Onclusive

DECEMBER 6, 2019

Tracks like Media & Journalism and Professional Development help savvy marketers to connect with other pros and take advantage of tech. . Here, you can meet senior level marketing professionals who are tackling the challenges present in delivering ROI. Digital Sales and Marketing World. Dates: April 5 – 7, 2020.

Conference 329

Conference Marketing Case Study Measurement 329

The Hoffman Agency

JULY 23, 2020

in Journalism and a minor in Integrated Marketing Communications. I chose to study journalism because I have a passion for storytelling and a desire to constantly learn more. I am excited to build relationships and learn from my team members, as well as learn how to manage stressful situations and meet hard deadlines.

Storytelling 68

Storytelling Journalism Internal International 68

The Hoffman Agency

FEBRUARY 16, 2021

My favorite thing about PR and being at The Hoffman Agency is that creativity and collaboration are present in every meeting, piece of content or website. And with that, the agency has helped me to become a better storyteller. Whether that be in a text message to a friend, an emailed response or even journaling on your own.

Creativity 69

Creativity Storytelling Agency Journalism 69

Onclusive

JANUARY 25, 2019

Attendees can meet other communication and public relations colleagues along with over 150 industry experts from all career levels, sectors, work environments and industries during three days of practical insight and idea sharing. ContentTECH Summit. Dates: April 8-10, 2019. Location: San Diego, California. Hashtag: #ContentTECH.

Conference 256

Conference Content Marketing Marketing Internal 256

The Hoffman Agency

MARCH 23, 2021

From giving up on a nursing degree to stepping away from journalism, I have taken a lot of detours in my life. Now that I am on the other side of the communications equation, my journey as a storyteller continues. As an intern at Hoffman, my storytelling skills are coming in handy. By Rachel Yang, Account Executive.

Storytelling 69

Storytelling Crisis Management Internal International 69

Beyond PR

AUGUST 11, 2016

The Wall Street Journal reported last month that 14 percent of U.S. Take people behind the scenes to an event you’re attending or inside your office at a team meeting. Because of communication channels like Snapchat, today’s audiences expect more from your brand storytelling. GE takes audiences into a volcano.

Storytelling 40

Storytelling Brand Branding Journalism 40

Ishmael's Corner

MARCH 1, 2015

Meet the pen Obama used to veto the Keystone XL pipeline.”. But we don’t actually “meet the pen” until almost 500 words later at the very end of the story: That pen is a left-handed Cross Townsend, assembled at the 169-year-old company’s plant in Lincoln, Rhode Island, from components made in China. Check out the headline.

Storytelling 60

Storytelling Transportation Journalism Exercises 60

Deirdre Breakenridge

NOVEMBER 23, 2016

I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. But, my favorite part is meeting up with friends to find out what’s going on in their world. Book Reviews / Journal Research.

Skype 150

Skype Industry Storytelling Interviews 150

The Hoffman Agency

SEPTEMBER 3, 2020

Through these experiences, I’ve learned how journalism and public relations work together to apply the storytelling techniques needed to share a compelling story. During a storytelling workshop with CEO Lou Hoffman, we learned about the different storytelling techniques and how to apply them to technology PR.

Storytelling 69

Storytelling Internal International Instagram 69

PRSay

NOVEMBER 20, 2018

Rather, Kerlik wants the news service to abide by journalistic protocols, saying the publication will “hold daily news budget meetings and follow an editorial process like a newsroom.”. he holds a bachelor’s degree in journalism and English from the University of Maryland. A former resident of Washington, D.C.,

Internal 85

Internal International Travel Tourism 85

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. How did they meet? Here’s the latest on Growing Social Now. What we covered.

Social Media 52

Social Media Corporate Communications Media 52

Ishmael's Corner

DECEMBER 14, 2014

In the initial NYT salvo, we learn in the second graph about Guy Vidra’s behavior in a staff meeting: “using a profanity, that he planned to break stuff — a Silicon Valley phrase that implies disruptive innovation. Dec 6 The Old Journalism and the New. In short, The New Republic never had a chance. Dec 7 Revolt at the New Republic.

