ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2017

It’s hard to overstate the importance of quality media-interview preparation to a successful public relations program. But there are some more nuanced tips for preparing for media interviews. Exercise control during the interview. Prepare your spokesperson for different kinds of reporters.

Media Training 282

Media Training Training Media Interviews 282

PR for Anyone

SEPTEMBER 1, 2021

Also, get your free Blueprint to learn how to do this >> HERE and check out our next events at www.SpeakfromYourPowerLive.com and www.GetPRFamous.com. So things related to the New Year, healthy habits, healthy eating ,exercise, organization. So we put together a pitch related to that and she is being interviewed for NBC.

Pitching 130

Pitching System Google Local 130

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career? You must address it first.

Ethics 77

Ethics How To Training Employee 77

Buzzstream

FEBRUARY 27, 2024

I’m specifically focusing on data-led media pitches – partly because that’s where my experience lies, but also because I feel there’s a lack of specific guidance on how to create these types of media pitches. How to Write a Media Pitch We’ve identified several segments of journalists, plus the most relevant story angle for each segment.

Pitching 83

Pitching Writing Film How To 83

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. Here are some ways in which writing for PR differs from being a journalist, how to make it work. Compare then and now.

Writing 294

Writing Journalism Pitching Guidelines 294

PR Conversations

OCTOBER 27, 2023

See original post: [link] Everything about this collective interview was innovative. From the multicultural background of the interviewers, the co-operative nature of the venture, to the generosity of Jim to step out of his academic canvas and engage in dialogue exposing his thoughts in the digital world.

Exercises 70

Exercises Interviews Public Affairs Financial 70

MaccaPR

JUNE 28, 2016

Use bridging techniques to get the interview back on track.” All good advice for media interviews, backed by PR best practices. It can help them focus, recall important corporate information to relay during the interview, and even make better decisions about how to respond to unexpected questions. Never, ever lie.”.

Interviews 59

Interviews Media Training Media Training 59

Reputation Us

FEBRUARY 9, 2021

The Message Unity Training will address how to speak in a unified voice (“sing from the same song page”), address both general and challenging questions, and be prepared to communicate details about the organization. The training session will also involve training on how to: Speak succinctly.

Training 78

Training Exercises Customer Service Interviews 78

Onclusive

JANUARY 31, 2018

Marketing and communication expert and author Andy Cunningham spoke about how to create a company’s positioning and branding as the foundation for success in the New PR. I can’t tell you how many times I’ve gone into a company and they’ve just hired a branding firm to ‘re-launch their brand’ and they are unhappy with the results.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Cision

APRIL 6, 2016

How to Fix Your Buyer Personas. The whole point of the exercise is to get closer to buyers. Conduct open ended focus group interviews with six to eight clients and prospects, and you will hit the heart of the matter in 30 minutes flat with real concerns, perceptions, opinions and suggestions. This is where businesses falter.

How To 120

How To Tools Exercises Viral 120

PR Conversations

JULY 8, 2016

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. This begins the process of creating the interviewer-interviewee relationship. Issue 2: Being a bricoleuse/bricoleur.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

This is a critical aspect of scholarship, but is commonly lacking in practice, particularly within public relations where crowd-sourcing exercises and publicity-oriented surveys may be viewed unproblematically. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship.

Interviews 40

Interviews Ethics Education LinkedIn 40

Buzzstream

APRIL 10, 2019

If you are gathering data first-hand through surveys, interviews or proprietary data analysis you’ll want to alot at least a few weeks to get everything ironed out. However, even this limited information can result in dramatic differences in outreach response, and is almost always a worthwhile exercise. Reply and Moderate.

How To 125

How To Data Community Groups 125

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

How To Plan PR in 2018. CMOs and other decision-makers will determine how to invest in the communications talent needed to get the job done. Interview up and down the organization to see what innovative things may be afoot, and what’s worth talking about. Audit the past year. Do a deep dive into internal resources. .

Exercises 136

Exercises Comparison Internal International 136

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. You don’t need it for this exercise.). In this case, I chose, “How to write blog posts that get read and shared.”. Step 1: Identify Keywords You Can Own. Ignore the PA—or page authority.

Exercises 198

Exercises Google Writing Blogging 198

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2017

We typically interview the prospect and based on the outcome of the discussion, gauge the odds of winning the business, determine how to budget and staff for the pitch and roll the dice on a positive outcome. Yet this isn’t always the case. More media respect for the public relations industry.

SEO 200

SEO Pitching Agency Exercises 200

Buzzstream

NOVEMBER 10, 2020

Like most successful press releases, this guide intends to be a clear and concise guide to showing you exactly how to craft a pitch. Get weekly exclusives (find a celebrity, conduct the interview etc.). Sian Elvin highlighted how busy her typical day as an Assistant News Editor at Metro.co.uk Getting Pitch Perfect.

Pitching 164

Pitching Writing Digital PR How To 164

Rock the Status Quo

OCTOBER 16, 2014

How to help someone having a panic attack can be a very useful skill for PR professionals. Who hasn’t had a client that becomes overly anxious at the thought of a live television interview? If that anxiety turned into a full-blown panic attack, would you know how to help them? They might even walk out on the interview.

Interviews 239

Interviews Television Exercises Training 239

Contently - Strategy

APRIL 6, 2023

Whether you are a product marketer or a content marketer, here is a step-by-step guide on how to create effective buyer personas. This can include exercises like conducting surveys, social listening, analyzing win/loss data, and interviewing customers. In turn, you can weave some of that language into your marketing content.

