PR for Anyone

SEPTEMBER 9, 2021

How to Be on TV Shows: Utilizing social media is fast way to land in the media. See what reporters are talking about and if you have expertise in that area, pitch your story to them. See how Susan Bourassa used this technique to land the media. Want to learn how to do this too? It was a win-win situation. Want Publicity?

Social Media 130

Social Media Real Estate Media Pitching 130

Cision

AUGUST 16, 2016

How can you become an asset to your next company or position? Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. In this interview, Erik discusses moving from one media world to the next. What has been most helpful? Have there been any drawbacks?

Television 120

Television Pitching Journalism Interviews 120

Maxim Behar

JANUARY 28, 2024

And due to the growth of social media in the last 10 years, everyone has access to the opportunity to be a public figure, but not everyone knows how to be one. Potentially, of course, they can, also potentially everyone can fly an airplane but not everyone knows how to do that. How to use AI so that we can trust it 100%?

Radio 59

Radio Ethics How To Writing 59

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. How did you get your start in PR and communications? Specifically, I was a television news producer. They have crafted charts and graphics.

Television 120

Television Public Affairs Pitching Healthcare 120

PRSay

AUGUST 6, 2019

By 2020, Gen Z will account for 40 percent of all consumers according to an Accenture report , and some experts estimate their current spending power to be as much as $140 billion. They do not read newspapers and magazines or watch traditional television. Move over newspapers, magazines and television.

Television 155

Television Instagram Consumer Newspapers 155

Solo PR Pro

JULY 14, 2015

Never assume – just because a client knows the key messages backwards and forwards – that they understand the dynamic of an interview. Explanations and instructions on taking charge and guiding the interview, including bridging statements and transitions. Advice about how to use concise, quotable language.

Media Training 40

Media Training Training Handbook How To 40

ImPRessions - Crenshaw Communications

APRIL 12, 2018

Tech and business media are uniquely receptive to interviews and commentary from executives who are subject-matter experts. Here’s more about how to build a resume as a subject-matter expert. The reports can influence customers, investor interest, press coverage, and general reputation, and they typically have a long shelf-life.

Leadership 149

Leadership B2B Tools Conference 149

Bianchi Biz Blog

SEPTEMBER 7, 2021

It starts with how to keep costs down in the bay and extends to keeping trucks and technicians productive. Back then, they were underdog choices for the job, known mostly for their quirky comedic work in television, and the big question was if they had the chops to pull off a monstrous blockbuster. Meet the Media: Alexa St.

Meeting 90

Meeting Transportation Media Journalism 90

Shift Communications

MARCH 24, 2017

I thought, if I can get his story in widely read New York paper or even on television, it could help him reach his goal. Having a well-thought out strategy and narrative is part of how you succeed with any campaign. Even CBS expressed interest in Shay’s story which, prompted a NY1 reporter to tweet about the GoFundMe campaign.

Pitching 110

Pitching Television Newspapers Financial 110

Maxim Behar

APRIL 11, 2024

Host: I recently interviewed the entrepreneur Hristo Popov, and we discussed this exact topic – the environment. Just observe the videos shown on international television, if shown at all. I've mentioned it on television before. How dare he speak about Bulgaria like that." It's the people." Only the people. That's it.

Television 59

Television System Interviews Travel 59

Bianchi Biz Blog

AUGUST 8, 2022

Ideally, I help these readers decide what technology initiatives to pursue at their companies and how to best set themselves up for success while doing so. I regularly receive pitches for SME interviews, and the first thing I tell the PR reps is “Does [name of SME]’s company have any customer stories?”

Technology 93

Technology Meeting Media Analytics 93

Ethical Voices

JANUARY 30, 2023

How to keep truth at the forefront How to ethically deal with advocacy Tell us more about yourself and your career That column is a great opportunity to how I got to where I am. My background is in radio and television journalism. Listen to the full interview, with bonus content, here

Ethics 89

Ethics Journalism Radio Television 89

Landis PR

APRIL 4, 2022

LCI escorted reporters from the Associated Press and San Francisco’s KPIX (CBS) to meet these new “royals.” The term was popularized due to David Meerman Scott’s 2011 book Newsjacking: How to Inject Your Ideas into a Breaking News Story and Generate Tons of Media Coverage. ran the story over the next two days.

Case Study 52

Case Study Television Video Travel 52

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. In addition, they appear in the news, interviews, reviews, feature articles, or discussions. These reports cover the reach of your news and should show where your press release is picked up and placed.

Media 52

Media Analytics Radio Google 52

Presspage

AUGUST 24, 2018

Important and recent press releases New product launches, earnings reports, awards, and executive hire announcements are excellent company news items that should be included in the media kit. Leadership biographies and headshots The majority of journalists ask for a headshot of the executive they interview or choose to feature in a story.

Media 68

Media Leadership Product Launch Television 68

Deirdre Breakenridge

MARCH 25, 2015

As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. In the late 1980s, the media was cut and dry.

Pitching 150

Pitching Radio Newspapers Print 150

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions.

Media Training 180

Media Training Training Interviews Media 180

Flatiron Communications

FEBRUARY 18, 2015

Here’s the request from the unnamed PR pro as reported in the New York Observer : “Please note that Allison Williams will only be answering questions pertaining to Michael Kors, fashion and Girls. As we go from A-list to B-list to C-list, the ability to “manage” these interview terms decreases commensurately.

Interviews 28

Interviews Television Fashion Report 28

Beyond PR

AUGUST 16, 2016

First impressions matter and it can be difficult to find an angle that leads to an interview and media coverage. For instance, Bloomberg TV’s primary audience is the most affluent in cable television and includes people who make decisions about where to move money. Pitching the media often feels like preparing for a first date.