Journalism 101

Journalism Storytelling Energy Newspapers 101

NewsWhip

FEBRUARY 19, 2020

Are trainings and meetings actually working toward making a difference? While there were meetings held to address these concerns, sometimes they devolved into less productive conversations that only exacerbated the issue. Katherine is a Content Strategist working at the confluence of journalism + marketing. Katherine Ellis.

Training 97

Training Brand Branding Fashion 97

PRSay

NOVEMBER 7, 2019

Douglas MacArthur came to meet my two-star general. Journalism is supposed to tell both sides of the story well, to give you the information and let you decide how you feel about it. Perdue, through speaking engagements, media stories and storytelling on his website, www.b17chief.com. My job was to get photos of him on-base.

Public Affairs 149

Public Affairs Publicity Newspapers Storytelling 149

David PR Group

OCTOBER 9, 2014

One of the first things I learned in journalism school, and later honed in my PR career, was the concept of knowing one’s audience. And while writing an article in a journalism class, if you throw-in a bunch of heavy-duty words, you’ll get crucified by the professor. This has evolved into a problem. ” Gag me!

SEO 94

SEO Google Storytelling Writing 94

The Hoffman Agency

FEBRUARY 21, 2023

I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter. The Hoffman Agency stood out to me due to its driving mission of storytelling and its welcoming culture. The difficult part was discovering where to apply them.

Wireless 36

Wireless Internal International Agency 36

The Hoffman Agency

FEBRUARY 21, 2023

I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter. The Hoffman Agency stood out to me due to its driving mission of storytelling and its welcoming culture. The difficult part was discovering where to apply them.

Wireless 36

Wireless Internal International Software 36

Barokas

DECEMBER 5, 2019

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. Is a Wall Street Journal mention going to make more of an impact for your business than an in-depth feature in a key vertical publication? Do you have a strong story and storytellers?

Strategy 78

Strategy Media Storytelling Pinterest 78

Ishmael's Corner

JANUARY 27, 2015

Meet Max Swisher. But the administration’s true digital savvy comes out in how it shapes in-depth content with a storytelling bent, attracting a mass audience. While many fixate on native advertising, the partnering of publications and brands in the making of journalism is the more jarring trend. This one still cracks me up.

Industry 60

Industry Storytelling Journalism Corporate 60

Landis PR

OCTOBER 25, 2021

Another important lesson is that you must meet your audience where they are. Embrace storytelling. The rise of “good news journalism” presents another opportunity for media outreach. It’s the pandemic version of “no such thing as a bad idea in a brainstorm meeting.” the 24/7 clock is the new reality. Beta test an app.

Healthcare 98

Healthcare Communications Measurement Resources 98

Cision

APRIL 28, 2016

In this interview, Ray discusses what makes good storytelling, why audiences are ignoring brand content and how to provide authenticity in your communication with your audience. How will your background in journalism give you an edge in this role? That’s where the value is in digital communication: the human, face-to-face meeting.

Content Marketing 120

Content Marketing Community Mobile Storytelling 120

PRSay

JUNE 6, 2017

Here, the TV personality — known for his “In the Papers” feature humorously summarizing the New York daily newspapers — talks about engaging an audience, storytelling, the newsgathering process and work-life balance. Inputting what you should include and leaving out the things that you shouldn’t include is really the art of storytelling.

Wireless 84

Wireless Storytelling Radio Analysis 84

ImPRessions - Crenshaw Communications

DECEMBER 30, 2015

Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. Granted, much of “The Big Short” takes place before texting took over as conversation, and it’s probably a dramatic device, but it’s notable that everyone in the film has face-to-face meetings.

Film 149

Film Real Estate Banking Financial 149

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ). Try our services. Give our services a try.

