PRSay

JULY 26, 2022

Can you describe an example where local practice and the need for nuance might trump how things are done globally or across the subcontinent? How much flexibility do local teams have? Think global, act local or bridge global causes in the approach. Social advocacy and purpose-driven campaigns gain attention and deep results.

Local 133

Local Crisis Management Internal International 133

NewsWhip

MARCH 24, 2021

How the brand conversation changed on Facebook. Highly engaged Facebook posts on climate change from brands in 2019. Highly engaged Facebook posts on Covid donations from brands in 2020. Second-hand sales have been steadily growing in retail for years, particularly within the luxury category, watches and jewelry.

Chemicals 148

Chemicals Retail Facebook Local 148

Bianchi Biz Blog

FEBRUARY 1, 2024

The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. Local economy is not as bad as it may look based on just the indicators. Economy in Japan looks blunt these days, but it is due to currency fluctuations.

Marketing 106

Marketing Newspapers Print Local 106

Stephen Waddington

MAY 9, 2020

You can publish beautiful branded content via Instagram and Facebook. Businesses in lockdown The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport. It has published a stunning montage of words and images telling the story of the local region and its people. They haven’t missed a beat.

Brand 157

Brand Branding Travel Crisis 157

MaccaPR

JULY 24, 2019

Imagine you’re walking into your local shopping mall and you have the choice of going through two doors. Target, on the other hand, made news in 2016 when the Minneapolis-based retailer released a controversial transgender bathroom policy that said guests could use the bathroom that they most identified with – male or female.

Corporate 116

Corporate Retail Policies Employee 116

Stephen Waddington

APRIL 23, 2020

Protect The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport. Public information Local government, health services and blue light services have redirected all communication to providing public information that supports the government’s response to the COVID-19 crisis. It’s a fine line to tread.

Government 132

Government Crisis Exercises Retail 132

ImPRessions - Crenshaw Communications

JUNE 7, 2017

This can depend on industry sector and geography, but most smaller companies are deeply involved in their local community as well as the relevant industry organizations. And an SMB located in a smaller city is far likelier to attract the attention of local press than a behemoth. Goliath myth.

Small Business 168

Small Business SMB Local Viral 168

PRSay

APRIL 15, 2019

No flashcards or Quizlet or Facebook groups. She oversees communications strategy, planning and execution, and guides critical partnerships that elevate the Verizon brand in local communities. Throughout her career, she has managed several high-profile brands in the technology, retail, hospitality and nonprofit sectors.

Nonprofit 118

Nonprofit Conference Study Retail 118

MaccaPR

FEBRUARY 19, 2018

Facebook page ) and. Needless to say, that message was shared widely across Facebook. One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" What about a local gym owner posting photos of members stretching upside down in their black spandex?

Instagram 98

Instagram Crisis Local Privacy 98

Cision

FEBRUARY 3, 2017

According to INC , being digital friendly is the new norm in any kind of business; inclusive of local search, to test strategies and the overall brand message traction. The local, national and global consumer currently expects to be communicated with, on a multi-level, always updated stream of relevant news, all attainable through SEO.

SEO 120

SEO Creativity Mobile Journalism 120

NewsWhip

MAY 19, 2020

We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. . The man had bought the products from local retailers planning to sell them on the platform, but then found himself unable to do so. . Facebook, WhatsApp, and YouTube all featured in the top ten articles. .

Technology 97

Technology Analysis Privacy Facebook 97

Communications Conversations

SEPTEMBER 10, 2020

Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. It gave me valuable experience with daily posting and scheduling on Twitter, Facebook and LinkedIn.

Radio 167

Radio Journalism Interviews Energy 167

NewsWhip

JUNE 4, 2020

We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. . The man had bought the products from local retailers planning to sell them on the platform, but then found himself unable to do so. . Facebook, WhatsApp, and YouTube all featured in the top ten articles. .

