present here.

Radio 167

Radio Journalism Interviews Energy 167

Cision

NOVEMBER 21, 2017

Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks. How to do that?

How To 149

How To Social Media B2C Television 149

PRSay

JANUARY 13, 2021

Print publications. Having performed this examination, it’s now time to present an executive summary to report on your findings and make recommendations that inform your plan. Recommendations: a) Present with a tiered scale or rating. Communication Channels. Here are the most common communication channels: Email.

Internal 189

Internal International Data Communications 189

Cision

NOVEMBER 14, 2017

Everything from your content marketing to social media to PR (including print, online, and television or radio mentions) needs to be part of the equation. You may need to include executive leadership in the process, who will want to know that their investment in earned media is paying off.

Measurement 166

Measurement Strategy Media Analytics 166

Cision

JULY 11, 2017

Present: Where is your brand now ? A print mention is different from a broadcast mention, which is different from a social media mention, and so on. Plan to routinely update your keywords with new competitors, leadership and management, products, campaigns and events. Do you have an ongoing social media campaign?

How To 265

How To Media Software Agriculture 265

PRSay

MARCH 19, 2020

or a wall with paintings or prints on it. Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. Are you too close to the wall so it looks you’re posing for your mugshot?

Interviews 210

Interviews Video Meeting Skype 210

ImPRessions - Crenshaw Communications

AUGUST 4, 2016

We often retain a writer or editor to moderate “thought leadership” panels of experts to explore a key issue relevant to a client’s business. ” A former colleague of mine made a smooth transition to print journalism years ago and has remained a great source for story pitches and interviews.

Employee 120

Employee Print Meeting Financial 120

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. These types of media content present both problems and opportunities for your clients.

Communications 190

Communications Journalism Advertising Advertising 190

Burrelles Fresh Ideas

AUGUST 8, 2023

With leadership on board, you can secure the necessary budget, talent, and tools to elevate your content initiatives and drive meaningful results. Seize this moment when leadership understands the value of content. SOURCE The demand for fast and easily consumable content is on the rise.

Communications 52

Communications Marketing Analytics Resources 52

Stephen Waddington

DECEMBER 6, 2017

It will reinforce the CIPR’s theme for 2018 of public relations as a management discipline under the leadership of President Sarah Hall. Platinum will be available on Amazon Kindle and in print in Q3 2018. Three podcasts hosted by C-suite presenter Russell Goldsmith will accompany the book. Thanks for stopping by.

Print 0

Print Community Leadership Creativity 0

PRSay

SEPTEMBER 29, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). It is a somewhat burdensome word and one that involves minutia and fine print. The word “code” has connotations of legality, obligations and the law.

Ethics 116

Ethics Guidelines Print Groups 116

PRSay

MARCH 22, 2017

Presenters sometimes make mistakes at awards shows, but this year’s Best Picture mix up at the Oscars on Feb. A rep for Oscar vote-counters PricewaterhouseCoopers (PwC) apparently gave Beatty the Best Actress card, which had winner Emma Stone’s printed name on it. Aside from presenter errors, a lot can go wrong on live television.

Crisis 119

Crisis Sports Television Print 119

Polaris

DECEMBER 14, 2014

There were always lots of presents under the tree (yes, I was spoiled), especially my favourite gift of all: books. Most useful offline resource: The Leadership Secrets of Santa Claus: How to Get Big Things Done in YOUR Workshop. She encourages everyone to have a print edition alongside Merriam Webster’s. #11 11 Gini Dietrich.

Marketing 251

Marketing Resources Content Marketing Leadership 251

Maxim Behar

SEPTEMBER 19, 2022

Well, just recently, I stayed up all night thinking what shall I bring him as a present. He graduated in Economics in Prague and in Leadership skills at the Harvard Kennedy School. And this is not an easy task at all. the next morning, I was already on the plane to London. He runs the flagship PR company M3 Communications Group, Inc.,

Newspapers 72

Newspapers Ethics Meeting Hotels 72

PRSay

OCTOBER 1, 2018

We want to present people with the best information. Our messaging is more effective and the news coverage will be more positive if the news outlet — whether it’s print or broadcast — can get that individual attention. I don’t speculate; I stick to the facts. Yosemite is a wild place by definition. I’m a firm believer in that.

Public Affairs 99

Public Affairs Hotels Publicity Interviews 99

Melissa Agnes

FEBRUARY 16, 2016

In order to identify the appropriate crisis communications channels for each of your stakeholders, sit down with leadership and the heads of each department or business unit and answer the following questions: Which of your stakeholders (usually tier 1) do you need to communicate with directly? So don’t leave it up to chance.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Sword and the Script

OCTOBER 22, 2019

As organic reach on social platforms plummets to zero, and confidence in influencer marketing is challenged, paid media presents more pros than cons for CMOs,” according to Gartner analyst Ewan McIntyre. Often B2B marketers will use these to send white papers and pitch webinars but again thought leadership content is a good option here.

