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Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Deirdre Breakenridge

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. Unfortunately, not every nonprofit organization understands how to reach out to youth.

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Top 20 Digital Tools for a Winning Nonprofit Strategy

PeakMetrics Insights

A nonprofit can only be as good as the people behind it. Numerous digital tools exist to help, and your nonprofit may find that it can save time and money adopting them. Here are twenty digital tools all nonprofits should be using. Is the nonprofit’s website bringing in the right people? Facebook Audience Insights.

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Why Measuring the Networked Nonprofit is a Must-Read

Waxing UnLyrical

What happens when the doyenne of the nonprofit world and the queen of measurement decide to write a book together ? You get Measuring the Networked Nonprofit , by Beth Kanter and Katie Paine, an absolute gem of a book not just for nonprofit communicators, but for all measurement geeks (and most certainly for nonprofit executives).

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#measurePR: Measuring the Networked Nonprofit with Beth Kanter

Waxing UnLyrical

So, once they got to know one another and each’s shared passion for changing the world through what each did best … what else would they do but write a book together? Beth also shared a great summary of tools often used by nonprofits from her blog, as well as a case study (among many!) D’uh!

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PR Measurement Tips

The Proactive Report

Nonprofits probably have different success measures: donations, funding or other support may be their priority. Write down your goal/s for your PR activities – make sure they are SMART goals : Specific : They need to be well-defined and clear. Data and measurement has become an integral part of PR reporting today.

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Spotlight on a Solo PR Pro: Meet Pennie Rorex

Solo PR Pro

Healthcare marketing is pretty heavy, so after hours of my day writing about cancer and children’s grief support, I’d switch gears to something lighter and fun. Going from a nonprofit Christian-based community hospital to a Fortune 500 corporate-owned hospital basically overnight was a culture shock,” Pennie says.

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The Secret to Creating Shareable Stories

Cision

Is creating buzz for your nonprofit, business or event on your to-do list? The Writing’s on The Wall. ” Figure out what people want and write about it. Twitter, Facebook, Instagram, Snapchat, YouTube and LinkedIn are among the top platforms vying for your attention and the attention of your audience.

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