Technology 78

Technology Analysis Privacy Facebook 78

Victorious PR

FEBRUARY 8, 2023

How many clinics, hospitals, and healthcare offices are in your local area alone? What is the local community like? Think eBay, Etsy, or even Facebook Marketplace. Healthcare Healthcare is one industry you might be surprised to realize utilizes PR, but public relations is becoming increasingly imperative here. In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

How many clinics, hospitals, and healthcare offices are in your local area alone? What is the local community like? Think eBay, Etsy, or even Facebook Marketplace. Healthcare Healthcare is one industry you might be surprised to realize utilizes PR, but public relations is becoming increasingly imperative here. In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

How many clinics, hospitals, and healthcare offices are in your local area alone? What is the local community like? Think eBay, Etsy, or even Facebook Marketplace. Healthcare Healthcare is one industry you might be surprised to realize utilizes PR, but public relations is becoming increasingly imperative here. In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Waxing UnLyrical

MAY 13, 2019

Small businesses on the other hand, are like the local government, they’re closer to consumers. Fast Retailing. Don’t put off joining Facebook until your cousin calls you to inform you your business is being called out on Facebook. Guest Post by Amos Onwukwe. Big business bureaucracy stifles B2C communication.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

Lauri Pehar Borsh

MARCH 26, 2014

Presidential election by sociologists Paul Lazarsfeld and Elihu Katz revealed that voters were more inclined to listen to the opinions of local leaders and political commentators than speeches made by the candidates themselves. Social influencers have been around as long as society itself. A study on the 1940 U.S.

Marketing 83

Marketing Retail Social Media Software 83

The Stalwart Blog

APRIL 26, 2020

Thanks to Steve Smith of Growth Source Coaching for having me on this Facebook live broadcast courtesy of the Lake Forest Chamber of Commerce. If you’ve been watching any of the local media, you know that PR crises can take place. Some of your local TV stations kind of do the same thing, usually at the end of the segment.

Crisis 78

Crisis Local Facebook Social Media 78

NewsWhip

APRIL 28, 2021

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Kirsty: Yeah.

Consumer 78

Consumer Measurement Local Data 78

PR Fuel

JUNE 11, 2020

When you distribute a press release properly, you can expect much wider “pick up” by all kinds of media than you would get from Facebook or Instagram posts. On the other hand, a new mustard product should be announced to consumer, retail, and food outlets. Some media will write a story inspired by your release.

How To 98

How To Newspapers Analytics SEO 98

Waxing UnLyrical

FEBRUARY 5, 2014

Their placement on this outlet is in keeping with WUL’s tradition of sharing causes for good and businesses doing good through community engagement, locally and around the world. Pete: RedShift Writers, a local business messaging firm, led the charge. Disclaimer: Fresh and Fluffy is a client of RedShift Writers.

Local 95

Local Retail Writing Meeting 95

5W PR

JANUARY 8, 2019

Opening a new sustainable HQ or lab may warrant a press trip or “field trip” for aspiring young female scientists at local schools. Retailers like Credo Beauty are requiring brands to meet their openly posted “ Brand Standard.” Consumers read articles from their Facebook feeds and shop from influencers’ “swipe up” stories.

Brand 74

Brand Branding Instagram Fashion 74

PR 20/20

SEPTEMBER 17, 2019

The lineup for 2020 includes speakers from Facebook, Youtube, Instagram, LinkedIn, and a number of well-known social gurus. Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers.

Conference 97

Conference Marketing Case Study Content Marketing 97

Konnect Agency

JANUARY 21, 2021

In addition to the well-established platforms like Facebook and YouTube, audiences on newer platforms like TikTok and Instagram Reels continue to increase, indicating that the social algorithm will continue to prioritize video content in 2021.

Consumer 52

Consumer Marketing Social Media Instagram 52

PR Fuel

OCTOBER 16, 2020

When you distribute a press release properly, you can expect much wider “pick up” by all kinds of media than you would get from Facebook or Instagram posts. On the other hand, a new mustard product should be announced to consumer, retail, and food outlets. Some media will write a story inspired by your release.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

When you distribute a press release properly, you can expect much wider “pick up” by all kinds of media than you would get from Facebook or Instagram posts. On the other hand, a new mustard product should be announced to consumer, retail, and food outlets. Some media will write a story inspired by your release.