Survey 99

Survey Data Interviews Reddit 99

Shift Communications

FEBRUARY 19, 2016

When hiring a new employee, consider the following: The cost of advertising, interviewing, screening and hiring. This is a good exercise to do annually as your business goals evolve. cta] The post How to Find a 10x Marketer – Part 4: It’s a Wrap! Loss of productivity when ramping up a new employee. Katie Lioy.

Marketing 60

Marketing How To Training Analysis 60

PRSay

OCTOBER 28, 2020

What transpired four years ago was the catalyst for her to research and write the book “How to Lose the Information War,” which travels to the front lines of this conflict in Central and Eastern Europe, and interviews the people who have been in this battle much longer than the United States. That’s where you come in.

Government 132

Government Conference Education Exercises 132

Stern + Associates

MARCH 16, 2023

By highlighting hidden opportunities for cooperation and altruism, she shows teams and leaders how to increase their comfort with risk-taking, raise their ability to express gratitude and even improve their ability to turn focus outward instead of inward – all essential qualities of courageous leadership.

Leadership 78

Leadership Case Study Study Exercises 78

Reputation Antistress by Sergii Bidenko

FEBRUARY 23, 2024

I am sure you will find something interesting from this interview and take it for personal use. How can you reconnect mind and body in such a situation? Do any physical exercise that pleases you. How it works: under the influence of stress, stress hormones are produced, which trigger the primary reaction - fight or flight.

Energy 52

Energy System Exercises Examples 52

Cision

JULY 29, 2015

Kerry O’Shea Gorgone , host of MarketingProfs’ Marketing Smarts podcast , recently sat down with us to answer a few questions on how to build a podcasting strategy and give us a glimpse at what she’ll cover at her Cision webinar. They’re listening to you while they exercise or drive to work. Remember that Morgan Freeman meme?).

Interviews 120

Interviews Comparison Video Exercises 120

Masters in Communications

APRIL 22, 2019

Since our brains think faster than people speak, it's tempting to start planning how to reply after hearing just a couple of sentences. Listening to Visual Cues When another person is involved, the act of listening turns into a visual exercise as well as an auditory one. If you're mentally preparing a rebuttal, you're not attentive.

How To 40

How To Training Meeting Employee 40

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

This brain exercise is touted as “a foolproof way to come up with new solutions and original ideas.” This awesome blog is a how-to for brands looking to package and distribute the best stories from within their organizations. ” Learn to play here. Hmm, you might say, Buzzfeed? Smart PR people take note.

Blogging 170

Blogging Writing Creativity Storytelling 170

Melissa Agnes

FEBRUARY 24, 2014

The big picture is nice but how you get there is much more important. Not good at media interviews? Can you do the same thing after a training exercise? Top performers either figure out how to become resilient earlier in their career or they endure the pain of it later on. 4) Stay in the “Now”. 6) Mental toughness.

Communications 236

Communications Crisis Communications Crisis Exercises 236

Deirdre Breakenridge

JANUARY 3, 2018

In The Opposable Mind, you’ll learn how to be more salient, asking different questions and getting more data to eventually reach your conclusions. Greater salience is the first step in a model that also moves you through different ways to look at causality, your problem-solving architecture and how you reach your resolution.

Crisis 0

Crisis Journalism Hotels Case Study 0

PRSay

AUGUST 30, 2022

Tonal, a competitor to exercise-equipment company Peloton, used an internal memo to announce job losses at the company. Of course, using video demands that executives know how to speak on-camera. Offer resources to help employees write resumes, search job postings and brush up on their interviewing skills.

Employee 87

Employee Real Estate Video Internal 87

The Proactive Report

JUNE 17, 2018

How to Craft High-Quality Content . Research uncovered the fact that damage to unsupported breasts during exercise is, in fact, a medical issue and an expert at a UK University had done in-depth scientific research on the topic. The problem with creating excellent content is that it takes time, insight, and skill.

B2C 157

B2C Study Exercises Sports 157

ImPRessions - Crenshaw Communications

MAY 4, 2017

Following the editorial guidelines will streamline the process and improve the odds of publication, as discussed in a previous post on how to construct bylined articles. Try this simple exercise to gauge readability – can you substitute a common phrase for an “insider” term and still have the piece make sense?

B2B 136

B2B Guidelines Writing Pitching 136

Reputation Us

MARCH 4, 2019

One-on-one conversations : Discussions may resemble a more formal interview, or simply observe customer behavior and asking them follow-up questions. Often a company becomes too focused on looking for positive responses online, instead of listening to negative responses and digging in to learn how to do things better. REAL LISTENING!

Reputation 79

Reputation Employee Case Study Survey 79

Waxing UnLyrical

MAY 17, 2018

As we did a mock exercise replicating a TV interview, each of us took the approach that felt most comfortable or that we thought would be most effective. During my mock interview: Interviewer: “Why does it matter that our government spends money on kids in Asia? We have enough expensive problems as it is.”.

Exercises 82

Exercises Interviews Groups Video 82

Sword and the Script

AUGUST 14, 2018

Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog. 10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video.

Survey 102

Survey Report Media B2B 102

Bianchi Biz Blog

AUGUST 7, 2023

Team USA notched the best written test score in their division and Team Japan – a six-time winner of the Grand Prix – needed a win in the practical exercise to squeak out first place overall. I close all my interviews with “is there a question you feel I didn’t ask or anything else we need to talk about?”

Journalism 79

Journalism Meeting Newspapers Automotive 79

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

One exercise is to probe any innovative or provocative point of view, ideas that advance an industry or flip some previously held notions, or offer predictions for the future. The goal would be to gain some traction on each of the four.

Leadership 149

Leadership Trade Shows Healthcare Education 149