Burrelles Fresh Ideas

FEBRUARY 27, 2024

This year saw a drop in big game advertising spots from the automotive industry, many of whom decided to spend their budgets on more targeted media. The Social Media Angle Utilizing social media buzz provides consumer brands with valuable insights into the effectiveness of their PR and marketing strategies.

Sports 85

Sports Television Advertising Advertising 85

Polaris

SEPTEMBER 2, 2015

I first noticed Rousey in the spring when she graced the cover of Sports Illustrated along with the headline, “the world’s most dominant athlete.” Ronda Rousey Trains for Media Interviews the Same Way She Tackles A Fight. I scoured her social media. I watched interviews she gave.

Interviews 100

Interviews Media Sports Training 100

Cision

MAY 21, 2015

Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related. Social Media Zoom Factor. to rock your social media and content marketing. Want to get on the show?

Social Media 120

Social Media Marketing Pinterest Media 120

PRSay

MARCH 7, 2024

The film, a feminist masterpiece to some and too basic for others, has achieved widespread influence in the consumer marketplace and, as shared widely on social media, has prompted many women to reassess their roles in the world. Women’s sports publications utilized the Barbie campaign in best practices for promoting women’s sports.

Film 129

Film Marketing Sports Hotels 129

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. First off, thank you so much for having me on the blog for a Q&A.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Bianchi Biz Blog

FEBRUARY 21, 2022

We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. Covering Hurricane Sandy in 2012 was an adventure that included a lot of adrenaline and little sleep in the “early days” of using social media for good. I love watching and attending big sporting events.

Meeting 94

Meeting Transportation Media Sports 94

Communications Conversations

FEBRUARY 2, 2018

Probably the best social media tactic I’ve seen this week. How does a bank activate its brand during the biggest sporting week of the year? But, asking Diggs to participate in a four-minute interview with the Best Buy team in their huge booth at the Mall of America was simple, yet brilliant. Well written.

Digg 60

Digg Social Media Banking Sports 60

Mark My Words

JUNE 21, 2021

But the bigger story here is the shifting sands under the old way of doing sports sponsorship which social media is causing. With 300 million followers, Ronaldo and people like him eclipse the sporting bodies in terms of power and visibility. This creates a schism and a dilemma for UEFA.

Sports 60

Sports Radio Creativity Social Media 60

ImPRessions - Crenshaw Communications

APRIL 1, 2021

People in PR and media circles have been excited about Clubhouse for at least six months. As the name implies, it launched as an invite-only social media app and was known as a hangout for venture capitalists, tech entrepreneurs and other Silicon Valley elite. But the real appeal was Clubhouse’s exclusivity.

Leadership 321

Leadership Conference Sports Meeting 321

Cision

NOVEMBER 18, 2015

Social Media Week 2015 kicked off bright and early on Monday, November 16 across three cities: Chicago, Mumbai and Santiago. Day 1: Being a Responsible Social Citizen in a Digitally Focused World. Susy Schulz (right) interviews Proboscis Inc. CEO Anijo Mathew during the inaugural session of Social Media Week Chicago 2015.

Trends 120

Trends Sports Travel Social Media 120

ImPRessions - Crenshaw Communications

AUGUST 21, 2017

The eclipse was an example a super-competitive time with countless brands vying for a slice of the media pie. This is where some targeted media training right before interviews is highly recommended. We also commend brands who prepped tips for watching and photographing, and experts giving smart interviews on the subject.

Hotels 200

Hotels Local Interviews Viral 200

Stephen Waddington

DECEMBER 12, 2019

In the past six weeks, during the General Election campaign in the UK, we’ve witnessed an erosion of trust in institutions and the media. Trust in the media was 37%. The rise of social media and tech platforms in the last decade means that anyone can create and share content. Their very foundations are crumbling.

Publicity 93

Publicity Media Facebook Newspapers 93

Bianchi Biz Blog

JANUARY 24, 2022

We shot a ton of on-site footage for our social media channels that our readers and followers really enjoyed. The two-day series featured interviews with industry experts on the topics of ADAS and autonomy, along with virtual demonstrations of AEye’s CES Innovation award-winning 4Sight LiDAR. AutoVision News.

Meeting 78

Meeting Automotive Media Technology 78

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

It was helped by a groundswell of social media support from fans posting to #FreeBritney, and egged on by a suddenly sympathetic mediaverse. Speculators spurred on the NFT craze and early adopting celebrities in music, art, and sports drove constant media coverage. After a frenzy of media attention and a peak of 9.6

Facebook 310

Facebook Crisis Employee Government 310

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

Agency 88

Agency Energy Crisis Management Industry 88

PRSay

FEBRUARY 21, 2018

PRsay talked with Hanna Bolte, APR — co-chair of PRSA’s Entertainment and Sports Communications Section — about NBC’s VR feature, her favorite commercials, and how Olympic athletes can maintain their brand equity long after the closing ceremonies. This is their job interview for future sponsorships and opportunities.

Sports 94

Sports Communications Viral Fashion 94

PRSay

FEBRUARY 27, 2018

PRsay talked with Hanna Bolte, APR — co-chair of PRSA’s Entertainment and Sports Communications Section — about NBC’s VR feature, her favorite commercials, and how Olympic athletes can maintain their brand equity long after the closing ceremonies. This is their job interview for future sponsorships and opportunities.

Sports 73

Sports Communications Viral Fashion 73

ImPRessions - Crenshaw Communications

APRIL 19, 2017

Not long ago, a chief executive could lead a business, even a large one, fairly quietly, leaving public relations and social media management to the corporate communications team. A capable business leader is expected to also serve as a brand ambassador, a voice for corporate reputation, and a social media personality.