Survey 94

Survey Industry Leadership Study 94

Ishmael's Corner

FEBRUARY 7, 2016

The Art Of Storytelling In Business Communications And Public Relations. Meet Theranos. The post Business Insider Is OK with Flawed Dot-connecting in the Name of Click Bait appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

Storytelling 60

Storytelling Energy Training Course 60

Cision

MAY 4, 2016

How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. It’s all storytelling.

Newspapers 120

Newspapers Journalism Pitching Report 120

wiredPRworks

APRIL 20, 2022

Storytelling success stories. Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them. How did they meet?

Marketing 118

Marketing Social Media Trends Instagram 118

Landis PR

NOVEMBER 22, 2021

You might be able to tell how organized the reporter is if you have a Zoom meeting – or at least get a hint of their tendencies. . If the reporter can’t meet their deadlines, it isn’t going to work. He/she is your storyteller. The journalist should remember facts and data points you’ve provided and stay organized.

Ethics 52

Ethics Pitching Storytelling Report 52

Bianchi Biz Blog

MARCH 11, 2024

In my journalism career, the story I’m most proud of is a documentary short video I did on PTSD. Hearing the voices of both sides, portraying what this meant for the automakers, workers and consumers – it was a true testament to journalism practices. How long have you been in journalism and how did you get started?

Automotive 92

Automotive Meeting Report Journalism 92

Sword and the Script

JUNE 16, 2020

Storytelling is a powerful means of persuasion; it can be both a strategy, as in an overall narrative but it also can be a tactic, like using vignettes; here’s what a recent survey found. Years ago, there was a consultant in the DC area that had an unusual title on his business card: “chief storyteller.” There’s a science to it.

Storytelling 129

Storytelling Communications Survey Case Study 129

Cision

AUGUST 9, 2016

I thought to myself: “Everything we do is storytelling!” I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. This curiosity can save you in a client meeting, too. Sometimes it’s a fit; many times not. Rapid Fire Round.

Crisis 0

Crisis Reputation Study Trends 0

Barokas

JANUARY 9, 2019

Sure everyone wants coverage in the Wall Street Journal, but is a mention there going to make more of an impact for your business than an in-depth feature in a key vertical publication? Do you have a strong story and storytellers? Moreover, don’t limit your idea of placements to traditional coverage alone. Who cares and why?

Strategy 60

Strategy Media Pinterest Storytelling 60

Mindful Marketing

OCTOBER 5, 2016

With the advent of social media, the rules of PR have changed – PR pros are now designers, content creators and social media managers in addition to storytellers. If a PR agency claims that their connections will help get you in to USA Today, CNN and the Wall Street Journal , that’s great. By Seedepth.

Measurement 62

Measurement LinkedIn Storytelling Meeting 62

Contently - Strategy

DECEMBER 12, 2018

After hundreds of meetings and workshops this year, I feel confident that content marketing is about to take a big leap—thanks to a few key factors. Slowly, they brought on other smart people with great storytelling skills to join them in the fight. Creativity strikes back. But a lot of them stuck it out. ” she told me.

Content Marketing 101

Content Marketing Creativity Marketing Travel 101

Communications Conversations

DECEMBER 5, 2019

My background in journalism, public relations, communications and advocacy has been a great fit for this work. But one thing that ties into so many of my upcoming projects is storytelling. And maybe most importantly – how to meet a deadline! Employer Branding is hot topic–and need–in the business world right now.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

MaccaPR

FEBRUARY 2, 2017

Gannett recently “downsized” 350 jobs and the Wall Street Journal laid off 48 (although to be fair, the Washington Post – with 750 newsroom positions – is adding dozens of journalists ). With magazines, you can relax readers into the story and exercise your muscles of narrative storytelling.

Print 48

Print Newspapers Interviews Journalism 48

Polaris

DECEMBER 14, 2014

This book isn’t technically fiction, but Katz is such a good storyteller that it takes you away from your crazy world. Jayme got this book in journalism school, using it extensively throughout her Chicago agency days when she was an “upstart whippersnapper.” which is what all fiction books do, right? 11 Gini Dietrich.

Marketing 251

Marketing Resources Content Marketing Leadership 251