ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. Of course, it’s still possible to be published on the opinion page of a prestigious national newspaper, but the topic must have broad national or international relevance. Others require membership fees.

B2B 319

B2B Company SMB Automotive 319

Stern + Associates

JANUARY 29, 2024

For the big business publications like the Financial Times or Wall Street Journal, industry- and topic-specific newsletters and sections (whether industry-focused or topical) have become more important, catering to those readers – typically business leaders or other professionals – with particular interests.

Strategy 95

Strategy Publicity Media Video 95

PRSay

SEPTEMBER 6, 2022

Surveys have shown that young adults turn to social media such as TikTok and Instagram as their primary news sources rather than newspapers and TV. I think that striving to reach younger audiences presents is an excellent opportunity for legacy news brands. It makes our journalism better. It doesn’t mean dumbing down the news.

Journalism 147

Journalism Newspapers Policies Writing 147

Bianchi Biz Blog

JANUARY 10, 2022

From microchips to Christmas presents, businesses and people are worried about getting stuff. Working in China and northern Iraq early in my career opened my eyes to the possibilities of journalism. How long have you been in journalism and how did you get started? My first non-school newspaper gig was at the China Daily in 2013.

Meeting 74

Meeting Report Automotive Media 74

PRSay

FEBRUARY 21, 2023

Even as a kid, I used to watch TV news from around the world and take my dad’s newspaper and try to read it,” he said. “I After the Marines, Melton attended the Military Visual Journalism Program at Syracuse University, where he honed his photography skills. He later realized that he preferred public relations to journalism.

Storytelling 66

Storytelling Writing Journalism LinkedIn 66

Bianchi Biz Blog

NOVEMBER 19, 2020

Or this comment from Nora Naughton , formerly of The Detroit News and now with the Wall Street Journal : “… I also think that every aspect of the American automotive industry touches so many lives, especially in the Detroit area, so I’m always looking for that intersection between business and real people.”. What is the takeaway?” Timeliness.

Automotive 86

Automotive Journalism Interviews Engineering 86

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. That’s really true in environmental journalism in particular.

Ethics 89

Ethics Journalism Radio Television 89

Deirdre Breakenridge

APRIL 13, 2015

Newspapers, magazines and radio stations never had those resources to start with. To see all 5 Media Trends that are affecting how a brand should be presenting its news content download the full report or watch the video of the webinar with Sally Falkow, Wendy Marx and Rebekah Iliff. And they expect to use “much more” in the next year.

Video 150

Video Trends Radio Newspapers 150

PR in High Definition

SEPTEMBER 24, 2019

These are three traditional job titles in the journalism world which have been around for over a century. They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. Are we bidding farewell to investigative journalism? Columnists.

Media 54

Media Newspapers Journalism Video 54

Cision

NOVEMBER 21, 2017

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Understand the Present – Where is your brand now? Will these still be present in the next five years? Do you have any ongoing campaigns that you should keep tabs on?

How To 149

How To Social Media B2C Television 149

Bianchi Biz Blog

MARCH 7, 2022

How long have you been in journalism and how did you get started? By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. Once I graduated, I had to make the choice: newspapers or trade pubs. What advice do you have for PR people that want to pitch you? Have a reason.

Meeting 81

Meeting Automotive Media Transportation 81

Bianchi Biz Blog

NOVEMBER 14, 2022

How long have you been in journalism and how did you get started? I enjoyed a 17-year career at several Detroit area newspapers, including 12 years at The Oakland Press in Pontiac, MI, before shifting gears and taking a job in public relations at Buick. What advice do you have for PR people that want to pitch you?

Automotive 81

Automotive Engineering System Media 81

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

It covers everything from productivity and presentation tips to super practical nuts and bolts advice on email and correspondence. A great example is this post on “engagement journalism.” The Muse addresses all aspects of work and career life. Not strictly PR, but that’s one of the reasons we like it.

Blogging 170

Blogging Writing Creativity Storytelling 170

PRSay

NOVEMBER 21, 2017

My path to public relations began with a bachelor’s in journalism in 2006. The next year, I became a reporter at a community newspaper where I stayed for five years. The panel gave me helpful feedback after my presentation regarding areas I needed to work on and where my strengths lay.

Study 89

Study Newspapers Journalism Community 89

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Whether the effect is positive or negative, AI will likely impact PR and communications.

Publicity 167

Publicity Social Media Television Measurement 167

Bianchi Biz Blog

OCTOBER 5, 2020

I’m the senior transportation reporter at TechCrunch, where I focus on all the ways — present and future — that people and packages travel from Point A to Point B. How long have you been in journalism and how did you get started? Since then, I have worked in weekly and then daily newspapers, online media outlets and magazines.

Transportation 91

Transportation Meeting Report Media 91

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. Post-factual “news” isn’t merely annoying or even just a threat to journalism – it’s a magnet for the mentally unstable.

Publicity 120

Publicity Storytelling Journalism Viral 120

Journalistics

NOVEMBER 20, 2014

Write for the school newspaper, sign up to DJ for your college radio station, or join the PRSSA (Public Relations Student Society of America). You’ll need to be able to create and deliver compelling presentations in your job, no matter what you do. Get that experience now – it will save you time and effort later on.