Leadership 157

Leadership Social Media LinkedIn Twitter 157

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. Staying consistent in the media is key. Much of PR today is about leverage.

Journalism 78

Journalism Social Media Radio Fashion 78

PR in High Definition

SEPTEMBER 24, 2019

Sure, editors, reporters and columnists continue to be the so-called top jobs in journalism, but there’s been a significant shift in recent years in terms of topics and sectors that are being covered, how the media is responding to changing demand from readers and the critical focus on digital. The age of social.

Media 54

Media Newspapers Journalism Video 54

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

The Resolution Blog

AUGUST 5, 2019

Memes are bigger than ever; the return of Love Island, Donald Trump’s visit, and Theresa May stepping down as Prime Minister all triggered a slew of fresh memes circulating on social media. They’ve also just recently launched their own social media company, Wagyu Social. Is that true? Go onto Wagyusocial.co.uk.

Marketing 120

Marketing Film Instagram Video 120

PRSay

AUGUST 6, 2019

In interviewing Gen Zers, ages 13-22, nationwide for my book, “Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media,” I detail six degrees of Gen Z which reinforce the comment of the MTV chief marketer. Instead, they are gravitating to Netflix, YouTube, Twitch and Instagram to consume media.

Television 158

Television Instagram Consumer Newspapers 158

ImPRessions - Crenshaw Communications

DECEMBER 26, 2019

Its CEO basked in his role as media darling and would-be visionary even as the company burned through cash and its liabilities soared. At best, the interview was startingly tone-deaf. PR associates the world over were wondering why Prince Andrew agreed to a lengthy sit-down interview with the BBC’s Emily Maitlis.

Real Estate 156

Real Estate Reputation System Sports 156

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. ” Use Grammarly to craft smarter social media posts and business memos as well as take interesting quizzes to determine how understandable a piece of writing may be.

Blogging 159

Blogging Pitching Fashion Sports 159

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Media relations needs to be two-way.

Media Relations 115

Media Relations Media Print Newspapers 115

Cision

AUGUST 16, 2016

Moving around effectively in the media industry can be daunting. In this interview, Erik discusses moving from one media world to the next. When I work with a client, I try to consider their story in a visual way that not only makes for an excellent news pitch, but also doubles as compelling social media and web content.

Television 120

Television Pitching Journalism Interviews 120

Communications Conversations

JUNE 28, 2018

Working for an amateur or professional sports team has always been a dream of mine. This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. How and why did you get into sports PR after a number of years on the agency side? I actually started my career in sports, so in a way this is a return.

Sports 113

Sports Travel Television Agency 113

ImPRessions - Crenshaw Communications

AUGUST 26, 2016

Although you may have had your heart set on sports PR and now find yourself in B2B tech, odds are it will be just as stimulating and and challenging. If a candidate doesn’t say “I’ve been to your website” or “I’ve read your blog,” within a few minutes of interviewing, I’m wary.

Publicity 120

Publicity B2B Fashion Sports 120

PRSay

AUGUST 29, 2019

Football season is upon us, which means tailgating, rivalries and, of course, fantasy sports. Find a reliable writer who can interview, copy edit and communicate effectively, and they’ll help you score. Social Media Lead/Tight End. The same goes for a social media expert. It’s that time of year.

Content Marketing 101

Content Marketing Data Sports Social Media 101

wiredPRworks

APRIL 6, 2022

Few job settings require such acute and constant attention to detail as a live sporting event broadcast. Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. Let’s Connect!

How To 52

How To Engineering System Insurance 52

The Proactive Report

JUNE 17, 2018

And it gets the attention of search engines and the media. 2. Listen to social media conversations about the topic : Look for gaps and areas of high interest. HerRoom.com, an online lingerie company, tested all the sports bras they sell and made a series of videos of women running in each bra. Image by Anna Fox .

B2C 157

B2C Study Exercises Sports 157

Stephen Waddington

FEBRUARY 24, 2019

Zencastr is a cloud based alternative that provides a Skype-like service for recording interviews. Choosing a media or PR dissertation topic I ran a session with MA media and PR students at Newcastle University on Friday. Game over for organic social media More evidence that it's over for organic social media.

Skype 61

Skype Facebook Sports Interviews 61

Prohibition

MAY 9, 2023

Unlike fellow influencer Emma Chamberlain whose attendance is very popular and her Vogue interviews are well received. Make sure the influencers add value Enhancing the value of social media is crucial in the modern world. This highlights the importance of understanding your audience and what they value.

Marketing 62

Marketing YouTube Comparison Fashion 62

Cision

APRIL 13, 2016

In this interview, he shares the steps your brand should take when a crisis arises, how to use social media in your crisis communication plan and why you need to avoid cliché statements when dealing with crises. Today, one comment on social can impact a brand’s reputation. Who owns social media channels?

Crisis Communications 120

Crisis Communications Crisis Social Media Reputation 120

ImPRessions - Crenshaw Communications

JULY 5, 2017

In public relations , we often describe our approach to earned media this way; what we give up in editorial control we make up for in credibility. We work to control the way our client is perceived in public through strategic counsel, careful planning, message development and interview preparation. It’s the optics, stupid!

Sports 149

Sports Reputation Government Video 149

Stephen Waddington

MAY 30, 2018

Students need all the help they can get, but a recent suggestion on social media didn’t elicit the response I expected. It typically combines a mix of research and analysis, whereby data collected from practice, or interviews are used to challenge or support a thesis. Its reflects the growing maturity of our business.

Sports 90

Sports Twitter Analysis Social Media 90