How To 52

How To Newspapers Analytics SEO 52

Stuart Bruce

NOVEMBER 11, 2016

Householders expressed concern that their son’s child couldn’t get into the local school because it was full of the children of immigrants. million Facebook page likes. million Facebook likes. Why is a structure based on geographical boundaries (we didn’t even decide) be the best way to organise? Social media.

Communications 154

Communications Data Policies Twitter 154

Cision

JULY 20, 2015

For the uninitiated, Pump It Up is a franchise of locally-owned inflatable gyms, each with unique ancillary features. When I post about a birthday party on Facebook or Instagram or when I talk about Pump it Up with fellow parents, it becomes a very public remedy to a universal parenting quandary: what in the world do we do with these kids?

Energy 120

Energy Viral Storytelling Community 120

PR in High Definition

FEBRUARY 18, 2019

Firefly’s own research among consumers revealed that print and online media reviews influence 28% of people, YouTube and other influencers affect 11% of people, but way out in front are reviews in retail outlets, like Amazon, at a staggering 61%. The key way to do so is through reviews. SEO and AdWords.

Engineering 67

Engineering Reputation Social Media SEO 67

Waxing UnLyrical

APRIL 10, 2012

Desperate for answers, I did what any customer in 2012 would do and looked to Facebook and Twitter. To my dismay I found their Facebook wall was disabled. “On average, a business only sees about 20 to 25 cents on the dollar of retail value,” says author and business owner Jay Goltz. So what can they do? Wow factor.

Small Business 106

Small Business Customer Service Facebook Retail 106

prTini

JUNE 24, 2016

In both instances, Facebook even activated a safety check-in feature so users could let family and friends know they were okay. At Geben, we handle social for a wide variety of local and national brands—everything from local microbreweries to Fortune 100 retailers. The Need to Mobilize Quickly.

Crisis 37

Crisis Mobile Social Media Comparison 37

Communications Conversations

AUGUST 31, 2018

Yet I don’t think the PR-Journalist relationship is over–especially at the local level. Media conglomerates are eating up local news outlets. Whether they’re carving stories on the inside of a cave or posting them on Facebook, reporters will always be chasing stories. Newsroom resources are being slashed.

Media 112

Media Journalism Report Video 112

Flatiron Communications

SEPTEMBER 24, 2014

Then, if you’re not self-published, tapping your publisher’s clout to garner a more prominent display at brick & mortar retailers. In-person book-reading and signing events also can gin up word-of-mouth and local or even national publicity coverage in the case of boldfaced-named authors. I wonder why not?

Radio 34

Radio Social Media Twitter Retail 34

Communications Conversations

FEBRUARY 3, 2016

And, as WCCO-TV’s Jason DeRusha said in a recent Facebook comment thread, she’s “always on brand.” That’s my queue to say yes I live the #ExploreMN /@exploreminnesota (Instagram and Facebook) / @exploreminn (Twitter) and #OnlyinMN brand. million in state and local taxes in 2015. million trips, $337.4

Tourism 60

Tourism Travel Instagram Pitching 60

Flatiron Communications

SEPTEMBER 24, 2014

Then, if you’re not self-published, tapping your publisher’s clout to garner a more prominent display at brick & mortar retailers. In-person book-reading and signing events also can gin up word-of-mouth and local or even national publicity coverage in the case of boldfaced-named authors. I wonder why not?

Radio 28

Radio Social Media Twitter Retail 28

PR Fuel

OCTOBER 16, 2018

Every time a scandal breaks out concerning Facebook, there’s never any formal apology or explanation from Zuckerberg and team. Retail outfits should always include directions, for both drivers and customers using mass transit, to locations. Are you a member of your local Chamber of Commerce? And don’t forget local promotions.

Web 40

Web Pitching Local Report 40