Journalism 52

Journalism Sports Writing Meeting 52

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ). Try our services.

Survey 94

Survey Industry Leadership Study 94

Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. One surprise from the report is the increased popularity of podcasting.

Newspapers 71

Newspapers Mobile Media Facebook 71

PRSay

JUNE 18, 2019

ET, presented by PRSA and Ragan, explaining how and why changes are made. Since AP style’s roots are in guiding AP journalists, our rules are written with the idea of helping explain ideas to the kind of broad audience that might read a daily newspaper or online news site. If you spot an error, please let us know! Newhouse School.

Guidelines 153

Guidelines Writing Social Media Newspapers 153

Mora Communications

NOVEMBER 28, 2017

Find creative ways to present and tell your story. For example, your story might be a good fit he Wall Street Journal, Elle magazine and your local newspaper, but you definitely don’t want to pitch each of those the same story in the same way. So, then how do you convince the media that you have a compelling story to tell?

Pitching 40

Pitching Newspapers Meeting Journalism 40

David PR Group

OCTOBER 9, 2014

One of the first things I learned in journalism school, and later honed in my PR career, was the concept of knowing one’s audience. For example, when writing for the general “newspaper-reading” public, you need to make sure your text is crafted at no more than an eleventh-grade reading level.

SEO 94

SEO Google Storytelling Writing 94

Maxim Behar

OCTOBER 15, 2023

We were advising them on how to present themselves to the media, to their employees, and to the public. You can't do that sort of thing in a newspaper or on TV. And when it was his 90th anniversary I called him to congratulate him and I said, "In 2-3 months I'll be coming to Shumen tell me what to bring you for a present."

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PRSay

JUNE 6, 2017

The award-winning news anchor and actor will serve as the host for the evening, presenting awards to “the best of the best in public relations” at the AXA Equitable Center. It’s up to you as the presenter to understand who your audience is and which of those formats might be appropriate for them. Or you just didn’t find the story?”.

Wireless 84

Wireless Storytelling Radio Analysis 84

Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. What other trends are revealed in this year’s installment of the State of News Media?

Mobile 52

Mobile Media Newspapers Local 52

Flatiron Communications

JULY 5, 2022

My role was to keep the startup founders’ strict two-minute elevator pitches flowing — for three hours — which worked out to roughly 17 presentations/hour, including interstitials! I gravitated to the Centre Stage, but checked out the PandaConf (ad/marketing), and FourthEstate (media/journalism) stages. This is our audience.”.

Conference 36

Conference Journalism Web Comparison 36

PR Conversations

MARCH 8, 2016

Beverley was researching Mabel for an historical presentation at the Annual Conference of the Dietitians Association of Australia in May, and had a gap in her knowledge after Mabel’s return to the US in 1932. Beverley kindly shared with me the photograph of Mabel, which I’ve supplemented with a newspaper report of her work.

Publicity 40

Publicity How To Newspapers Radio 40

Maxim Behar

MAY 31, 2021

This is your host Sukruti Narayanan from Sydney, presenting your favorite program “Success stories” with me Sukruti. When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. A PR expert opens a newspaper and reads a bad story about a client.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. And, like many, I particularly enjoy the Sunday edition.

Corporate 148

Corporate Fashion Agency Travel 148

Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. One surprise from the report is the increased popularity of podcasting.

Mobile 40

Mobile Media Newspapers Local 40

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? According to Search Engine Journal, SEO leads have a 14.6 100, 500, maybe 1,000? percent close rate.

Strategy 67

Strategy How To B2C Content Marketing 67

Tough Sledding

MAY 21, 2015

We learn this morning – courtesy of our local newspaper — that one public university president here in Northeast Ohio isn’t playing nice with his partners in the higher-ed sandbox. Their co-authored op-ed appears in today’s Beacon Journal. Tut, tut, Scott Scarborough.

Publicity 28

Publicity Engineering Newspapers Journalism 28

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. (written by Tiffany Gallicano) . Karie Mooney, @karies_korner.

Sports 0

Sports Leadership Internal International 0

Masters in Communications

DECEMBER 10, 2018

Today's journalism is a far cry from what it used to be. In the past, you received the majority of your news and information from your local newspaper published every morning. Add in a few national newspapers, and that was it. Newspapers are still around today, but we have so much more to go along with them.

Journalism 65

Journalism Newspapers Web Data 65

Journalistics

APRIL 17, 2013

The earned-owned-paid slide in my presentations generated eyebrow raises, versus the eye rolls that are more common today. Fast-forward a couple of years and we’re all talking about brand journalism, content marketing, and the new favorite, native advertising. How many of you have seen your community newspaper fold in recent years?

Brand 52

Brand Branding Media Local 52

Maxim Behar

NOVEMBER 15, 2023

Our guest has had a remarkable career beginning as a newspaper correspondent. What is that communication, that connection between the media and those who have a need to present themselves to the public? Then at a certain point, I parted ways with journalism. Maxim: 2 cents worth of Work Affairs, which was a big newspaper.

Hotels 64

Hotels Newspapers Journalism Ethics 64