How to help reporters find golden quotes
JULY 10, 2017
Imagine you’re a reporter. You’re looking for a quote from an expert related to the news story you’re putting together about minimizing your risk of becoming a crime victim. You’re fortunate enough to get a smart crime expert on the phone, and lucky for you, he’s experienced enough with media interviews to know he has to keep his answers short (no longer than one minute each). What advice do you have to avoid becoming a victim?”.