Marketing 66

Marketing Survey Study B2B 66

Maxim Behar

SEPTEMBER 13, 2022

The presenter was Eagle Bu?jalite, The director on duty was Ausra Lukosiene, and this is how she described this scene at first, generally, then illegally printed issue of ‘Lietuvos Ritas’. I waited for him, and when he returned, he told me: "Write about us, write about people, which will not be present tomorrow.

Radio 52

Radio Television Comparison Newspapers 52

Sword and the Script

JANUARY 31, 2023

The earnings release presented an “adjusted EBITDA margin of 8.6% As a result, the press release said, “many hundreds of clients” will be become Truescope customers, with the integration of services presently underway.” With its partnership with LexisNexis, Propel will give users expanded print monitoring capabilities.”

Software 78

Software Case Study Technology Tools 78

Maxim Behar

SEPTEMBER 19, 2022

Well, just two days before, I stayed up all night thinking of a present for him. After that, we moved on to his present - a meeting with several British businessmen, in front of whom I had the opportunity to talk about Bulgaria, what a great country it is, how they should not hesitate, even for a second, and immediately come to invest in us.

Newspapers 52

Newspapers Ethics Meeting Hotels 52

Cision

OCTOBER 27, 2016

The content must be highly relevant to your audience’s needs, come from an influencer or peer they trust and relate to, and be presented in a way that’s easy to interact with. You need to understand the buyer’s journey from beginning to end – across all channels – including traditional channels such as print and broadcast.

Marketing 120

Marketing Financial Strategy Analytics 120

Beyond PR

MARCH 6, 2018

percent close rate , while outbound leads (such as direct mail or print advertising) have a 1.7 Capitalizing on these long-tail keywords present a great opportunity for content marketers. Leadership is on board too, 81 percent of senior marketers believe earned media is more effective than paid media. percent close rate.

Strategy 67

Strategy How To B2C Content Marketing 67

PRSay

JUNE 6, 2017

The award-winning news anchor and actor will serve as the host for the evening, presenting awards to “the best of the best in public relations” at the AXA Equitable Center. It’s up to you as the presenter to understand who your audience is and which of those formats might be appropriate for them.

Wireless 102

Wireless Storytelling Radio Analysis 102

Waxing UnLyrical

JANUARY 13, 2011

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. It was a lot easier to present a new idea than try and get the listener to un-learn an old one. By switching to a blog we saved printing and distribution costs.

Blogging 68

Blogging How To Print Facebook 68

Stuart Bruce

MARCH 19, 2015

From these changes and the wealth of evidence he presents Robert draws the conclusion that PR is dead and should be replaced with a new concept of public leadership. The editor’s reply was: “F**k the research, just make it up… We’ll print it anyway.” Robert believes the future is Public Leadership.

Publicity 60

Publicity Reputation Corporate Leadership 60

MaccaPR

AUGUST 26, 2015

We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership. chicken and egg theme, French fold pages and pullout chronological timeline - was printed on 100 percent post-consumer waste fiber with vegetable-based inks, which was important given the company’s focus on social responsibility.

Corporate 48

Corporate Examples Storytelling Brand 48

Scott Public Relations

JUNE 26, 2020

Since 1987, when the FCC (Federal Communications Commission) Fairness Doctrine was repealed that required broadcast, network, and print media to present news in a balanced and factual way, the path has been cleared for one-sided, fantastical, and controversial broadcasts and articles. What Does the Law Say?

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Sword and the Script

MARCH 1, 2022

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. Another interesting number in the earning presentation is the total addressable market (TAM). In fact, it’s not an editorial placement at all.

Software 129

Software Case Study Advertising Advertising 129

Sword and the Script

AUGUST 1, 2023

The product is only available in the UK presently. req.) , “Journalists can filter the kind of pitches they receive from PR professionals by topic and format – for example, whether the pitch is for print or online. She’s also held leadership roles at Edelman, Burson-Marsteller and Deloitte. Large language deals.

Software 131

Software Pitching Ethics Privacy 131

PRSay

JUNE 11, 2021

PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic.

Publicity 158

Publicity Social Media Report Fashion 158

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 178

Survey Marketing B2B Study 178

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

The desired audiences for a story depend on the corporate communications goals involved, whether general visibility, opinion leadership, or product support. Once you’ve determined the story theme and the audience, you’ll need to consider all the possible angles from which you can present the story to the media.

Media 136

Media Mobile Telecommunications Pitching 136

Cision

MARCH 21, 2016

They must reconsider how they create, distribute and pitch their thought leadership. Multimedia content, such as infographics or Slideshare presentations, will help you stand out from other brands pitching the same old standardized template. What impact does this have on communication professionals? This explains why almost half (48.9

Trends 120

Trends Mobile Media Print 120