Pitching 40

Pitching Biotechnology Media Healthcare 40

MaccaPR

JUNE 1, 2016

So how can brands take advantage of the “news content revolution” in a strategic way? To answer this question, I turned to Rick Kupchella, who first came to the Twin Cities as a reporter and then anchor at KARE-TV. I worked at KARE 11 for over 20 years as a reporter and anchor. Those will be the ones that win.".

Brand 48

Brand Branding Storytelling Healthcare 48

PR Conversations

OCTOBER 27, 2023

So, for example, when television was invented journalists tended to use it like radio by simply televising someone reading the news rather than using pictures. I think that most public relations practitioners do what they know how to do. Others have used the theory in practice, but I regret that more have not used it.

Reputation 52

Reputation Social Media Internal International 52

Journalistics

MARCH 26, 2015

I interviewed reporters and producers about the biggest challenges facing them in preparing the news in a rapidly-changing media environment. Not surprisingly, there wasn’t a single mention of “learning how to use Twitter in my reporting.” It’s taken DAYS for them to adopt Meerkat and Periscope.

Twitter 75

Twitter Report Journalism Video 75

Flatiron Communications

APRIL 23, 2015

I was asked by my colleague to think about how to break this news, as well as to preside over the presser at the solar plant. Nevertheless, Mr. Browne said in a telephone interview, ‘it seems to us it’s time we should do something’ about greenhouse gas emissions. Lord Browne, former BP Chairman. No question it has.

Tourism 28

Tourism Corporate Case Study Television 28

Waxing UnLyrical

NOVEMBER 25, 2010

He spent Thanksgiving with the television, a frozen meal and a card table. the Macy’s Thanksgiving Parade became a familiar sight on television (no football for me, thank you very much). Since nothing was being reported at the time, I took to Twitter to see if anyone else knew what was going on. That’s love. Read All About It!

Hotels 89

Hotels Television Twitter Facebook 89

Maxim Behar

APRIL 2, 2024

Radio and television, the electronic media that came after the press, were constituted in the same fashion as print media — they had different channels for delivering their messages. Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution.

Print 64

Print Social Media Web Television 64

Maxim Behar

NOVEMBER 15, 2023

Yes, a company can be wrong about something, and they call me and ask me how to fix that crisis because they made a mistake. If they tell an unpleasant truth about someone they should know how to respond. If you know how to organize your trip. And the reporter asked me, "What? I tell them it's a simple job.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Communications Conversations

JULY 18, 2019

And, in case you haven’t noticed, she’s been everywhere recently promoting her new series of online courses teaching you how to get YOUR client on TV. Although it was long overdue, the timing seemed right to interview this PR Rock Star. Tell us about your current role as owner and consultant at Peg Roessler PR.

Local 94

Local Course Community Interviews 94

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. How to Get Your Story on the News. Paying for advertising space can add up quickly.

Publicity 64

Publicity Small Business Advertising Advertising 64

The Stalwart Blog

APRIL 26, 2020

Part of our goal is to bring you great content and guest speakers every day so that you can get some great ideas about how to guide your business through this alternative universe that we’re all living through. People aren’t consuming news reports like they did 20, 30 years ago. Dave Oates: Right.

Crisis 78

Crisis Local Facebook Social Media 78

Bad Pitch Blog

APRIL 2, 2006

PR People Unite and let''s stop pitches like this from a) coming to reporters and b) immediately being forwarded to us with Can you believe someone did this, Richard?" And that’s not all… Turn your versatile Amazing ARM Story into a poll, a feature magazine article, or a trend story with an interview. No commenting. as the subject.

Television 40

Television Advertising Advertising Corporate 40

PRSay

JULY 31, 2019

For a reporter who’s made a career out of investigative journalism, it’s clear that Bob Woodward understands what makes a compelling narrative and how to get the “best obtainable version of the truth.”. The Washington Post is expanding its investigative reporting team. It’s a question of figuring out what the story is.

Journalism 118

Journalism Conference Internal International 118

Cision

MAY 21, 2015

If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. Reaching over 200,000 social media followers, this weekly show features how to succeed in the new world of business marketing. 5) Pam Moore.

Social Media 120

Social Media Marketing Pinterest Media 120

MaccaPR

MARCH 7, 2016

It’s not surprising that a 2016 survey of print, television and digital journalists by TEKgroup found that 80 percent of the reporters said it was “very important” or “important” for a company to have an online newsroom and 92 percent of journalists said they’d find an online newsroom useful.

How To 48

How To Media Print Real Estate 48

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

But to get back to the optics, Shkreli is a poster boy for how to attract coverage – but not the kind you want. In fairness, Shkreli offered a coherent (if not very convincing) defense of the price increase strategy in early interviews, and one wouldn’t expect him to back off completely from his position.

Pharmaceuticals 149

Pharmaceuticals Healthcare Television System 149

Maxim Behar

MARCH 11, 2021

10.03.2021 Maxim Behar, the Honorary Consul General of Republic of Seychelles in Bulgaria, made a guest appearance in the television show “In Development” on Bloomberg TV Bulgaria with host Veronika Denizova. According to a Travel news report, approximately 3,000 Bulgarian citizens have visited Zanzibar in the past few months.

Tourism 52

Tourism Government Hotels Travel 52

Stuart Bruce

OCTOBER 30, 2014

In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. How often does CNN broadcast news stories about CNN? How often does the Financial Times write stories about itself? You know the answer.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. In 1962 the Pilkington Report recommended a second BBC channel, a separate service for Wales, and the restructuring of ITV. "In It was a communication revolution.

Media Relations 115

Media Relations Media Print Newspapers 115